tiffany Archives | Page 4 of 13

New necklace and some previews from Tiffany

Published on March 14, 2022

Rosé indossa la collana della collezione Tiffany City HardWear

Who better than a young girl named Rosé (stage name) can represent a collection of gold jewelry? Rose gold, of course. And if, in addition, Rosé is part of the South Korean group of Blackpinks, she is bingo. For the second consecutive year, Tiffany entrusts the artist’s image with a new campaign from the City HardWear collection, aimed at a young audience (Rosé, whose real name is Roseanne Park, is 25 years old). The images of the campaign were taken by Mario Sorrenti, an Italian naturalized American fashion photographer, famous above all for his nudes.

The images for Tiffany, however, are absolutely chaste and were taken in New York. The intimate portraits of the ambassador show the artist wearing the latest models with diamonds, shot in a deliberately sober and essential space. Tiffany City HardWear is a collection presented for the first time in 2017, made on a mesh pattern, inspired by a 1971 bracelet kept in the Tiffany Archives and with industrial shapes, inspired by the city of New York. In the campaign, Rosé not only wears the Tiffany City HardWear creations with pavé diamonds already in the collection, but also the new necklace and bracelet with black titanium, rose gold and diamonds links which will be available from July. In addition, Rosé wears the new full pavé creations that will be presented in a few months, in November.

Bracciale in oro rosa e pavé di diamanti della collezione Tiffany City HardWear

Rosé nella campagna Tiffany con le immagini di Mario Sorrenti

Orecchini in oro rosa e pavé di diamanti della collezione Tiffany City HardWear

Collana in oro rosa e pavé di diamanti della collezione Tiffany City HardWear

The jewelers that close in Russia

Published on March 9, 2022

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The real drama is that of human lives lost in vain, of overwhelmed lives, of lives that will never be the same. But the war in Ukraine also causes a smaller, much smaller, but not irrelevant, drama related to jobs, in the West and in Russia, which will be lost to a stupid aggression. Both Russians and Westerners are dealing with the inevitable sanctions announced in time, before the invasion, which will have an impact on the accounts of companies, for example those of jewelry, as well as on the people who work there. The collapse of the ruble and the blocking of the credit card service, in fact, led many jewelry companies to suspend their business. Maybe they will close completely or reopen, if it all ends, but who knows when.

At the time of writing this short article, the last Western brand to close the boutique in Moscow was Swarovski, while Tiffany was among the first to lower the shutter, along with Vuitton. Others have already done so, others will follow. The list of Western Maisons that have opened a boutique in Moscow, St. Petersburg or other Russian cities is long. In Moscow, for example, they have a boutique Chopard, Van Cleef & Arpels, Akillis, Piaget, De Beers, H. Stern, Stephen Webster, Carrera y Carrera, Mauboussin, Mont-Blanc, Dior, Chaumet, Pandora, Frey Wille, Cartier , Trollbeads, Vuitton, Thomas Sabo, Bulgari, Pomellato, Adamas, Damiani, Buccellati. Other brands, such as Pasquale Bruni or Alcozer, are distributed in non-owned jewelers, or in airport duty free shops.

According to an analysis concerning Italian jewelery conducted by ICE (the state body for exports) in general, the Russian buyer is oriented towards medium or medium-high level jewelery. Also according to the analysis, the daily use of rings, earrings, bracelets and necklaces, especially in the capital and large cities, is now seen as a form of accessory to one’s image, not necessarily combined with luxury clothing or for events special. The favorite items of Russian women are rings, chains and earrings; men prefer chains and bracelets, while brooches and necklaces are bought by a minority of the female population, while typically male jewelry such as cufflinks and tie pins are in low demand. In recent years, however, silver jewelery has been more successful than gold, due to the unfavorable ruble-euro exchange rate. Italy (2019 data) exports about 77 million jewels to Russia, about 22 million France, the United States 21 million and the United Kingdom 23 million. However, the one who exports the most to Russia is China with over 88 million.

Cartier vs Tiffany, war in court

Published on March 3, 2022

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War in court between Cartier and Tiffany. The two giants of jewelry, which respectively belong to the Swiss group Richemont and the French LVMH, compete in front of the judges of New York. In essence, Cartier accuses Tiffany of hiring Megan Marino, a junior manager, only to steal the secrets about the new collections. And, therefore, to have stolen trade secrets on its high-end jewelry. According to Cartier’s accusation, Tiffany’s focus is on the high jewelry collection, the famous Blue Book. These are jewels that have prices ranging from 50,000 dollars or euros up to 10 million each.

