The Pulse collection of the French Maison Dinh Van chooses simple but refined shapes ♦ ︎
Famous for its Menottes jewelry collection, that is, handcuffs, with a form that caused scandal 50 years ago, the Dinh Van brand has re-launched and renewed. Its founder, Jean Dinh Van, had created the brand in 1965, after collaborating with Cartier. And he had inherited a bit of non-conformism from the great French Maison alongside a simple but innovative design. Not a high jewelry, but jewels of a certain standing.
Under new management, the Dinh Van brand has been renewed with 16 sales points and is now focusing on the US market, although its base remains firmly anchored in Paris. The Maison has not lost a minimalist and at the same time modern taste, as evidenced by its large Pulse collection, in pink and white gold with diamonds. The style recalls, in the abstract, metallic elements used in the old Meccano game. Only here they do not serve to combine screws and bolts, but to decorate lobes, wrists, fingers and décolleté.