Perfect diamonds and burning hearts. That is the dream of every couple. Like the one formed by Glenn and Susan Rothman, husband and wife, who in 1996 founded Hearts on Fire, a New York company specializing in jewelry with the most loved stone by women. Fast scroll: in 2014 the brand was bought by the largest Chinese jewelery group, Chow Tai Fook, based in Hong Kong. The company then launches several stores in mainland China. But the starting idea, that is to use high quality natural diamonds, transparent and without inclusions, remains the same.
Diamonds that meet these standards are one-tenth of 1% of rough diamonds mined. Not only that: a particular patented Hearts On Fire cut has been designed to let as much light as possible into the stone and increase its reflections. It should also be added that the diamonds are guaranteed 100% compliant with the Kimberley Process (i.e. of controlled origin also from an ethical point of view). In 2012 Hearts On Fire hired Ilaria Lanzoni as the first official director of Design.
How does Hearts On Fire differ from others? The Maison explains that the cutting process of a diamond, which favors the round or square shape, which amplifies the beauty of a diamond, is particularly scrupulous. A precise formula is used for the cut of the diamond, which takes into account the symmetry, proportions and specific shape of each diamond. A process is so rigorous and demanding that it takes four times longer to cut a Hearts On Fire diamond than it takes to cut a diamond in the traditional way.
Jewels and nature with Daniela Villegas
Daniela Villegas, one of the most imaginative designers, continues her representation of the nature of her native country, Mexico. Among the new features it offers is the Imprints of the Heart collection, dedicated to people or places that leave a mark. It is composed of a series of large evocative pendants that resemble the objects used for stamping, made of gold and semi-precious stones.
Her jewels, conceived and made in Los Angeles, where Daniela Villegas lives and works, are always surprising, like the Papalote earrings, inspired by a type of scorpion. They are crafted in 18k yellow gold, with multicolored gems surrounding kite-shaped amethysts. In fact, the word Papalote means kite in Spanish. They are part of the Chromatic Paradise collection and have been proposed, together with other jewels, in a trunk show on Tiny Gods.
Daniela Villegas has always been a passionate observer of nature. In her jewelry she uses organic elements such as beetles, porcupine quills, feathers, shells, pebbles and wood with 18 karat gold in every color mixed with precious and semiprecious stones. But the designer is also inspired by what surrounds nature, even from a cultural point of view. As evidenced by the series dedicated to the English director and journalist David Attenborough, specialized in documentaries on natural life. The necklace is made of 18k yellow gold, champagne diamonds, emeralds and opal.
The precious leaves of Michael Aram
Handcrafted worked metal and colored stones in jewelery by Michael Aram ♦ ︎
In Hindi, the word aram means “sweetness, peace, love, and care.” If this is Michael Aram’s mood, it is uncertain. In any case, he emphasizes this semantic affinity. Michael Aram is an American designer and artist, born in New York, where he works. At the end of the 1980s he traveled to India and this trip changed his life: he discovered the tradition of metalworking and created a home and laboratory in New Delhi. From there, the business continued and Aram founded a company that produces home design items. Furniture, design, but craftsmanship. But it also offers jewelry.
The passion for ancient traditions has been linked to an entrepreneurial spirit that has transformed it into a signature in its field. But after a few years, Michael Aram has expanded his business to jewelry as well. Of course with collections that have hand-crafted metal their fulcrum. Not only that: Micheal Aram’s jewels, which also appeared at Couture 2017 in Las Vegas, make a large use of precious stones and precious stones, as in the Botanical Leaf collection. This is something that the Indian likes too much.
Sorellina loves the daring
The brand in New York Sorellina, by Nicole’s and Kim Carosella’s, born for daring women ♦ ︎
Sorellina is an Italian word meaning little sister, but it is also an affectionate way of expressing a very intimate woman friend. In the case of Sorellina, the two aspects coincide. To use the Italian language are two Sisters of Long Island, near New York, Nicole and Kim Carosella. The surname, indeed, indicates the origin of the family in the country that created the Pisa Tower and invented the pizza (that would be enough for a sympaty for Italy). Their jewels are highly appreciated: Sorellina came first in the Best in Platinum category at the Couture Design Awards in 2023.