Tiffany, Fifth Avenue, New York, in occasione del lancio della collezione Paper Flowers

Cartier, in the subpoena filed in court, went down hard: he accused Tiffany of wanting to resurrect his own high jewelry unit after she was left in disarray due to several departures. Also according to the Swiss group, reports the Reuters agency, the move in the opinion of Cartier reflects the “disturbing culture of Tiffany of misappropriation of information about the competition”. The manager also signed a six-month non-compete agreement with Cartier.

Johann Rupert, Ceo e azionista di Richemont

The battle is only just beginning. Tiffany fired Marino after just five weeks. But the manager said in response that Tiffany was “more interested in hiring me as a source of information than as a high-jewelry manager.” Obviously these are all accusations rejected by Tiffany, which heralds a legal battle. For the Swiss group, in any case, business is not bad: in 2021 the sales of the Richemont jewelry brands (Cartier, Buccellati and Van Cleef & Arpels) increased by 38%.

Collana multigemma dal Tiffany Blue Book 2021

Anello Parhelia, con uno zaffiro blu cabochon da 21,51 carati, circondato da diamanti e smeraldi. Foto di Maxime Govet — Anello Parhelia di Cartier, con uno zaffiro blu cabochon da 21,51 carati, circondato da diamanti e smeraldi. Foto di Maxime Govet

Blue Tiffany for the Empire State Building with Sarah Jessica Parker

Published on February 15, 2022

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Sarah Jessica Parker attiva l'illuminazione dell'Empire State Building

How sexy is the color blue? Sarah Jessica Parker, the actress who more than any other represents the face of Sex & The City, celebrated Valentine’s Day with Tiffany, obviously in New York, the city where the fiction that she made her famous takes place. The Maison sponsor of the evening lit the Empire State Building in the color Tiffany Blue, while Sarah Jessica Parker was in the company of the president and CEO of Tiffany & Co, Anthony Ledru. The role of the American actress consisted in pressing the switch to start the lighting of the most famous skyscraper in the world.

It was also the first time in history that the Empire State Building gave up traditional red lighting on Valentine’s Day. Sarah Jessica Parker’s outfit is inevitable, for the occasion she wore a Tiffany Victoria necklace and earrings along with a Tiffany & Co. Schlumberger ring and clip.

L'Empire State Building in Blue Tiffany — L’Empire State Building in Blue Tiffany

Tiffany for Valentine’s Day with the touch of Curtis Kulig

Published on February 1, 2022

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Did you believe that the color of love was red? Error. Blue is the Color of Love, says Tiffany & Co. The American Maison which passed under the Lvmh group banner, has chosen this phrase for the new campaign in view of Valentine’s Day 2022. Phrase that accompanies the collaboration with Curtis Kulig, artist of New York famous for the Love me mantra, its distinctive symbol. Love Me was conceived as something very personal and has naturally morphed into something that is played by others and that’s what makes it interesting, says Curtis Kulig.

Gioielli Tiffany e il lavoro di Curtis Kulig

The visual aspect entrusted to Curtis Kulig is obviously accompanied by the Tiffany jewels from the collections to the Tiffany City HardWear, Tiffany Knot and Tiffany T collections. Kulig’s work consists of messages such as Dare Me, Know Me and Kiss Me, which reinterpret the concept of his most famous work Love Me, but using the Tiffany Blue color. The work of the artist, Love Me, in fact, is very simple to understand and, probably for this reason, it has appeared everywhere: on the city walls in paintings, in neon lights, in metal sculptures.

Bracciale della collezione Tiffany T e anello Tiffany Knot

Tiffany glasses, from the maharaja to Pharrell Williams

Published on January 24, 2022

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Occhiali da sole personalizzati Tiffany & Co. in oro 18 carati con 61 diamanti tondi taglio brillante di oltre 25 carati totali e due smeraldi taglio smeraldo

Glasses to see success up close. They are those of Tiffany & Co. customized in 18-karat gold, with 61 round brilliant diamonds for over 25 carats, and two small emeralds. Wearing them was Pharrell Williams, a Grammy-winning musician, who attended the presentation of the first collection of Kenzo’s creative director Nigo at the Galerie Vivienne in Paris.

