Valenza Archives | Page 3 of 4

Staurino at the top

Published on November 19, 2019

The high jewelery by Staurino Fratelli, unlimited quality made in Italy ♦ ︎

You know that the high jewelery is one that is sold at four zeros. And the jewels of Staurino Fratelli are worth all the zeros you want to add. The pieces of the Maison of Valenza are destined almost exclusively to a range of customers with the means enough to enjoy the pleasure of buying exclusive jewels. But even though many rings, necklaces, or bracelets are made for Hollywood divas and go on Instagram, the company’s story starts from afar.

Collana in oro bianco con smeraldi per 55 carati e diamanti

Staurino Fratelli, in fact, is at its fourth generation jewelers. The origins date back to more than a century ago, at the end of the nineteenth century, in a small jewelery and laboratory. The company in its present form, however, began in 1960 with the Paolo and Luigi brothers, who specialize in the production of jewelery, a tradition that continues with the new generation of the family. Just take a look at the firm production Staurino to immediately check that the production of the Piedmont Maison to know is alongside that of the great jewelery signatures. Alessia Mongrando

Pendente a forma di libellula in oro bianco e diamanti

Damiani, new production center in Valenza

Published on September 4, 2019

news

Da sinistra, Giorgio Damiani, Silvia Damiani e Guido Grassi Damiani

Damiani expands itself and acquires the Valenza trade fair: it will become a productive center ♦ ︎

Damiani buys a fair. But not to organize fairs: the 12,000 square meters of the Palafiere di Valenza, the Piedmontese town that is the high jewelery district in Italy, will turn into a production pole of the Maison controlled by Guido, Silvia and Giorgio Damiani.
The fairground, to be honest, has had a rather short history. It was built only about ten years ago, but the dreams of glory, also due to the economic crisis, have been dissolved. Today, therefore, the area can be reborn under the insignia of manufacturing, with the commitment of the Damiani family to transform the exhibition site into an avant-garde production center.
“We rely on the sensitivity of the institutions to follow all the administrative procedures necessary to enable us to start the rebirth of this building that offers us the concrete possibility of further raising the image of the Valenza goldsmith district and to help make it become the reference point of the high jewelery all over the world”, commented Guido Damiani, president of the Group. “It’s a challenging project and the market is still going through a complex moment, but we decided to take it forward with the courage and the gaze towards the future that has always distinguished us. We are proud to once again strengthen our production tradition that began in 1924 in Valenza with my grandfather: once it was a small goldsmith laboratory, today, after almost a century, the Damiani Group is an ambassador of savoir faire and Valencian quality all over the world”.

Damiani, anello in oro bianco e diamanti, collezione Margherita

Damiani, orecchini in oro bianco e diamanti

Lenti Villasco, jewelery for jewelers

Published on September 1, 2019

Rings/Showroom

The manufacturer Lenti Villasco, a producer for jewelers, returns to VicenzaOro ♦ ︎

In the district of Valenza, Piedmont, Italy, there are dozens of companies dedicated to high quality jewelry. They are not all the same, though. And not all of them manage to obtain a space of international fame. Moreover, most of these companies specialize in work for third parties. They produce, that is, very refined jewels to which other Maison attach their brand. In short, they are hidden jewels. One of these is Lenti Villasco, which is punctually present at all VicenzaOro events and more. Lenti Villasco exports abroad 90% of the jewelery it produces and this is also a testimony of recognized quality.

Founded by Piero Lenti, the company is now chaired by his son, Danilo Lenti, assisted by his sister Giuliana. The two continue their father’s work which began in 1963, but which is actually the continuation of a traditional laboratory active since the nineteenth century. Handcrafted methods that are now integrated with modern technology, which includes software design and 3D printers.

