“If you’re reading this and gay marriage makes you uncomfortable, we’re probably not the jewelry brand for you.” Sure, even big high-end jewelry brands like Tiffany and Boucheron have nodded to gender fluidity, alongside more traditional jewelry for couples. But the Sheffield-based English maison, Jessica Flinn, has gone much further: “Our motto is simple: whoever you are, whoever you love, and whatever you want to celebrate, everyone is welcome at Jessica Flinn. We’re allies of the BLM movement and the LGBTQIA+ community. We’re a place where you can feel safe, loved, and equal. Everyone deserves beautiful, unique jewelry,” we read on the Maison’s website, which also pays a lot of attention to sustainability, with jewelry that is ethical and traceable.
In short, they are not words that are read on other jewelry sites and it is worth underlining it. But, of course, the brand is not reserved for the LGBTQIA + community or, in general, for minorities. The proposed jewels are completely traditional, made of gold, diamonds and precious or semi-precious stones, even those created in the laboratory and, in particular, there is a wide choice of engagement or wedding rings.