The glasses are identical to those put up for auction at Sotheby’s in October 2021 (are they the same?). The history of these glasses begins in Mughal India in the seventeenth century, at a time when imperial wealth, scientific knowledge and artistic effort reached their peak at the same time. Commissioned by an unknown prince, an artist carved a diamond, weighing over 200 carats, and a brilliant emerald, weighing at least 300 carats, used in place of lens glass. Evidence of the technical skill involved, the existence of any comparable example of both is not known. Around 1890, the lenses were inserted into new frames, decorated with rose-cut diamonds.

I due occhiali Astaneh Ye Ferdaws (smeraldi) e Halqeh Ye Nur (diamanti) messi all’asta da Sotheby’s

Tiffany’s 10 less expensive necklaces

Published on January 8, 2022

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Collezione Return to Tiffany, pendente Heart con chiave

The ten Tiffany pendant necklaces that cost less. It starts from … ♦ ︎

Buy a Tiffany pendant necklace for 240 euros. Tiffany jewelry can cost tens of thousands of euros or dollars but, of course, it is the most expensive jewelry. For other gold and precious stone jewelry, for example a white gold diamond ring, the classic solitaire, you will have to be willing to shell out a few thousand euros or dollars. But to get an authentic Tiffany necklace, you just need a very low amount. Let’s be clear: don’t think that with a few tens of euros or dollars you can buy who knows what. But if you like the American jewelry brand (today under the French group Lvmh banner) you can set foot in a shop, or buy much cheaper necklaces online.

Let’s face it right away: they are silver. They are always by Tiffany, often immediately recognizable for their style or because they have the brand logo in sight. For example, the necklaces signed by Elsa Peretti for Tiffany, or those with the classic tag with the words Return to Tiffany are immediately recognizable. We have selected the ten cheapest necklaces for you. Prices updated to January 2022.

1

Collezione Return to Tiffany, pendente Heart Tag. Prezzo: 240 euro

2

Collezione Tiffany 1837, pendente Circle in argento. Prezzo: 240 euro

3

Collezione Tiffany Keys, argento. Prezzo: 240 euro

4

Collezione Tiffany Twist, pendente nodo. Prezzo: 240 euro

5

Paloma Picasso, pendente Olive Leaf. Prezzo: 250 euro

6

7

Collezione Graffiti di Paloma Picasso, pendente Smile. Prezzo: 280 euro

8

Elsa Peretti, pendente Stella di Davide. Prezzo: 280 euro

9

Elsa Peretti, pendente Teardrop. Prezzo: 280 euro

10

Elsa Peretti, pendente a croce. Prezzo: 280 euro

The 10 Tiffany earrings not esxpensive

Published on December 17, 2021

Showroom

Orecchini tondi in argento Return to Tiffany. Prezzo: 320 euro

A selection of ten Tiffany silver earrings chosen from those that aren’t expensive ♦ ︎

Tiffany earrings: together with bracelets and necklaces, they are the most desired jewelry for many women. Naturally the earrings should be chosen also considering the shape of your face, as we have already written on this site.

But once you’ve decided which type of earrings fits best for you and your personality, you have to come to terms with your budget. So, if you want Tiffany designer earrings, but you don’t have a wheelbarrow of money available, can you still satisfy your wish? The answer is yes, just choose earrings that are not very expensive. Fortunately, Tiffany has in its catalog several silver earrings that cost less than 250 euros (but be careful, in some cases it is a single earring). We have chosen ten. They have a different shape, but they’re all from Tiffany, so if that’s what you’re looking for here is the result. Prices are updated to December 2021. Warning: prices can change, but not much, from one country to another, it depends on the commercial choices of Tiffany.

1

Orecchino singolo Wish, collezione Graffiti di Paloma Picasso. Prezzo: 170 euro

2

Orecchino singolo Love and kisses, collezione Graffiti di Paloma Picasso. Prezzo: 170 euro

3

Orecchino singolo Love, collezione Graffiti di Paloma Picasso. Prezzo: 170 euro

4

Orecchino singolo Kiss, collezione Graffiti di Paloma Picasso. Prezzo: 170 euro

5

Orecchino singolo Arrow, collezione Graffiti di Paloma Picasso. Prezzo: 170 euro

6

La collezione di mono orecchini Graffiti in versione oro è proposta a 280 euro

7

Orecchini in argento della La collezione Tiffany 1837, con inciso l'anno di fondazione di Tiffany. Prezzo: 310 euro — Orecchini in argento della La collezione Tiffany 1837, con inciso l’anno di fondazione di Tiffany. Prezzo: 310 euro

