Baselworld: Zaha Hadid for Jensen

Bring together a master of Danish design, Georg Jensen, an international star of architecture, the Iranian architect Zaha Hadid. The result is a marriage celebrated at Baselworld. A professional marriage, mind you, signed with a collection of jewelry designed by Zaha Hadid, who to better emphasize the novelty has also designed the pavilion housing the Danish brand to the international jewelery fair. And the shape of the space is similar to the style with which it conceived the jewelry collection: many blades aligned to form waves, sine waves, shimmering metal parables. The sculptural shapes and curves are made from silver and black rhodium with diamonds blacks. If you like the design and you want to rush to buy the pieces of Georg Jensen jewelry collection and Zaha Hadid, however, you’ll have to wait until September. Prices range from $ 500 to $ 25,000. The collection will be on sale in Georg Jensen boutique including the London flagship store in Mount Street, which opened last fall. Giulia Netrese