In her jewelry shop Orolo, in San Giovanni Valdarno, in the heart of Aretino country, one of the Italian goldsmith circuits, Fiorella Cappelli strives to combine 3D technology with the desire to create something new. “In my youth I start working in the jewellery business. I soon loved jewels and since then I never changed. All my life has been in the jewellery. During all these past years I have seen so many changes: fashion,increase and decrease of gold and silver price, technologies, way of marketing, new opening for exporting countries, crises”, says the designer himself. “Every time is like to start all over again but background, more acknowledge, the experience acquired makes possible more development, if you have an open mind.Nowadays to develop and produce in 3D gives a great opportunity to make designs come true; you almost have no limit to your fantasy”. Her experience led then the designer to develop and produce 3D. The result is jewellery in gold or silver made, like this necklace or bracelet, made with elaborate production technique, with rich embroidery and decorations. Scrolls and floral shapes intertwine with a studied art jewelry.
The flowers of Fiorella
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