Lenti Villasco, anello in oro bianco e diamante

Palmiero between sun, reflections and cinema

Published on May 29, 2019

alta gioielleria

Rays of Sun: anello in diamanti bianchi su oro rosa e una banda interna di smalto rosso

Palmiero’s new fine jewelry, with a tribute to the world of cinema ♦ ︎

Born in 1963, Carlo Palmiero developed a passion for beautiful objects and precious gems as a boy. A passion that led him to open his own private atelier, with sales by appointment only, in Rome in 1985. But Palmiero also cultivates another passion: cinema. So much so that he created a Cinema Collection, which includes high-end watchmaking works. Like Ingrid, a bracelet-watches with pink sapphires dedicated to Bergman, the great Swedish actress. But, of course, the great jewels are the focus of the Maison of Valenza. One of the latest innovations, for example, is the Rays of Sun collection. The rays are expressed with folds of a gold foil that recall certain sculptures from the Baroque period, with diamonds that form a special halo, as if they were reflections.

Palmiero, bracciale orologio Ingrid con quadrante in zaffiri rosa

Have you seen The Curious Parrot collier? Look here.

I have always been a child with a great imagination. I used to spend hours assembling and disassembling objects, creating and molding tiny wax jewels. In the jewellery art I finally found the way to give expression to what appeared to be my most natural gift: manual skill. The opportunity I had to observe and work with the greatest master goldsmiths of Valenza contributed to arise my curiosity towards jewellery. I thus started to grow a passion for this art, whose techniques and secrets I deeply wanted to learn about.
Carlo Palmiero

Carlo Palmiero

Rays of Sun: orecchini in diamanti bianchi e oro rosa

Bubbly Collection: bracciale in diamanti bianchi e gocce di tormalina verde su oro bianco

Bubbly Collection: collana, anello e orecchini in diamanti bianchi e gocce di tormalina verde su oro bianco

Ingrid: orologio gioiello in diamanti bianchi su oro bianco. Movimento svizzero. Limitato a 50 pezzi — Ingrid: orologio gioiello in diamanti bianchi su oro bianco. Movimento svizzero. Limitato a
50 pezzi

Dreamy: orologio gioiello in diamanti bianchi, neri e marroni su oro rosa. Movimento svizzero. Limitato a 50 pezzi

Alter Ego: orologio gioiello in diamanti bianchi e zaffiri viola degradè su oro bianco. Brevettato con tre quadranti che ruotano in un unico orologio, movimento svizzero. Limitato a 50 pezzi — Alter Ego: orologio gioiello in diamanti bianchi e zaffiri viola degradè su oro bianco.
Brevettato con tre quadranti che ruotano in un unico orologio, movimento svizzero. Limitato a 50 pezzi

Glorious: pendente/spilla in diamanti bianchi, neri e marroni su oro bianco

Palmiero’s art jewels

Published on April 5, 2019

alta gioielleria/Showroom

The Curious Parrot: spilla in diamanti bianchi, neri e colorati, zaffiri e pietre semipreziose su oro bianco

Art meets jewelery with Palmiero’s 2019 collection, top creativity pieces ♦

When does art meet jewelery? Written in this way is a question that emerges when you look at a collection or a single piece of jewelry, especially those of fine jewelry. So when does art meet jewelery? When can a bracelet, ring or necklace be considered works of art? It is the same question that Carlo Palmiero, one of the noble names of jewelry made in Valenza, Piedmont, Italy, posed to himself. In fact the jeweler has titled his collection, presented at Baselworld 2019, just like this: When art meets jewel (without question mark). And the answer is: yes, he meets it.

Why can these jewels be considered as small (in size) works of art?

First of all, they are unique pieces. They cannot be imitated, they have their own unmistakable style, to be realized they need expert manual skills, like that of a painter who colors with a brush. And, again, they are indisputably the result of creativity. And, in addition to the design of the object, the choice of stones is also the result of a creative attitude: they are different and unique for their purity and their quality. White and black diamonds, cognac, blue, green, yellow, purple, sapphire diamonds that fade like colors on a canvas in blue, pink, yellow, real topazes, tanzanites, rubellites, opals, serve Palmiero as the colors on the palette. Alessia Mongrando

The Curious Parrot: collier con spilla staccabile in diamanti bianchi, neri e colorati, zaffiri e pietre semipreziose su oro bianco

Tissage Collection: anello in diamanti bianchi e smeraldi su oro bianco

Tissage Collection: anello in diamanti bianchi su oro bianco

Dancing Soul: collana con anima flessibile, anello e orecchini in diamanti bianchi e zaffiri blu su oro bianco

