The history of Tiffany at the Salone del Mobile in Milan. The event dedicated to design has become a point of reference for beauty lovers. So, why not also combine jewelry, which has a strong point in design? So, the New York fashion house has decided to be present. The focus of the exhibition is on diamond engagement rings: Tiffany’s, the American company emphasizes, are cut to maximize their brightness. The quality standards go beyond the 4Cs: cut, purity, color and carat weight. A rigor that has lasted ten generations: the history of Tiffany & Co. began with Lewis Tiffany’s passion for diamonds. So much so that he was nicknamed “The King of Diamonds” when he purchased the French Crown Jewels in 1887.
The exhibition organized in Milan is entitled The Brilliance of Design and tells the story of how diamonds are worked by Tiffany experts, from the moment they come to light until they reach the hands of gemologists, until the stones are set by master goldsmiths.