Nicole and Kim had also as when were little girls, they tell, passion for design, art and, of course, jewels. Nicole studied Fine Arts, but in California, especially photography. Then, he began collecting vintage jewels and studied jewelery design at the Fashion Institute of Technology in New York. Kim, the youngest, studied art history at the University of New Orleans. Afterwards, he chose to live in Florence, Italy.
After, the experiences of the two sisters have come transformed in Sorellina, which proposes “jewels neither thin nor discrete”. In contrast, Sorellina’s pieces are bold, with a mix of female and masculine, vintage and modern style.
Alo Yoga meditation jewels
Yoga jewelry. But it is not necessary to wear them while practicing an asana exercise. The idea comes from Alo Yoga, an American company specializing in clothing dedicated to those who practice the ancient Indian discipline or, more easily, the muscle relaxation technique widespread in the West. In any case, Alo Yoga, alongside leggings and sweatshirts, now also offers a collection dedicated to those who practice yoga or meditation.
The capsule collection includes four pieces: necklaces composed of spheres of stones such as quartz, tiger’s eye, white turquoise and black onyx. The necklaces are made with 108 beads, a number that should be useful for reciting mantras. In the center is the Be Here pendant in 18k gold-plated palladium. The jewelery is made by an all-female team of Tibetan artisans and a portion of each sale will be donated to the care and education of children at the Manjushree Vidyapeth Orhpanage in the eastern Himalayas. The price is 215 euros or dollars.
Alison Lou, jewels and smiles
The new amusing jewels of the American designer Alison Chemla and her Alison Lou ♦ ︎
She creates jewelry that is beautiful to wear. But also fun. It is the idea on which the work of Alison Chemla, the founder and designer of the New York brand Alison Lou, is based. As in the Pop Art movement, Alison Chemla is also inspired by popular and contemporary motifs. For example, with his now famous Emoticore collection, which uses expressive icons that all add to smartphone messages.
Next to the icons, Allison Lou then added themes like Casino and Secret Garden, but always with the addition of a bit of irony. The Mama Mia collection, instead, was created after a summer trip to Italy: it is an expression that she must have listened to who knows how many times. Finally, in the spring of 2018, Alison launched Loucite, a collection of hoop earrings made of lucite, a material that is polymethylmethacrylate, a plastic, and hand-painted enamel. Although the material is not precious, the jewels of the Loucite collection were worn by Emily Ratajkowski, Selena Gomez, Lady Gaga, Gigi Hadid, Tracee Ellis Ross, Celine Dion. They also like jewelry with a smile.
The bespoke pieces of Fei Liu
The high jewelery by Fei Liu, a Chinese designer who chose England ♦ ︎
Have you ever heard of Chongqing? Probably not, if you are not Chinese. Yet it is a city of central and southern China with a population of about 7-8 million inhabitants, much like London. Perhaps this is why the designer, Fei Liu, when he landed in Britain, chose Birmingham to launch his own brand in 2006. It is a less cyclopic town, that perhaps leaves more room for those who live there and with a good tradition in jewelry.
And so, Fei Liu in a few years has won a burst of awards. Alongside most of its production, innovative and direct to a vast audience (see also: Fei Liu, China in England), the designer works even at bespoke pieces, such as those on this page. For these pieces, he use platinum, gold and silver, in addition to precious stones, in truly original combinations, such as the white poppy-inspired brooch,with stem made with tsavorite, Australian opal for petals, and diamonds on the stamens like dewdrops, while a jade shines in the center.
Gold is transformist with Cadar
Gold through the creativity of Cadar ♦ ︎
It is only few years old, yet a few editions ago it already won a Couture Design Award on its debut and soon after it landed in the retail sales of Bergdorf Goodman and Neiman Marcus. Cadar, founded in 2015 by Michal Kadar, has also collected an award at the Town & Country Magazine Jewelry Awards in 2018. Its stylistic references are Art Deco, Art Nouveau, geometry and Japanese artistic motifs. With a recipe that, in fact, doesn’t have to be very easy to make.
Cadar’s jewels are handmade in New York and Italy. In 2019 Cadar’s jewels also appeared on the shelves of Neiman Marcus, with pieces including feathers from the Reflections collection, Endless and the Second Skin collection, to which were added the jewels of the Second Skin Python collection. Gold, so much yellow gold, punctuated by some diamonds. And many original solutions, like the Fur collection ring that really looks like a tuft of fur.