Embracing Flowers: anelli in oro bianco e oro rosa con diamanti bianchi, zaffiri colorati e rubellite, tanzanite e ametista centrali

Galaxy Collection: orecchini in diamanti bianchi e blu su oro bianco

Galaxy Collection orecchini in diamanti bianchi e colorati su oro bianco — Galaxy Collection: orecchini in diamanti bianchi e colorati su oro bianco

Jewelery, Arezzo wins everyone

Published on April 2, 2019

news

OroArezzo 2017. Credits: Lorenza Ricci Studio

The statistics of the jewelery and goldsmith sector indicate 1,211 companies active in the province of Arezzo. Vicenza and Alessandria, instead … ♦︎

Italy is a country of saints, navigators and goldsmiths. The statistics of the Studies Office of the Arezzo Chamber of Commerce and published by Italian Exhibition Group on the eve of OroArezzo (6-9 April) photograph a sector with different degrees of health. The companies in the jewelery and goldsmith sector in the province of Arezzo have in fact increased from 1,185 in 2013 to 1,211 in 2018. More than Alexandria with its pole in Valenza (749) and Vicenza (545), where the other two areas are located where jewelery production is concentrated. The Tuscan city, in short, represents the largest district in terms of number of companies and also sees an increase in employees per company: 6.43 employees from 5.99 at the end of 2013. In terms of total employment, the Arezzo companies in the sector occupy 7,788 employees, the Alexandrian ones 4,855 and the Vicenza ones 4,280.

Bracciale d'oro firmato 1Ar — Bracciale d’oro firmato 1Ar

The state of health

Vicenza and Arezzo remain stable or moderately declining, while exports from the province of Alessandria show a slightly more dynamic trend, with national exports at + 2.2%. Alessandria focuses on the flows of exchange on Switzerland (as a re-export hub to the Maison of Geneva), while Vicenza and Arezzo remain penalized by significant export volumes on markets with less positive performances (such as the United Arab Emirates and Hong Kong). The United States remains an important and stable target market for the import of Made in Italy products for all districts, from jewelery to jewelery.

The export performance of the goldsmith district of Arezzo towards the main target markets, shows how the United Arab Emirates, while discounting a reduction of almost 15 percentage points compared to 2017, is confirmed in first place in the ranking of the main outlet countries for the jewel of Arezzo. Exports to Hong Kong are up (+ 4.2%) and the performance towards the United States is stable (-0.1%).

Interno di OroArezzo. Photo: Lorenza Ricci Studio

Sfilata a OroArezzo: Mata Gold — Premiere 2013 di OroArezzo: Mata Gold

Lavorazione nei laboratori vicentini di Fope

Leo Pizzo, the charm of the snake

Published on March 31, 2019

Rings/bracciale/COLLANE

Leo Pizzo, anello in oro rosa, diamanti, smeraldi

Snakes from the Animalia collection by Leo Pizzo: the charm of the animal symbol of temptation ♦

The animalia or animalier collections are a jewelery classic. Perhaps because the first jewels worn by mankind were made with animal elements, such as teeth or bones. Or, perhaps, because the animal world continues to have a great fascination for humans. Leo Pizzo, an Italian jeweler based in Valenza, proposed new pieces from his Animalia collection to Baselworld.

In particular, the collection celebrates the snake, an emblem of seduction and renewal, as well as one of the most used symbols.

The snake is reproduced with different materials: rose gold and diamonds, white gold and diamonds, with sapphires, or with small emeralds. Snakes have one or more coils within which to wrap their fingers, neck or wrist. La Maison also offers coordinated pieces, such as the brooch to match the ring or to wear alone.

