Pandora knows it: the evil eye horn was already hung outside huts in Neolithic times as a wish for fertility, which at that time meant power and therefore luck. In short, the horn has been a talisman for millennia. But for it to be effective it must be red, tuosto, vacante, stuorto and cu’ ‘a ponta (rigid, hollow inside, sinusoidal in shape and ending in a point). Like the one Pandora has made in 925 Sterling silver and enamel. And always to respect tradition, it has finished it by hand. From Denmark, a hymn to Italianness, sold as an exclusive preview in some Gold concessionary jewelry stores in Naples and the province, in the shop-in-shop in Naples and in the Concept Stores in Naples and Marcianise. The price? 35 euros. Good luck.

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