Gold jewelry is sold. The global demand for gold jewelery is increasing. According to the World Gold Council’s quarterly report, demand rose 20 percent year over year, to $26 billion. But while demand for the yellow metal is strong across the jewelry industry, the purchase of gold for technological purposes fell 11 percent and fell 68 percent to $4.7 billion for investment purposes and of 62 percent as purchases by banks. In weight terms, demand for gold fell by 12 percent year-on-year, but with demand for the jewelery sector growing by 37 percent, to 575.5 tonnes. In particular, more gold jewelery is being bought in India (+33 percent year on year) and China (+35 percent), while in Japan demand has fallen by 12 percent, in the United States by 10 percent and by 25 percent in Europe. On the other hand, demand grew by 17 percent in the Middle East.
In the USA, the prices of rings, earrings and necklaces continue to rise. The consumer price index for the jewelry sector recorded the largest increase in 16 months, with an increase of 4.3 percent year-on-year. However, for the first seven months of 2013, the jewelry index fell 0.8 percent largely due to lower gold prices.