Collezione Animalia, oro bianco, diamanti, smeraldi

Leo Pizzo, oro bianco e pavé di diamanti,

Bracciale Serpente in oro bianco, diamanti e zaffiri

Spilla in oro bianco, diamanti, zaffiri rosa

Barolo for Alessia Costa

Published on November 26, 2018

Rings/Showroom/COLLANE

Alessia Costa Gioielli entrusts a capsule collection to the signature of Elena Barolo ♦ ︎

Alessia Costa is a designer with has a goldsmith’s family in Valenza behind her. In addition, she has a degree in Telecommunications Engineering. Perhaps this academic training connected to the world of communication has led her to involve Elena Barolo on her own path, a former television soubrette that has become influencer, that is, a person capable of influencing with her choices those of those who follow her on social networks. Obviously prior commercial agreement with companies.

Alessia Costa Gioielli, therefore, has entrusted the signature of her capsule collection to Elena Barolo.

The jewels signed by the former velina for Alessia Costa Gioielli are available on the online shopping site of the Piedmontese designer. The collection includes three different lines: lightning, safety pin and circle (Flashback Collection, Love Collection and Link Collection), in different versions of ring, bracelet, earrings and necklace. They are made of 18k rose or white gold with white diamonds.

Collana in oro bianco e diamanti della collezione Love

Orecchino della linea Link in oro e diamanti

Collana in oro e diamanti della linea Flashback

Damiani looks for goldsmiths and setters. Here’s where to send your request

Published on July 4, 2018

news/COLLANE

Bloody Mary (1986). Maria Tudor ispira questo collier che ricorda le antiche gorgiere elisabettiane. La variazione cromatica dell'oro brunito e dell'oro giallo, i 1121 diamanti taglio brillante e a taglio baguette, per un totale di 88 carati, interpretano l'intreccio di tessuti e ricami. Una lavorazione molto impegnativa ha modellato l'oro come onde sulle quali sono incastonate le pietre: il metallo sembra una soffice stoffa

Jewelers in career: Damiani organizes courses for setters and goldsmiths at the desk. You are interested? Then write to… ♦︎

Do you want to become gem setters? Would you like to learn the goldsmithing techniques? Are you willing to move to Valencia? If your answer is affirmative, here is an opportunity. After announcing the purchase of the former Valenza Expo area, the Damiani Group decided to invest in young talents with the Damiani Academy project. It is a training project, explains a press release, which aims to create vertical technical specializations in the field of goldsmith-craft production, thanks to a specific path aimed at training professionals to be included in the world of work.
What does the initiative envisage, which is managed in collaboration with Manpower? Damiani seeks candidates to be included for free in the specialization courses organized within the Damiani Academy. The courses offer the possibility of a subsequent final placement in the company. The first figure required is that of Gemstone setter.
The course to become setter is divided into six weeks (240 hours of attendance), provides both theoretical training in the classroom and practical training within the Damiani Laboratory. It consists of two differentiated modules. This course of study includes the learning of the function and correct use of the tools essential to the profession of caster, the techniques of execution of cuts and blocking of stones, knowledge and execution of the most important cuts used, the setting of the stones.
The other address is the one called Goldsmiths at the desk. It foresees the knowledge of the function and the correct use of the essential tools for the goldsmith’s profession, of the goldsmith’s working techniques, the realization of a jewel.

The profile requested by the company
«The ideal student is strongly motivated to undertake a professional path aimed at entering the work place in the Italian cradle of the goldsmith’s art as a setter or a bench goldsmith; has a strong interest in the sector and the ambition to build a career path in the art of jewelry starting from the acquisition of the craft skills necessary in the specific production context; has a passion for Made in Italy and quality; has good manual skills and preparation for performing tasks that involve high precision and attention to detail. The candidate is in possession of a diploma or certificate of professional qualification in the field of goldsmith or artistic (for example, qualifications such as restorers or similar). He is determined to attend the Damiani Academy specialization course at the headquarters in Valenza (Alessandria). Admission to the course is subjected to the verification of the required requisites and to the evaluation emerged during the selection process. The course is aimed at unemployed ».
Applications can be submitted on the Manpower website at the following link:
www.manpower.it/azienda/damiani-academy

FLASH 1992 — Bracciale Flash (1992), che unisce ad un design avvincente e aggressivo una sorprendente ricchezza di materiali: 88 carati di diamanti, 184 grammi di platino e 188 grammi d’oro