Hannah Martin, pride and Rock N ‘Roll
The limited edition of fine jewelry by Hannah Martin, in London ♦
The Central St Martins School in London deserves a medal (in gold, of course) to be an inexhaustible factory of high-level designers. One is Hannah Martin (almost the same name of the school, coincidentally), who started working as a consultant for other luxury brands in Paris, Place Vendôme area. Inevitably, then she harnessed her capacity with a brand that bears her name, along with business partner, Nathan Morse.
In 2005 she founded in London her brand. Her philosophy, a little ‘surprise, it’s based on three pillars which at first glance are not all connected with the jewelry: authenticity, creativity and honesty. Three important values, as essential stylistic choices, combined with the focus on the technical aspects of implementation. Many pieces are made to order, others are limited editions. Each piece is handmade by the best craftsmen in London, in the laboratory of the company or through an intricate network of specialists in Hatton Garden “We are unabashedly proud of our direct link with the historic nature of the trade,” is the comment by Hannah Martin. The results give the reason. As the It’s Only Rock N ‘Roll collection, which has its references from the idea of a youth style.
Bonbons from Falcinelli
If you are in France, you can choose bonbons with a fruit center and nougat, dragee or caramel in the center. More generally, bonbons are small candies, but they can vary according to different countries in flavor and shape. In Tuscany, for example, bonbons are not eaten, but worn. At least that’s what Falcinelli thought with his Les Bonbons collection. Which was then joined by the Les Petit BonBons line. It is a series of cocktail-like rings, colorful, cheerful and that do not go unnoticed. They are made with a mix of gold, diamonds and hydrothermal stones, i.e. created in the laboratory. Lively, but don’t try to taste them, though.
The Falcinelli jewelery house was founded in 1968 in Arezzo, Tuscany, by Fabrizio Falcinelli, son of the founders of the established goldsmith company. Fascinated by design from a very young age, Falcinelli has also conquered a space in fine jewelry, with collections that are always very original and also appreciated abroad, on which a large part of the production converges. The idea is to carry the charm of Tuscan history into the world of jewelry, with a bridge towards modern taste. A sweet prospect like bonbons.
The precious passions of Selim Mouzannar
Almost all jewelers spend their time making jewelry. Almost. Some, like Selim Mouzannar, also engage in civil battles. The Beirut-based jeweler, in fact, is part of the Executive Committee of Achrafieh2020, a citizen-led environmental initiative to reinvent the Lebanese city’s historic Ashrafieh neighborhood as a sustainable and liveable space. Furthermore, he is one of the founders of Right to Nonviolence, an NGO engaged in legal activism and defense. Mouzannar, tells his biography, was involved in the non-violent revolution of the cedars of 2005 which forced the Syrian army to leave Lebanon.
But, of course, his main activity remains that of jewelry. He comes from a family of artisans originally from Damascus, and learned the art of working precious metals and gems in his father’s jewelry in the souk of Beirut, during the heyday of the cosmopolitan city. In 1980, during the civil war, Mouzannar went to study in Paris, where he graduated in mineralogy and gemology. He then worked for a jeweler based in Saudi Arabia and he moved to Bangkok, Thailand, where he dealt with gems.
In 1990 Mouzannar returned to Paris, where he acquired further skills in mineralogy from the Institut National de Gemmologie. Finally, he opened his Maison in Beirut, and in 2012 received a certification in Jewelry Design from the GIA Gemological Institute of America, followed by a certificate from the École supérieure des affaires (Beirut) Lebanon) in Marketing De Luxe in 2014. The jeweler is known for his crafting technique, known as Falamenk (means Flemish in Arabic), which combines rose-cut diamonds and silver-backed bezels.
Jacquie Aiche’s new boho-chic jewels
With an Egyptian father, but born in the USA, Jacquie Aiche is a strange mix of hippie culture (she also organizes yoga classes in her boutique), boho-chic and luxury. She loves hammered gold according to Middle Eastern influences, but also amulets, an informal approach, long and thin necklaces, hard and colored stones, like those of her latest creations. And many celebrities love her, starting with Rihanna, who years ago chose to wear (also) her jewelry and launched this designer who works in Beverly Hills, Los Angeles, the right place to have customers flocking to newspapers and websites. websites dedicated to entertainment and gossip.
