When in 1947 De Beers invented the slogan a diamond is forever, addressed it to men’s wallet and women’s heart. And now is paying homage to the feminine with the online campaign Moments in light, dedicated to telented women who shine in their profession. The presentation in London, however, was also the occasion to unveil the new line of 1888 Master Diamonds collection, created for 125 th anniversary. Solitaires diamond fancy ring with remarkable cut (Assecher, trillion, radiant), color and carat weight: from 0.68 to 10.10 carat stones in vibrant hues of blue and yellow and remarkable tone of gray and pink.