Onda Marina (1988), bracciale che si snoda in eleganti volute illuminate da 644 diamanti, tagliati a brillante e a baguette, per un totale di 46 carati, raggiungendo uno spettacolare effetto d’imponenza e plasticità

Spaziale (1988). Collier che si distingue per il contrasto dei materiali e per l’avveniristica purezza di linee. Le fasce a scomparsa sono in platino satinato e in oro giallo, quest’ultimo intessuto di 646 diamanti taglio brillante e 476 diamanti taglio baguette, per un totale di 128 carati. Innovativa la soluzione adottata per la chiusura, che aprendo in due questo collier rigido e massiccio, permette un indosso confortevole

The five Mu Secrets

Published on July 1, 2018

Showroom

Jewelry made in Valenza of a brand born from the initiative of five women: The Secrets of Mu ♦

Place five women (Diletta Teloni, the founder, and Federica Benzi, Ombretta Mangolini, Laura Casè, Lella Dassie) on a lost continent: the result is I Segreti di Mu (The Mu Secrets), brand that was born and raised on the fertile ground of Valenza, country of the Italian’s fine jewelry. Clarify, though, that Mu, land located in the Pacific Ocean, was an area which had as its northern boundary as the Hawaiian Islands and the southern border an imaginary line drawn between Easter Island and Fiji. Continent mythologized, but invisible: it’s disappeared. From this fanciful idea was born the brand I Segreti di Mu, Secrets, supported by a company like Smith Luxury Goods, which specializes in jewelry manufacturing for third parties. The secret, in fact, are revealed through the production of jewels in which the silhouette of the droplet becomes the fundamental element. rounded shapes, water, and with a hand-crafted (as shown in the video on this page) are transformed into rings, necklaces and earrings. Gold, diamonds and secrets: a mix that has undoubtedly a charm. Giulia Netrese

I Segreti di Mu: anello in oro bianco con diamanti

Ciondolo Goccia in oro bianco e diamanti

Orecchini Goccia in oro bianco e diamanti

Orecchini della collezione Stilla in oro rosa e diamanti

Giovanni Ferraris, color virtuosity

Published on March 25, 2018

Rings/Showroom

Anello farfalla della collezione Titanium

Giovanni Ferraris illuminates with the color three new collections presented at Baselworld ♦ ︎
Among the pleasant novelties of Baselworld 2018 there are also those of one of the best Italian jewelry houses, Giovanni Ferraris. Emblem of ability and taste that has its cradle in Valenza, Giovanni Ferraris is among those creators of beauty able to combine the proportions of jewelry with color. And also for the occasion the designer Katia Ferraris has given proof of the creative ability together with the skill of the Maison’s artisans. That to create the presented jewels have been put under pressure: the collections, they explain in the company, have been completed just in time for the inauguration of Baselworld.
In harmony with spring, jewels are inspired, for example, by the shadows and lights of a garden. They are Contrasti (contrasts), a word that gives the name to a collection, which have the advantage of making the nuance of the new season pleasant. Contrasts play on the antagonism of light and dark: in the rings the wide pavé with black diamonds or with the dark blue sapphires made with rivière of yellow diamonds. The same stylistic factor is then taken up in the earrings with a geometric shape.

But it’s not the only surprise of the Maison. Another proof of the goldsmith virtuosity of Giovanni Ferraris is the Armonie collection: it includes rings with a rounded shape, followed by trails in gold and diamonds, on which are set with studied irregularities sapphires, rubies, emeralds in various cuts. Like dew drops, they say to the Maison.
And another novelty is dedicated to nature: the Bella collection. In name and in fact. It is composed of the classic palette of precious stones: sapphires, rubies and emeralds and, therefore, blue, red and green. The colored stones are used with a variety of cuts, drops that form long spikes or small ovals scattered like wildflowers, alternating with diamonds on a drop-shaped setting in burnished gold.

