In Valenza the high jewelery techniques become a traveling exhibition ♦ ︎
It is said that Valenza is the capital of high jewelery in Italy. The truth is that not all the fine jewelry is made in the Piedmontese city, but a lot yes. The ancient Valenza goldsmith’s tradition is now shown through the Valenza exhibition. The art and technology of the jewel between past, present and future (23-25 February 2018). The eighteenth-century Villa Gropella will host the first and unprecedented stage, because it is a traveling exhibition. The exhibition is curated by Giansante Gioielli, a local reality in the sector and allows you to observe the techniques of processing fine jewelry from within. “With this precious review our reality intends to enhance the goldsmith’s art, indissolubly linked to the territory of Valenza, today as yesterday”, comments Marcello Giansante.
The exhibition shows the local artisan production, retracing its evolution through the exhibition of photographs, objects and writings that narrate the extraordinary work of the skilled craftsmen of this area, known in the world for its refined artifacts and now become a reference point of international goldsmith production. In fact, very often, one is not aware of the creative process behind a precious jewel. “Shops capable of processing precious stones and metals are today a very important cultural and not only economic heritage”, adds Giansante. “We want this art to be exalted and, for this reason, we have created an exhibition project that enhances know-how. The great precision and manual skill, as well as imagination and creativity, handed down, with his gestures and his tools, from generation to generation, from master to apprentice, are the elements that can be discovered during the exhibition” .
Valenza. The art and technology of jewelry between past, present and future
23 – 25 February 2018 from 10.00am to 6.00pm
Villa Gropella – Road to Solero, 8 – Valenza (Alessandria)
Free entry
www.gioielleriagiansante.it/mostra
Tel. +39 0362 907354