8

Orecchini Olive Leaf di Paloma Picasso in argento. Prezzo: 310 euro

9

10

Orecchini di perle della Ziegfeld collection, ispirata a al leggendario Teatro di New York. Prezzo: 320 euro

Tiffany in yellow in Miami

Published on December 2, 2021

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It is called cultural shock: it is the bewilderment that travelers feel when they come into contact with uses or foods that are very far from those to which they are accustomed. Perhaps the same surprise will be experienced by Tiffany’s customers in the face of the yellow color that is pairing the famous, classic, famous blue of the Maison. In fact, Tiffany & Co has created an art installation to accompany the claim of the new Yellow is the New Blue advertising campaign, integrated throughout the two-story boutique in Miami, Florida, together with the Tiffany Diamond Bar. Yellow is the New Blue is on display in the city’s Design District store from 30 November to 5 December. Perhaps it will serve to record customers’ reactions to the new color.

In addition to Yellow is the New Blue, Tiffany & Co. will continue to expand the global About Love campaign with Beyoncé and Jay-Z. On November 29, Tiffany screened the campaign video on the facade of the iconic Fontainebleau Hotel, with a live symphony orchestra accompanying Beyoncé’s cover of Moon River. Not only that: Tiffany & Co. illuminated major Miami buildings at the same time, but this time in the classic Tiffany Blue, including the Downtown Towers, Paramount World Center, Bank of America Tower, Carlyle Hotel and Cardozo Hotel.

La collana di Tiffany indossata da Beyoncé con il diamante giallo da 128,54 carati

Tiffany sells its most expensive necklace: 30 million

Published on November 24, 2021

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Tiffany world's fair necklace, dettaglio

It is a necklace for sheikhs. But sheikhs with a particularly generous bank account for the jewel that Tiffany & Co. has prepared for the Tiffany event in Dubai at the end of November. At the heart of the jewel is a super gem: The Empire Diamond, an impeccable 80-carat oval-cut stone. The diamond, in fact, is valued at over 28 million dollars and, moreover, it is not alone: the World’s Fair Necklace also includes other 578 diamonds for 180 carats (353 round brilliant and 224 baguettes). The necklace thus becomes the most expensive piece of fine jewelry ever created in its 184-year history by Tiffany, valued at $ 30 million.

La collana con al centro The Empire Diamond

The jewel also has another peculiarity: it was designed on the model of a historic necklace created by Tiffany on the occasion of the 1939 Universal Exposition. With one difference: the original necklace did not have a large diamond in the center, but an aquamarine from 200 carats. The idea for the new necklace was born after someone in Tiffany found the draft of the original necklace. But it took two years for The Empire Diamond necklace to be designed.

La collana creata nel 1939 con una acquamarina da 200 carati

The stone in the center, the Empire Diamond was mined in Botswana, and then cut and polished in Israel, before being used and set by Tiffany in New York City. The stone can also be removed from the necklace and mounted on a ring, with the help of a Tiffany jeweler made available to convert the piece when desired.

In Dubai, in any case, Tiffany also exhibits jewels from her Blue Book. The exhibition space has a color palette inspired by the famous Louis Comfort Tiffany glass lamps. Inside one of the rooms are presented the Loose Stones, which include both the rarest colored gems and those that are part of the brand’s tradition (morganite, tsavorite and tanzanite) that Tiffany introduced over the last century. Another salon is a tribute to the legendary designer of the Maison, Jean Schlumberger, with his fantastic creations full of ingenuity and creativity.

La collana Tiffany world's fair — La collana Tiffany world’s fair

L'esposizione di gioielli Tiffany a Dubai — L’esposizione di gioielli Tiffany a Dubai

Tiffany gets on Supreme’s skateboard

Published on November 15, 2021

Showroom/Tiffany

Tiffany gets on the skateboard. Or, better, on that of Supreme, an American clothing and skateboarding brand, which caters to the cultures of lovers of the tablet with wheels, hip hop and youth culture in general. Now Supreme customers can buy Tiffany jewelry in a limited edition and with an offer below demand, to tickle the attention of consumers. On the other hand, the clothing brand had already promoted initiatives with the brands Emilio Pucci, Jean Paul Gaultier and Louis Vuitton.