Her success, however, is above all the result of her ability to combine a cheerful and unconventional spirit with luxury. And that’s part of her attitude: when she was eight, she told, she painted small rocks that she sold to neighbors. Then, she decided to go into fashion and enrolled at the Fashion Institute of Design & Merchandising in Los Angeles. She worked a bit in the fashion industry, in her family’s Sunset Boulevard fashion boutique, until she realized that the thing she did best was making jewelry. She loves opals, tourmalines and turquoise, which accompany the gold threads with small diamonds. In addition to classic jewelry, rings, necklaces, earrings and bracelets, she has also designed body ornaments to be worn around the hips or small chains that follow the outline of a bra.
The timeless sweets of Cora Sheibani
Sweets and ice creams, or flower vases and cacti for Cora Sheibani. The London-based designer has created jewelery collections inspired by the most diverse motifs. One is called Copper Mold and is inspired by old, metal cake molds, periodically renewed. It seems made especially for those who love to indulge in the pleasure of a slice of cake or pudding. The molds seem to generate a series of desserts of various kinds, from ice cream to puddings, which in reality are hand-carved hard stones such as opal, tiger’s eye obsidian, on which in some cases other small stones are applied as if they were decorations on a cake . Creams and chocolate, in short, become elegant rings that have the only flaw of stimulating the appetite. And not in a manner of speaking: the designer has also published a recipe book to accompany the collection (she, however, maintains an enviable silhouette).
Another collection, however, takes inspiration from the flower vases admired during a trip to Italy. Yet another to thorny plants such as cacti, or to dinosaur eggs. In short, the motifs are truly unusual and the result is surprising.
Cora Sheibani, in fact, knows the world of sweets well, since she was born in Switzerland, a country considered the homeland of chocolate. But thanks to the family environment in which she grew up (with her art dealer parents) she was surrounded with a passion for beauty, as evidenced by a degree in Art History from New York University. In January 2001, while studying Renaissance and pre-Raphaelites, Cora Sheibani decided that she wanted to design jewelry. In 2002 she graduated in gemology from London’s Gia and launched her eponymous label. She is also a design enthusiast and has published a book from her Valence collection with text by the Italian designer Ettore Sottsass, one of her first supporters.
The affordable luxury of Dana Rebecca
Third generation of jewelry designers, Dana Rebecca Gordon seems to have precious stones in her DNA. And in fact, she debuted with a line at just 16 and right after college (she is an American from Chicago): during the summer, she tells her, she went to India with my father and returned home with her my first collection. Immediately all sold. An encouragement to found the brand with the name Dana Rebecca.
All her creations, which she defines as accessible luxury, start from the combination of gold and diamonds above all, although sometimes she loves working with different stones, for example tourmaline, moonstone, opal, aquamarine: many colors set in gold 14 carat. But these are timeless and very versatile jewels as they can be combined with the same ease with a couture dress or worn with a t-shirt and jeans. The collection for next season is also made up of many pieces, many earrings, and geometric shapes of different volumes: elegant jewels, but to be worn every day.
Tenzo, spells of a gem-hunter
The magic of Tenzo, a Russian gem hunter able to excite with his jewels ♦
There are those who call him a gem-hunter, a sort of Indiana Jones in search of the extraordinary stone to be set in his jewels. Certainly Alexander Tenzo, a high jewelry designer based in Tallinn, Estonia, but with constant ubiquity, from Switzerland to the United States, is part of the small patrol of gem artists. He is able, for example, to carve an emerald with a unique ability, or to use precious stones with unusual shapes. In addition to choosing lesser-known gems, such as alexandrite, chrysoberyl, spessartite, along with tourmalines, rubies or diamonds.
For each creation, Tenzo tries to show the hidden soul of the stones. “I always have to start from what a stone can tell me”, confirms the artist-jeweler to gioiellis.com on one of the rare occasions when he agrees to talk about his work. The designer founded his small workshop in 1996 and soon the fame of his ability has managed to cross national borders. His unique, teased pieces unite the ancient traditions of jewelry, which in Russia are often Fabergé’s legacy, his eclectic compositional ability.
Alexander Tenzo’s professional career began with a trip to Sri Lanka. On the large island located south of India, he discovered a passion for gems. For several years, Alexander has been involved in the extraction and cutting of gems, from Asia to Africa. An experience that led him to transform himself into a jewelry designer, capable of carving stones to transform them into surprising works of art.
