The new jewels by Priyanka Kedia, founder of Ayva, queen of the compositions with small gems ♦
Responsible for strategic inventory distribution, implementation of new tools and processes, order management, inventory projections, demand and production. Again: responsible for identifying risky stocks … How can an expert logistics manager turn into a designer who proposes exquisite earrings and rings? You have to ask Priyanka Kedia, founder of Ayva, born and raised in a family of jewelers in Mumbai, India, but became a manager in San Francisco, California. In short, after experiencing the path to success in the business field, in 2015 he decided to follow the call of family traditions.
The collections, they say, that have an affinity with the European style and Italian design. The result is jewelry that always stand out with colored stones, particularly diamonds next to tourmalines, sapphires of different colors, amethysts. The stones are mounted with nice designs and regular to form light pieces, in which the color form shape of nice earrings, necklaces and rings (there is only one cuff now). Not bad for a woman who until recently was in charge of the efficiency of warehouses.