And, now, Tiffany belongs to the LVMH group. The stores with Supreme products, therefore, lend a hand to t5iffany in its work of re-brandig of Tiffany. Target: reach the audience of very young people less fascinated by the history of great jewelry. The collaborative collection consists of a series of silver jewelry and accessories, with pendants and earrings with the Return to Tiffany design design, including a cultured pearl necklace and a bracelet made of stars. All the jewels, along with two key rings, one of which with a removable mini blade, also have the Supreme logo. Not only that: no packaging in the classic Tiffany blue color, red box, the color of Supreme. The jewels were launched in the US, on sale in the stores of the two brands.

Bracciale in argento Tiffany per Supreme

Tiffany’s Advent calendar inspired by Basquiat

Published on November 4, 2021

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Art and charity. Tiffany also presented the Advent Calendar this year. The great jewelry Maison that became part of the LVMH empire dedicated the calendar preceding Christmas to New York, where it was born. The calendar is also inspired by one of the most influential artists of the twentieth century, Jean-Michel Basquiat, a black artist who died at the age of 28 in 1988 from a heroin overdose, whose work was recently presented in the About Love advertising campaign. . Basquiat’s 1982 painting Equals Pi is the central element and transforms the traditional countdown of the Christmas holidays into a canvas that highlights the same work featured in About Love.

Tiffany, calendario dell'Avvento — Tiffany, calendario dell’Avvento

The design is reminiscent of a cabinet de curiosity and reveals 24 Blue Boxes containing jewelery and Tiffany objects. Drawing inspiration from the visual language and subtext of Basquiat’s style, the calendar features design elements that pay homage to Basquiat’s artistic output. In the early years of his career, Basquiat painted on everyday objects such as windows, doors and refrigerators, recontextualizing them with cardboard, plywood and other materials. In homage to the artist’s use of unconventional supports, the white oak doors of the Advent Calendar are the ideal base for Equals Pi. Composed of mathematical equations, texts, figures, expressive gestures and symbols, the work exemplifies the raw but methodological approach of his art.

Tiffany, calendario dell'Avvento, dettaglio — Tiffany, calendario dell’Avvento, dettaglio

The charity aspect consists of the new partnership with Free Arts NYC. Tiffany will donate $ 250,000 to the organization from the sale of the 2021 Advent Calendar. The funds will support a number of programs that will give children in New York’s disadvantaged communities greater access to the creative arts. More details on the initiative will follow.

Bracciale in oro rosa e diamanti della collezione City Hardwear di Tiffany

The three winners of the Nellie Award Italia 2021

Published on October 13, 2021

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Tracy Bassil e Elena Redaelli , vincitrici Nellie Award 2021

Tracy Bassil, Marine Kerdaffrec, Elena Redaelli: these are the three winners of the Nellie Award Italia 2021, organized by The Circle Italia Onlus with Tiffany & Co and in collaboration with the Politecnico di Milano. The award is intended for young graduates and doctoral students who have distinguished themselves not only for their academic achievements, but also in the social field, applying their knowledge to identify innovative solutions for the benefit of others.

Tracy Bassil is an architect, multi-disciplinary designer, management engineer originally from the Middle East. Her thesis project aims to find a solution to the pressing problems of our present with a long-term vision. Marine Kerdaffrec with her thesis wanted to explore the links between the environment and health, while Elena Redaelli has a degree in biomedical engineering and wants to use her passion for mathematics in order to improve people’s lives, through numerical simulations.
The awarding of the prizes was approved by a Commission appointed after the deadline for the call, made up of members of The Circle Italia Onlus, Tiffany & Co. Italia and Politecnico di Milano. Among the over seventy applications received, the Commission identified the three graduates who received the award.
Tracy Bassil, Marine Kerdaffrec and Elena Redaelli presented very different projects, but all united by the desire to promote female empowerment and an ever-increasing sensitivity towards the environment and society, perfectly interpreting the values of the initiative.

Enrica Ghia (The Circle Italia), Serena De Marte (Managing Director Tiffany & Co. Southern Europe), Tracy Bassil, Elena Redaelli, Renata Duretti (The Circle Italia), Donatella Sciuto (Prorettore Politecnico di Milano), Nicoletta Scherini (The Circle Italia), Adelaide Corbetta (Presidente The Circle Italia)

The title of the award is inspired by the American reporter and explorer Nellie Bly. Lived between the nineteenth and twentieth centuries, a pioneer of investigative journalism and famous for being the first woman to go around the world alone in 72 days, Nellie gave a voice to many other women and challenged social conventions by demonstrating that a talented woman can follow her aspirations. She is an intense and passionate woman, philanthropist and benefactor. Among her investigations, we recall those on the working conditions of women in factories in Pittsburgh and the report on the mistreatment inside psychiatric hospitals.

