Vicenzaoro - Page 3

Not just new collections, unique pieces and gems. Vicenzaoro (9-11 September) is much more. For example, it is also technology with the fourth edition of Startup & Carats. This is the project organized by Agenzia Ice (government body for exports) together with Italian Exhibition Group (company that organizes Vicenzaoro). The idea is to find start-ups with original solutions for the jewelry sector. Startup & Carats takes place in parallel with Vicenzaoro September and presents in pavilion 6 companies active in the prototyping and production of jewelery, diagnostics of precious stones, analysis of the visit data at the exhibition stand, management of the point of sale in the web environment, market entry, fund raising.

In all, there are eight young companies, selected as part of the project to support the development of the goldsmith industry. For example, Rem Jewel deals with digital images, while Diatech Pro offers a diamond scanner that distinguishes between natural, fake and lab grown thanks to artificial intelligence. G-move, on the other hand, is a company active in business intelligence, which analyzes the flow of visitors to an exhibition stand (but safeguarding privacy). Gioielleria Italiana, Officina Orafa have at the center the tools necessary for the jeweler to create a line under their own brand, while Retail Hub proposes itself as an aggregator and accelerator for start-ups with business advisor paths. Services dedicated to the gold and jewelery sector to obtain public grants is the goal of Fortitudo Diamonds. Finally, Art & Soft aims to implement tailored sales and the shopping experience.

There are just a few days left for the opening of the new edition of Vicenzaoro September (9-13 September), a strategic appointment for jewelry brands, which are preparing for the hottest season of sales. Vicenzaoro September, according to the organizing company IEG, seems to have the conditions to hit the target. The brands represented by the companies present at the fair are over a thousand, including those of the parallel VO Vintage (9-11 September, dedicated to vintage jewelry and watches). Alongside the brands and their collections, the presence of leading exponents of the jewelry world is also expected, such as Guido Grassi Damiani, president of the homonymous Group and of the Ethics Committee of Assogemme, Julien Stervinou, Head of Sustainable Innovation Lab for Watches & Jewelry by Kering, Iris Van der Veken, executive director of the Watch & Jewelery Initiative, Lynn Yeager, signature of Vogue USA and the New York Times, up to Marianne Fisher and Ida Faerber, who represent the fourth generation of two global brands of the antique and vintage jewelry. Which, by the way, are the ones who organize GemGèneve.

On the afternoon of Friday 9 September, Jerome Favier, CEO of the Damiani Group, will offer an overview of the challenges of the market and the strategic choices that will mark the future development of the maison. And the day after Guido Grassi Damiani, on the Vicenzaoro agenda, will participate in the Assogemme talk entitled Vero è bello. The importance and value of natural diamonds for Italian jewelry, with the introduction of the president of the Paolo Cesari Association and the president of Federorafi Claudia Piaserico.

The cultural enrichment program organized by Ieg also includes the interventions of Stefania Trenti, Head of Industry Research of the Intesa Sanpaolo Studies and Research Department, and Augusto Ungarelli, president of Vendorafa Lombardi and past president of the Club degli Orafi Italia on the state of the art of the goldsmith sector. -Italian jeweler. In the talk of the inaugural day, Friday 9 September, the Italian goldsmith sector, a complex and uncertain scenario organized in collaboration with the Club degli Orafi Italia, will be the results of the sector research carried out by the Intesa Sanpaolo Study Center.
The gold and jewelery industry is also at the center of Chromaverse on Saturday 10 September. How the Metaverse and NFTs are effecting Consumers and the Jewelery sector, Trendvison Jewelery + Forecasting event conducted by Paola De Luca, creative director and co-founder with Ieg, on the occasion of the preview presentation of the new Trendbook 2024+. Among the guests Rebecca Forster, president of Hearts on Fire, Angie Marei, founder & fine jewelry designer of Marei New York, Anna Adriani, marketing director of Fondaco dei Tedeschi by DFS in Venice, Naman Sidharth, co-founder of NFJ Labs, and the return to Vicenzaoro of Lynn Yeager, contributor to Vogue USA and the New York Times.