Spring and dreams
Other colors, other suggestions: in the Fragranze collection there are rings with smaller dimensions (“as if they were many spring buds”), entirely covered with fancy rose cut diamonds with different shades: black, blue, yellow, brown, white. The design is more classic: round shapes with cabochon or more contemporary and squared. There is also a version called “more flirtatious”, with a gold monogram applied on the pavé.
The spring of Giovanni Ferraris, however, is not limited to bloom: fly. At least ideally. The lightness that allows a butterfly to soar in the air is also offered by the creation of unique pieces in titanium. The metal, light and resistant, but also difficult to work, gives its name to the Titanium collection. Titanium, among its qualities, also has that of lending itself to new colors, which in this case are coordinated with pavé stones, colored diamonds and sapphires.
Finally, the fading of the day of a middle season inspired the Velvet collection. It is composed of rings with a soft gold mesh on which rest sapphires, rubies and emeralds and a rigid loop with diamonds. The collection is completed by necklaces with a soft and long tassel.

Anello in oro rosa con diamanti fancy, collezione Armonie

Anelli con smeraldi, rubini e zaffiri, della collezione Velvet

Anello della collezione Contrasti con pavé di diamanti neri

Anelli con smeraldi, rubini e zaffiri, collezione Bella

The Merletti by Leo Pizzo

Published on February 23, 2018

COLLANE/Showroom/ORO

Gold and diamond lace: this is the new collection signed by Leo Pizzo ♦ ︎
Merletti, in Italian, is a word synonymous with lace (pizzo). For this reason, perhaps, there is also a bit of irony in the new collection of one of the strong names of Italian jewelry, Leo Pizzo, who presented the new Merletti collection at VicenzaOro January. But, beyond the semantic coincidence, this collection really offers surprising suggestions. As it is easy to guess from the name, the jewels play a lot on the volumes: full and empty, thin and often, big and small. These contrasts are possible thanks to the craftsmanship in constructing the embroideries with which the 18 carat gold jewelery is made. Not only that: the lightness obtained with the fretwork also has the advantage of multiplying the shades of gold when the jewels are in motion, with shades of yellow, pink and silver.
A refined collection, in short. And, on the other hand, Leo Pizzo has just turned 70, the age in which the accumulated wisdom is put to good use. To be precise, in 45 years of profession, after the beginning as an apprentice in Emanuelli & Buzio. After he learned the secrets of the trade, Leo Pizzo demonstrated a natural talent in design, which led him to found his company in Valenza, thanks to the professional support of Rosaria Di Giorgio, gemologist, and wife of the founder of the Maison. Giulia Netrese

Leo Pizzo, orecchini della collezione Merletti

Leo Pizzo Merletti 2018 01 — Collezione Merletti

Leo Pizzo, collezione Merletti, pendente in oro e diamanti

Leo Pizzo, collezione Merletti, pendente in oro bianco e diamanti

High jewelery on show in Valenza

Published on February 21, 2018

news

In Valenza the high jewelery techniques become a traveling exhibition ♦ ︎
It is said that Valenza is the capital of high jewelery in Italy. The truth is that not all the fine jewelry is made in the Piedmontese city, but a lot yes. The ancient Valenza goldsmith’s tradition is now shown through the Valenza exhibition. The art and technology of the jewel between past, present and future (23-25 February 2018). The eighteenth-century Villa Gropella will host the first and unprecedented stage, because it is a traveling exhibition. The exhibition is curated by Giansante Gioielli, a local reality in the sector and allows you to observe the techniques of processing fine jewelry from within. “With this precious review our reality intends to enhance the goldsmith’s art, indissolubly linked to the territory of Valenza, today as yesterday”, comments Marcello Giansante.
The exhibition shows the local artisan production, retracing its evolution through the exhibition of photographs, objects and writings that narrate the extraordinary work of the skilled craftsmen of this area, known in the world for its refined artifacts and now become a reference point of international goldsmith production. In fact, very often, one is not aware of the creative process behind a precious jewel. “Shops capable of processing precious stones and metals are today a very important cultural and not only economic heritage”, adds Giansante. “We want this art to be exalted and, for this reason, we have created an exhibition project that enhances know-how. The great precision and manual skill, as well as imagination and creativity, handed down, with his gestures and his tools, from generation to generation, from master to apprentice, are the elements that can be discovered during the exhibition” .
Valenza. The art and technology of jewelry between past, present and future
23 – 25 February 2018 from 10.00am to 6.00pm
Villa Gropella – Road to Solero, 8 – Valenza (Alessandria)
Free entry
www.gioielleriagiansante.it/mostra
Tel. +39 0362 907354