Tiffany on the red carpet of Vogue in London

Published on September 21, 2021

Tiffany

Tiffany jewels show with celebrities in London. The occasion was the fourth annual edition of British Vogue and Tiffany & Co, an event organized at The Londoner cinema in Leicester Square, attended by the executive vice president of Tiffany, Alexandre Arnault. To the delight of those who follow the red carpets, the photographers Emma Raducanu, Jorja Smith, Sabrina Elba, Jourdan Dunn, Joy Crookes, Dina Asher-Smith, Little Simz, Caro Daur and Claire Foy paraded in front of the camera, as well as Naomi Campbell, Liam Payne, Jaden Smith, Anna Brewster and Idris Elba.

It goes without saying that all of them wore the jewels of the New York Maison, with pieces from the Tiffany T, Tiffany Victoria and Tiffany City HardWear collections. Tennis champion Emma Raducanu, Tiffany Brand Ambassador, sported two Tiffany City HardWear ball rings in 18k white gold with diamonds, Tiffany Victoria mixed cluster pendant earrings in platinum with diamonds and the Tiffany Knot X Daniel Arsham bangle, in gold 18k white with round tsavorites and round brilliant diamonds.

Actress Claire Foy, on the other hand, appeared with Tiffany Victoria screw-shaped diamond earrings in platinum and the Schlumberger Cooper bracelet in platinum and 18-karat yellow gold with diamonds. Athlete Dina Asher-Smith had her moment of glory with a 13.93-carat high-jewelry Tiffany & Co. green tourmaline ring, along with a Tiffany Victoria cluster tennis bracelet and Tiffany T1 open hoop earrings. . Model Jourdan Dunn curated a stunning appearance with Tiffany & Co. Schlumberger Flame Ear Clips, while singer Little Simz styled her look with the 18k gold Tiffany City HardWear link necklace, Tiffany wire hoop earrings T in 18k gold.

Finally, Sabrina Elba wore Tiffany & Co. Inside-out hoop earrings in platinum with diamonds with Tiffany T pavé diamond bangle in 18k white gold and Tiffany T Two bangle in white gold with diamonds, while Caro Daur chose a selection of pieces from the Tiffany Knot collection, as well as two Tiffany T diamond hinged bracelets.

Tiffany brings Beyoncé and Jay-Z into the sixties

Published on September 14, 2021

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The couple Tiffany, Beyoncé and Jay-Z, protagonists of the About Love advertising campaign, are now also a video. On YouTube, in fact, appeared the film made by Emmanuel Adjei, a Ghanaian-Dutch director who was previously co-director and creative collaborator of Black Is King, a musical film with Beyoncé. Now, for Tiffany, the couple sings a classic: Moon River, a song made famous by the film Breakfast at Tiffany’s (1961). Instead of Haudrey Hepburn, the American singer is at Tiffany’s, while the partner watches an old film and then shoots Beyoncé with an old super 8 camera.

Should it be added that Beyoncé wears an assortment of Tiffany fine jewelry, including the famous Tiffany Diamond? The Tiffany diamond is considered to be among the most important gemstone discoveries of the 19th century and symbolizes the brand’s rich heritage. Other icons of the house, including Jean Schlumberger’s designer jewelry and the Tiffany T collection, are also featured in the film.

Most notably, Jay-Z wears Jean Schlumberger’s legendary Bird on a Rock brooch, which Tiffany craftsmen have reinvented as a one-of-a-kind pair of cufflinks. Jean Schlumberger was best known for dressing the high society elite in the 1960s and 1970s with a timeless style. And the video, in fact, between music and image recalls an atmosphere of that era, if we do not consider the hair of Shawn Corey Carter, aka Jay-Z.

The video was made in another icon, but one of architecture: the Orum House in Los Angeles, a building designed by architect Zoltan Pali: it is a three-level house of 18,800 feet, overlooking the surrounding landscape of Bel Air and was personally selected by the Carters for the film. Did you like the movie? Then you will be pleased to know that more videos are coming later this year, created by directors Dikayl Rimmasch and Derek Milton.

La collana con il diamante giallo da 128,54 carati

Tiffany’s blue box becomes art (with surprise)

Published on September 7, 2021

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Tiffany x Arsham Studio Bronze Eroded Tiffany Blue Box with Blue Box. Toby McFarlan Pond for Tiffany & Co.

