The new Bulgari high jewelery collection is called Wild Pop and is inspired by the eighties ♦ ︎
Revival is not new in fashion. Indeed, all the epochs, sooner or later, rediscover how beautiful it was 20 or 30 years ago, how good it was and what a wonderful style it was in vogue. Know that it will also happen the nex thirty years, when your nephews will find adorable what today seems to be tacky to you. This is how the world goes.
After the boom of the art deco, for example, today likes the day before yesterday, ie the seventies and eighties. Of course, the reasons to remember or imagine the liveliness of those years is not lacking: the TV series like Dinasty and Miami Vice, the stars of the era, such as Madonna and David Bowie, but also Andy Warhol. That Bulgari, however, designed a necklace of high jewelry with the shape of the leaves of marijuana it was difficult to imagine. On the other hand, the new high jewelery collection will scandalize those who consider cannabis leaves a sin and a danger. Perhaps it is precisely what the Italian brand wants, which is part of the LVMH group. Although, probably, the intention of Bulgari is not to encourage those who buy their jewelry to smoke, perhaps to forget the price.
In any case, the new Bulgari high jewelery collection is called Wild Pop and comes from an idea of the creative director of the Roman Maison, Lucia Silvestri, after visiting the Andy Warhol Foundation for the visual arts in NY. There, among the papers of the artist symbol of Pop Art, he discovered the catalogs of Bulgari of the eighties. A wedding invitation, which also explains the transgressive side of the collection, which is not by chance called Wild Pop.
“It’s not just the themes of the collection that are wild, like the delicate parure of marijuana entitled Happy Leaves in white gold with 14.63 carats of diamonds and 5.60 carats of emeralds, inspired by the film Desperately Seeking Susan, where Madonna shares a joint with a friend “, explained Lucia Silvestri. “Its kaleidoscopic colors and maxi dimensions are also wild. Wild Pop is a tribute to an era marked by the desire to have everything and at the same time celebrates the bond between Bulgari and Warhol “.
While the list of sources of inspiration, from Ronald Reagan to Jane Fonda, from disco music to the return of the tubogas, can continue for a long time, the description of the jewels is more interesting. The Queen of Pop necklace reinterprets in platinum a typical form of the Eighties, with a central 24.80 carat sapphire surrounded by baguettes, tourmalines and sapphires. Supreme Diamond Light evokes the Manhattan skyline by combining onyx and diamonds. The Magnificent Green Ruffles necklace with a 34.12 carat emerald is inspired by Alexis Carrington, iconic character from the Dinasty TV series. Flamingos is a necklace in rose gold, onyx and diamonds. Palms is in yellow gold, agate, carnelian and diamonds that draw tropical palms tribute to the Miami Vice TV series. The Synthesizer jewels are inspired by Madonna and David Bowie. Perhaps today’s jewels are better than the style of those years. Giulia Netrese