Other workshops
A new paradigm for marketing diamond jewelery: shifting the focus from men to women is scheduled for Sunday 11 September, the first of the two seminars held by Cibjo, the World Jewelery Confederation. It will focus on the new social roles that women also claim in the purchase of jewels and precious, with the introduction of the president Gaetano Cavalieri and the interventions of Julien Stervinou, Head of Sustainable Innovation Lab for Watches & Jewelry of Kering, Mina El Hadraoui, director of Natural Diamond Council France, journalist Bérengère Treussard of Like AB, and moderators Edward Johnson (Edward Johnson Consulting) and Elle Hill (Hill & Co). The second event, also on Sunday, is Developing a global approach to jewelery supply chain regulation, on the opportunities for regulating the goldsmith-jewelery supply chain on a global scale. Speakers include Iris Van der Veken, executive director of the Watch & Jewelery Initiative, Tiffany Steven, president and CEO of Jewelers’ Vigilance Committee USA, Sara Yood, Deputy General Counsel of the Jewelers Vigilance Committee USA and John Mulligan, Market Relations & Climate Change Lead by World Gold Council.

On Sunday 11 September Ellen Joncheere, CEO of HRD Antwerp, and Gaetano Cavalieri, president of Cibjo who sponsors the initiative together with the Italian Exhibition Group, will present the new edition of the HRD Design Awards, whose award ceremony will be hosted in Vicenzaoro January 2023, through ideas creative to improve the sector developed by three young talents, finalists of past editions of the competition.

The iconic value of precious items told by those who have three generations of research and trade of unique pieces behind them, which are the very history of the jewel. Saturday 10 September, Marianne Fisher at the helm of the Geneva-based Paul Fisher, and Ida Faerber of Faerber Collection, who will talk with Amanda Triossi, jewelery historian, author and curator, and Marie-Cécile Cisamolo, Director Jewelry Specialist at Sotheby’s, in the talk Vintage and antique jewelry: among past and modernity, edited and moderated by Donatella Zappieri, jewelry business consultant.

While the jewelery companies are preparing for the winter season, the most interesting for sales, the organizers of Ieg are preparing for Vicenzaoro September (9-13 September).
In the first information released by Ieg, the company that organizes the event, the next edition of Vicenzaoro will have “a share of exhibitors close to pre-covid levels, with the return to the fair also of India and the Far East, Hong Kong, China and Thailand “. In short, growing numbers are expected compared to the edition that this year was held in March instead of January as usual, due to the pandemic. It will not, however, be a complete return to the glories of the past. Also because the war in Ukraine has wiped out a non-secondary slice of the market.

One of the traditional Vicenzaoro events is the presentation of the Trendbook 2024+ on consumer trends and advances from Trendvision, Ieg’s independent observatory directed by Paola De Luca, which explores the evolution of consumers in the world of luxury. Sustainability, circular economy, age and gender fluidity guided Trendvision’s forecasts for 2023, that is, last year’s edition. The trends, in any case, are not unrelated to the trend of the economy. And in Vicenza oro the Goldsmiths Club and the Studies and Research Department of Intesa San Paolo, the largest Italian bank, will present research on the goldsmith sector. International demand for precious items, the effects of international crises and a generalized rise in interest rates, as well as the cost of raw materials are the elements that will affect the jewelry industry in the coming months.

In the first quarter of 2022, compared to the favorable progression of Italian exports in 2021 to the US, Chinese, Swiss and UAE markets, the Italian goldsmith sector strengthened growth on international markets with variations of more than 30% both in value and in quantity, enough to exceed the data of 2019 by 9%. On the other hand, it has to face a setback in the global demand for precious items recorded in the first three months of this year, which falls to -6.9%. What’s going to happen?

The event program promoted by Italian Exhibition Group includes, as always, events and focuses on many topics. The World Jewelery Confederation confirms its presence in Vos with two days of seminars traditionally dedicated to sustainability issues. In particular, a focus on the need for new marketing models more attentive to gender equality is planned, through an analysis of the message and the dynamics of the purchase of diamonds, which have always spoken an exclusively male language, as purchased and given by man. A paradigm to be rethought, today, in the light of the freedom of choice of the female public. Furthermore, in collaboration with the Anversa laboratory Hrd, Vicenza will host a Jewelery Design competition for young goldsmith designers with dedicated seminars.

Vicenzaoro September sees the participation of all the voices of the sector, institutions and trade associations, from Confindustria Federorafi, Confartigianato Orafi, Confcommercio Federpreziosi, Cna Orafi, Confimi Industria Goldsmith and Argentiera Category to Assogemme, Assocoral and Afemo – Association of Manufacturers Exporters of Goldsmith Machinery, Cibjo.