Famous objects of common use that are transformed into works of art. It happened with Pop Art, starting with the Campbell soup boxes painted by Andy Warhol and now it happens with Tiffany & Co., who collaborated with Daniel Arsham, a contemporary artist living in New York. Tiffany and Arsham have created a series of 49 eroded bronze sculptures, which reinterpret the famous Blue Box used to package the jewels of the American Maison. The pieces are characterized by a custom hand-finished patina that winks at both the Tiffany shade and the Arsham Studio color.

I am always attracted to objects that are immediately culturally recognizable. The Tiffany Blue Box has this power. I wanted to approach it in a different way than how it was originally conceived, giving it an aged aspect that represents its history, its institutionality in the world and its relevance both today and in the decades and, even, in the centuries to come.
Daniel Arsham

Arsham’s goal with the Bronze Eroded Tiffany Blue Box is to create tension over time by connecting past, present and future. But there is also a less conceptual and more immediately pleasant side: those who buy the work will be able to discover the Tiffany Knot x Arsham Studio limited-edition bracelet inside the box, in white gold with diamonds and tsavorites. The Tiffany Knot collection is inspired by the metal nets of New Yorke, the tsavorite is a gem that is part of the tradition of Tiffany, which launched it on the market in 1974.

Tiffany x Arsham Studio Knot bracelet in 18k white gold with tsavorites and diamonds. Toby McFarlan Pond for Tiffany & Co

To celebrate the collaboration, Daniel Arsham created a large-scale installation on the main floor of the Tiffany Flagship Next Door in New York City that evokes his sculpture. Until the end of October, it will be possible to enter the immersive Tiffany x Arsham Studio experience and interact with the artwork and the limited edition bracelet.

Tiffany x Arsham Studio Bronze Eroded Tiffany Blue Box with art-handling crate. Toby McFarlan Pond for Tiffany & Co

Tiffany enlists Beyoncé and Jay-Z

Published on August 23, 2021

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Tiffany has enlisted the couple Beyoncé and JAY-Z and a super diamond for the new communication campaign. Tiffany ABOUT LOVE marks the latest evolution of the new creative direction of the bran that passed under the banner of the LVMH group. “Beyoncé and JAY-Z are the epitome of the modern romance. As a brand that has always been synonymous with love, strength and self-expression, we couldn’t think of a more iconic couple that better represent Tiffany’s values. We are honored to have the Carters as part of the Tiffany family, ”commented Alexandre Arnault, Executive Vice President of Product and Communications.

The Carters’ love story is the backdrop to the super diamond Tiffany and is set with the contribution of Equals Pi (1982) by Jean-Michel Basquiat. Worn in a campaign for the first time in history, the Tiffany Diamond weighs 128.54 carats and boasts 82 facets, about thirty more than the common brilliant-cut diamond. Discovered in 1877 in the Kimberley mines in South Africa, founder Charles Lewis Tiffany bought the diamond in the rough in 1878, solidifying the brand’s reputation as an authority in the diamond industry. The icons of the house, including designs by Jean Schlumberger and the Tiffany T collection, are also present everywhere. In particular, JAY-Z wears Jean Schlumberger’s legendary Bird on a Rock brooch, reconstructed as a one-of-a-kind pair of cufflinks. Jean Schlumberger was best known for dressing up the high society elite in the 1960s and 1970s, so it’s fitting that his unmistakable models live his legacy on one of today’s greatest creative forces. A film by acclaimed director Emmanuel Adjei has also been created and features a musical performance of the classic song “Moon River”.

Made famous in the 1961 film Breakfast at Tiffany’s, the iconic melody is reimagined with Beyoncé’s voice, captured by JAY-Z on a Super 8 camera. The couple chose the Orum House in Los Angeles as the setting for the film. in which nostalgic flashbacks intertwine with cinematic and dreamlike images. The accompanying “ABOUT LOVE” print campaign was shot by Mason Poole and stylized by June Ambrose and Marni Xenophon. The accompanying film will launch on Tiffany.com on September 15 and will be amplified through global media activations. The campaign will develop further later this year with more films created by acclaimed director Dikayl Rimmasch and second unit director, Derek Milton.

