Crystals that look like brilliant-cut stones: they are proposed by Preciosa, which challenges Swarovski. The news of the new allies of the jewelry industry may interest both those who will buy bijoux and those who produce them, such as designers and jewelers. The new product is called MC Chaton Maxima. They are lead-free crystal components with a 15-facet cut for extreme brilliance. In short, it seems that they want to challenge Swarovski’s monopoly. The visual impact of the new manufacturing technique, which the company defines as “unmatched on the market” is the result of extreme cutting precision on each face of the crystal. So much so “that they look like diamonds”. Preciosa is one of the protagonists in the production of high-quality crystal components for the world of jewelry, fashion and accessories. It is based in the heart of Bohemia and focuses in particular on Italy. The brand is a point of reference for the high-end fashion segment, thanks to its vast range of products with over 12 thousand combinations of shapes, colors and sizes.
