ANELLI, vetrina — October 1, 2021 at 4:20 am

Hearts on Fire’s perfect diamonds




Perfect diamonds and burning hearts. That is the dream of every couple. Like the one formed by Glenn and Susan Rothman, husband and wife, who in 1996 founded Hearts on Fire, a New York company specializing in jewelry with the most loved stone by women. Fast scroll: in 2014 the brand was bought by the largest Chinese jewelery group, Chow Tai Fook, based in Hong Kong. The company then launches several stores in mainland China. But the starting idea, that is to use high quality natural diamonds, transparent and without inclusions, remains the same.

Anello Grace wrap in oro bianco e diamanti
Anello Grace wrap in oro bianco e diamanti

Diamonds that meet these standards are one-tenth of 1% of rough diamonds mined. Not only that: a particular patented Hearts On Fire cut has been designed to let as much light as possible into the stone and increase its reflections. It should also be added that the diamonds are guaranteed 100% compliant with the Kimberley Process (i.e. of controlled origin also from an ethical point of view). In 2012 Hearts On Fire hired Ilaria Lanzoni as the first official director of Design.
Anello Atlantico in oro giallo e pavé di diamanti
Anello Atlantico in oro giallo e pavé di diamanti

How does Hearts On Fire differ from others? The Maison explains that the cutting process of a diamond, which favors the round or square shape, which amplifies the beauty of a diamond, is particularly scrupulous. A precise formula is used for the cut of the diamond, which takes into account the symmetry, proportions and specific shape of each diamond. A process is so rigorous and demanding that it takes four times longer to cut a Hearts On Fire diamond than it takes to cut a diamond in the traditional way.

Orecchini Aurora in oro rosa e diamanti
Orecchini Aurora in oro rosa e diamanti
Pendente Starburst in oro bianco e diamanti
Pendente Starburst in oro bianco e diamanti
Orecchini pendenti in oro bianco e diamanti
Orecchini pendenti in oro bianco e diamanti
Bracciale Lorelei in oro bianco e diamanti
Bracciale Lorelei in oro bianco e diamanti

Anello Hof Enticing a tre bande in oro bianco e diamanti
Anello Hof Enticing a tre bande in oro bianco e diamanti







Leave a Comment

Your email address will not be published. Required fields are marked *