Beyoncé and JAY-Z for the Tiffany & Co. fall 2021 ABOUT LOVE campaign, shot by Mason Poole

Three new faces for Tiffany

Published on June 15, 2021

news/Tiffany

Three new faces for Tiffany. The American Maison, which recently passed under the LVMH group banner, presented the new brand ambassadors: Anya Taylor-Joy (Argentine-British actress and model), Eileen Gu (freestyle skier who competes for China, with a Chinese mother and American father) and Tracee Ellis Ross (American actress, singer, TV presenter). The Global House Ambassadors have the pleasant task of wearing Tiffany jewelry and lending their faces to the billboards of the New York jewelry house. First commitment: the Tiffany T1 2021 campaign which claims «Give Me the T».

As a child, I often wandered around the flagship store on Fifth Avenue, imagining myself as a grown woman wearing elegant and bold Tiffany diamonds. After all these years, being the face of this iconic brand and representing the T1 collection is a dream come true. Shooting the campaign was a beautiful moment of inspiration and enthusiasm after the busy year we have all lived.
Tracee Ellis Ross

In the communication campaign, the three young women are the protagonists of as many scenarios that revolve around the letter T in the images shot by Mario Sorrenti in New York City. The message linked to Tiffany T1 remains focused on inner strength and individuality and today the collection has evolved to include new bracelets, earrings and pendants, as well as new creations in white gold. In the “Give Me the T” campaign, Anya Taylor-Joy, Eileen Gu and Tracee Ellis Ross wear the new models together with the most iconic T1 jewels, such as the choker with around 250 round and baguette cut diamonds of more than 13 carats, showing how the collection is ideal for expressing yourself.

Collana con diamanti della collezione T di Tiffany — Collana con diamanti della collezione T1 di Tiffany

A solitaire Tiffany. For him

Published on April 30, 2021

Rings/Tiffany/Showroom

A solitaire. But for men. Times change and Tiffany adapts. The great American Maison pushes on the accelerator of the jewelry dedicated to him, with a look at Ltgb weddings. The ring for men also has a name: The Charles Tiffany Setting and is, explains Tiffany, the first men’s engagement ring with an important solitaire diamond. The ring takes its name from the founder Charles Lewis Tiffany, who in 1886 introduced the Tiffany Setting, that is the solitaire with the stone stopped by six (thinner) prongs instead of four. At that time, however, the solitaire was reserved only for young brides.

The Charles Tiffany Setting pays homage to this romantic Tiffany & Co. legacy of love and inclusion. These, however, are engagement rings that deviate from the usual wedding band. The rings are in platinum and titanium, with a shape reminiscent of the chevalier model worn on the little finger. The first edition of the Charles Tiffany Setting will be available with brilliant-cut and emerald-cut diamonds up to 5 carats. The models with brilliant-cut diamonds are characterized by a tapered and thin band, inspired by that of the iconic Tiffany Setting, while in the emerald-cut diamond rings the edges are solid, rounded, architectural.

Also in this case, the New York brand underlines, the stones used are subject to traceability for the entire processing path: region or countries of origin of the diamond and in which it was cut and polished, classified and subjected to quality control. , as well as mounted on the jewel, can be requested from any sales person and will also be printed on the Tiffany Diamond Certificate.

L’attore e musicista Jeff Goldblum all’evento di presentazione della collezione Tiffany Men’s a Los Angeles

Tiffany, jewels in a Rosé version

Published on April 21, 2021

news/Tiffany

Rosé con i gioielli Tiffany City HardWear

Rosé. What better name to be compared to a jewelry brand? The name, in addition to indicating one of the most popular colors of gold, is also that of a singer who is part of the Korean musical group Blackpink. And Rosé is the new global ambassador of Tiffany. Blackpink is the highest-rated Korean women’s group on the Billboard Hot 100, the first in the Asian country to offer an album that has sold more than a million copies. Rosé, pseudonym of Roseanne Park, 24, however, has the advantage of speaking the English language, as she was born in New Zealand and raised in Australia, even though she now lives in Seoul. In addition to singing with Blackpink colleagues, she has also embarked on a solo career.

Tiffany’s desire to gain accreditation among young people and, in particular, in Asia, is obvious. Rosé’s first task concerns the digital campaign of the Tiffany City HardWear 2021 collection. Inspired by a bracelet from the Tiffany archives from 1971 and presented for the first time in 2017, the Tiffany City HardWear collection evokes the charm and energy of New York.

Bracciale in oro giallo della collezione Tiffany City HardWear

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A selection of ten Tiffany silver earrings chosen from those that aren’t expensive ♦ ︎

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