He left Sicily with the sea in the heart,but Giovanni Di Gregorio in Milan has found solace in the emeralds and in his wife, Laura Sorrenti, partner in the jewelry brand that bears the name of its founder. Having worked extensively for other brands, De Gregorio decided to throw the heart over the obstacle and opened a corner on the second floor of the department store Brian & Barry in Piazza San Babila, in Milan. The super luxury store formula, proposed in the midst of economic crisis, struggled at first, but now it seems to be paying off. With satisfaction of Di Gregorio, which now tries the challenge of the eastern markets by participating in VicenzaOro Dubai. To potential customers of Emirates and the East, the Sicilian designer brings rich collections, often based on diamonds and emeralds (his favorite stone), with jewelery by design that may remind some architectural elements of the famous Sicilian Baroque, such as Segesta earrings, pendants drop that look like bunches cones that sometimes are in the garlands of stucco mansions of the eighteenth century. Margherita Donato






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