Why the wedding ring is worn on the ring finger?
Why is the wedding ring worn on the ring finger? And why do some wear faith on their left hand, while others on the right? Here are the answers ♦ ︎
Why is the wedding ring worn on the ring finger? And why on the left hand? The choice of the finger on which to wear the ring is not accidental. But this also applies to the other fingers. Read this article if you want to know why the wedding ring is worn on the finger between the little finger and the middle finger.
Read also: On which finger to wear the ring
Why are you wearing a wedding ring? Simple: the wedding ring tells other people the status of a married person. It’s like saying: I have already found a soul mate, don’t try it with me, thank you. Or at least it almost always is.
Not in all countries the wedding ring is worn on the left hand: there is also who wears it on the right, but the meaning is always the same. In some European countries, for example, those of the Greek Orthodox rite, the ring is worn on the left hand before marriage, but is then transferred to the right during the ceremony. The same concept is valid for the engagement ring, which is a more recent habit. Also, in this case, the engagement ring is worn on the same finger on which the wedding ring is inserted. Once married, a woman is allowed to wear both rings at the same time in many cultures.
By the way: even the wedding ring for men is a rather recent habit: in the past it was only the woman who had to wear the faith. In Britain, for example, only women tended to wear a wedding ring until the first and second world wars, when married male soldiers began wearing rings to remind them of the partner.
But why is the wedding ring worn on the ring finger? There are several theories about it. According to some, in ancient times the ring finger was special, a bit magical. In Chinese, is a finger without a name. Even in Sanskrit (ancient Indian language) and in other languages such as Finnish or Russian the ring finger is referred to as “unnamed”. The magical properties derive from the fact that in the past it was believed that there was a vein that directly connected the fourth finger of the left hand with the heart. It was called vena amoris, the vein of love.
It is not so, but this conviction has determined the finger on which to wear the ring: the one in which it was thought there was the vein that leads directly to the heart. The ring on the fourth finger of the left hand symbolically closed the access of others to the heart. This tradition dates back to the ceremonies of the ancient Romans, who called this habit anulus pronubis: man gave a ring to the woman during the engagement rite. With the Christian religion, the wedding ring was worn and blessed in medieval times. The ritual involved wearing the ring on the thumb, index, middle and ring finger of the left hand, where it remained.
Countries where the marriage ring is worn on the left hand
Australia, Botswana, Canada, Egypt, Ireland, New Zealand, South Africa, United Kingdom, Mexico, Bolivia, Chile, Central and Eastern Europe, United States, France, Italy, Portugal, Sweden, Finland, Czech Republic, Slovakia, Switzerland, Croatia, Slovenia and Romania, Catalonia and the Valencia area (while in Spain it is usually worn on the right).
Countries where the marriage ring is worn on the right hand
Bulgaria, Greece, Georgia, Latvia, Lithuania, Macedonia, Russia, Serbia and Ukraine, Austria, Belgium, Denmark, Germany, Hungary, Poland, the Netherlands (for those who are not Catholic), Norway and Spain (except in Catalonia and Valencia) , Colombia, Cuba, Peru, Venezuela.
Countries where the ring is worn on the right hand until the wedding day, when it is moved to the left
Turkey, Lebanon, Syria, Romania, Brazil
Other habits
In Sri Lanka the groom wears the wedding ring on his right hand while the bride wears it on her left hand, still on her ring finger. The wedding ring was not the habit of Muslim religious marriage and wedding rings are not provided in most Islamic countries, where, however, the ring is used to indicate engagement. Muslim engagement rings are generally worn on the right finger by men and the left finger by women. But even in this case there are exceptions: the wedding ring can be worn on the left hand in Iran, or on the right hand in Jordan.
In Jewish marriages the wedding ring is worn on the forefinger of the bride’s right hand, but in other cases on the middle finger or thumb or ring finger of the left hand after the ceremony. It also depends on the type of marriage: some Jewish spouses have adopted Western habits also for the ring, while Orthodox men do not wear wedding rings.
The rings are not traditional even in a Hindu wedding, but it is customary to wear them for the engagement. Men generally wear rings on the right hand and women on the left hand.
