Gem Dior, a high jewelry collection for 20 years as creative director of Victoire de Castellane ♦ ︎
In the world of luxury there are examples of creatives who remain at the helm of a Maison for a long time. They are few, though. Victoire de Castellane is part of this restricted Olympus. The creative director of Dior Fine Jewelry has been on the bridge for 20 years: a birthday just to be celebrated with a new high jewelry collection. The collection is called Gem Dior, and combine on the similarity sound betwen Gem and J’aime (I love, in French): it is composed of 99 pieces. Victoire de Castellane has accomplished a real miracle in two decades: in practice she has created a high jewelery brand, which joins the traditional one, which is recognized worldwide for creativity and quality.

The J’aime Gem Dior collection is no exception and, above all, it is perfectly consistent with the style that Victoire de Castellane has given to Dior in these 20 years. But, she underlines with a pinch of modesty The creative director of Dior Fine Jewelry, after all, is the style inherited from Christian Dior, with his love for colors, for flowers, for decorations. Rings, earrings, necklaces, watches, necklaces are also composed this time of a set of stones with a kaleidoscope of gem colors: rubies, pink sapphires, diamonds, emeralds, blue and green tourmaline, spinels, tsavorite, tanzanite, rubellite, purple, spessartite garnets. The result is similar to certain abstract paintings of the thirties and forties, in which the geometric shapes combine with surprising results. Lavinia Andorno











