A chatbot for Baselworld

Baselworld is renewed. And it starts with a chatbot that talks with companies and customers ♦ ︎
Every year thousands of people working in the world of luxury jewelry and watches, but also many enthusiasts, converge from all over the world to Basel, Switzerland. In March, in fact, the traditional fair dedicated to the world of luxury is held, Baselworld. This year, however, to welcome them there will be one more landlord: a robot. Or better, a chatbot, that is software that simulates a conversation between a robot and a human being. These programs work (if they work) as chats, or as experts who answer the FAQ (Frequently asked question) of people who access a site.
The news is that Baselworld tries to keep up with the times and will use the chatbot technology to provide news and updates to real and virtual visitors. The chatbot, Baselworld Live News, will allow the organizers to offer a more interactive, instant, direct and personalized communication. Also according to the company that organizes Baselworld, with the new channel the exhibitors will have a direct connection with current and potential customers. The idea is to offer an ad hoc communication channel for companies studied with personalized features in real time.
Not only that: the Baselworld Live News chatbot will be connected to the fair’s website, the electronic catalog and the Baselworld app. In perspective, each visitor will be able to select news based on their personal interests, for example by product segment or by brand.
How do you access at the chatbot? Simply subscribe to the corresponding Baselworld channel on Facebook Messenger, Wechat and Telegram from March 2018. Monica BattistoniThe Renaissance of Alessandro Dari” (Modifica)”>