The noble jewelry of Pippa Small
Social activity and jewelery: this is how Pippa Small got a the title of Lady of the Order of British Empire ♦
She creates jewelry, but is also a Member of the Most Excellent Order of the British Empire, an order of chivalry that rewards contributions to the arts and sciences, collaborates with charitable and welfare and public service organizations outside the civil service. But Pippa Small, in addition to being a designer, is also an anthropologist, a human rights activist and an ambassador for survival. The London-based designer who also shops in Los Angeles and New York, not surprisingly, is liked by a (former) members of the royal family, such as Meghan Markle, who often wore earrings by Pippa Small.
To this list one could add that she is in love with stones (but this aspect is common to many jewelers) and that she often frequents the East, from Thailand to India, in search of gems and to restore the spirit, as well as to carry out activities of charity. The stones of her jewelry are often simply cut, as was often the case at the time of the maharaja. Among his initiatives, for example, he took part in the Turquoise Mountain initiative, in Afghanistan, to revive goldsmith craftsmanship. The activity was then extended to Myanmar and Syrian refugees in Jordan. In short, Pippa Small is also active in the social field, but this does not mean that her jewelry production is neglected.
The intelligent minimal of Elena Sardo
Minimal made in Turin: Elena Sardo is a new contribution from the Piedmontese city to the design jewel. Graduated in architecture, designer, the founder of the brand that bears her name, Sardo, worked in the fashion world before turning to jewelry. And she has chosen a more elitist path, but certainly with a greater caliber of personality. Jewels that are essential, but imaginative, rich, but without unnecessary display of luxury, rarefied and at the same time denses of ideal content.
Speaking of ideal is not accidental. In her bio, Elena Sardo explains that her collections in 18-karat gold, silver and precious stones can be inspired by flowers, but also by the passion for Kant’s philosophy, which inspired the collection The starry sky above me, while another line, Oltre il tempo, is the result of Louis Kahn’s reflections on architecture, while About passion stems from Italo Calvino’s concept of lightness. In short, jewels to be understood and interpreted with the mind as well as to wear. The jewels are made in Turin and are on sale in the boutique of the Italian city, but also in London and Los Angeles in the shops of Dover Street Market, and in Paris at the Galeries Lafayette Champs-Elysées.
The new jewels by Alice Cicolini
Alice Cicolini’s new jewels: the Indian tradition of enamel ♦ ︎
Among the descriptions of herself that Alice Cicolini provides, there is this: former director of Arts & Culture for the British Council in India, she remains closely linked to Indian craftsmanship and design. This is the starting point of one of the most refined designers in London. For example, she uses a technique called champlevé, a glazing tradition that artisans in India prefer to work on 23.5 carat gold, given the softness of the metal it allows a more detailed and expressive work.
The enamel, explains Alice, is a combination of earth, pigmented glass and metal, heated to fire and used in the grooves created by the engraving on the metal and then polished with agate stone to create extraordinarily vivid colors. Much jewellery is made in Jaipur, Rajasthan, but for some time much of our work is now made in London by master craftsmen from the city. Following the Indian tradition, Alice Cicolini also uses this technique, with surprising results, alongside the classic precious stones such as diamonds, sapphires, rubies and emeralds. Like the new pieces that the designer has created, but which always follow her personal style, a bridge between the great India and the West.
The design of Vram
The wearable sculptures of Vram, a Los Angeles jewelry brand with a Couture Award ♦ ︎
In 2018 he won one of the Couture Awards in the Best in Debuting category. But, to be honest, Vram Minassian was been a debutant just for the Wynn stage in Las Vegas, where the show took place. Because Vram, Maison of Los Angeles, debuted in 1985. The common thread of this brand has always been the search for a sophisticated, very modern and cool design. The ring awarded to Couture is an example: the volume is simple and at the same time refined, with the yellow gold that is interrupted in two ovals that show a surface paved with green tourmaline. And in 2023 Vram collaborated with Platinum Guild International for a special Chrona Butterfly ring, created for Las Vegas Couture.
The choice is to offer jewelry that resemble small modern sculptures. But there are also collections that are inspired by elements of the body, for example the bones, as in the case of the Chrona Hypercuff bracelet reminiscent of the vertebrae line. Vram’s jewels are destined to have an ever-growing public: for many years the Maison has produced only unique pieces, on request, or for third parties. For the past few years, however, Vram has taken to the field with collections for a wider audience, even if selected. The recognition at the Couture Awards is a result.