Immagine dalla mostra Valenza. L’arte e la tecnologia del gioiello tra passato, presente e futuro

The Vendorafa bubbles

Published on January 29, 2018

ORO/Showroom

Orecchini martellati in oro giallo 18 kt e diamanti

The hammered spheres of the Boules collection by Vendorafa: gold with details in diamonds and precious stones ♦ ︎
The sphere is a volume defined as a geometric solid generated by the rotation of a semicircle around its diameter. But this cold definition hides a whole world of symbologies: the sphere resting on the hands of kings and emperors, indicating their power over the world, a symbol of perfection. But also a tool to play, to decorate a Christmas tree and, as all jewelry lovers know, also a perfect volume used for rings, necklaces or bracelets. Now the spheres used by jewelers are joined by the Boules collection by Vendorafa Lombardi, a company active in Valenza since 1951 and specialized in manual processing such as hammering, engraving and embossing. The Boules collection, in fact, is made with hammered gold balls, which recall the effect of blown glass bubbles. To these gold spheres are added details with pavé diamonds, or sapphires, black diamonds and emeralds. The collection consists of bracelets, choker, earrings and rings. Giulia Netrese

Girocollo martellato in oro giallo 18 kt e diamanti

Vendorafa, girocollo martellato in oro giallo 18 kt e diamanti

Anelli in oro rosa 18 kt e smeraldi, in oro rosa 18 kt e zaffiri rosa, in oro giallo 18 kt e diamanti neri

Bracciale martellato in oro giallo 18 kt e diamanti

Crivelli in colors

Published on January 27, 2018

alta gioielleria/Showroom

Crivelli’s Suggestioni cromatiche 3: diamonds, but also emeralds and sapphires ♦ ︎
White diamonds, a classic by Crivelli, are flanked by fancy varieties, but also sapphires, rubies, emeralds, apatites, paraibe … The jewels of the Valenza house presented at VicenzaOro widen the eye to the world of color. The series takes the name of Suggestioni Cromatiche 3. Nothing but a name, which lets you talk about the combination of stones mounted on jewelry with classic, rich, without the fear of being excessively exuberant. Necklaces with great use of emeralds, chandelier earrings with long lines of precious stones and, of course, even jewels made up exclusively of white diamonds. Perhaps the idea of presenting high jewelery collections with a number of numbered catalogs will not be romantic, but what matters is the final product.
Born on the initiative of Bruno Crivelli, who decided to make the leap from the artisan to the great Maison, the company continues in this way, even with the new Suggestioni cromatiche, on the path traced by the founder. Alessia Mongrando

The 2017 was a golden year for Italian jewelery

Published on January 13, 2018

news

Laboratorio Garavelli, la scelta delle pietre

On the eve of VicenzaOro, the IEG Observatory on Gold and Jewelry photographs the situation: sales increase. And between Valenza, Arezzo and Vicenza wins … ♦ ︎
Countdown to VicenzaOro January (19-24 January). While the classic fair model is in full transformation, as evidenced by the original road undertaken by Fiera Vicenza, the uncertainties are still many. What will the VicenzaOro result really be? Expectations are positive, also because after a few difficult years for the jewelry world, due to the economic crisis, good data about consumption and spending trends can make even the goldsmith companies smile.
The data released by the Observatory on the gold and jewelery sector of the Italian Exhibition Group (the group that organizes VicenzaOro), indicate an increase in production and turnover for the first nine months of 2017. The average index of total turnover of the sector, specifies the analysis of the Observatory, increased by 6.2% in the three quarters of last year compared to the same period of 2016, by 2% at the national level and with a peak of 8.2% for sales abroad. Even better: for the production, the average index increased by 13% compared to the same period of 2016.
Export is flying
In absolute terms, exports of gold and jewelery made in Italy in September 2017 amounted to 5.2 billion euros (5.176 billion euros), equal to +13% in value, considering an average price of gold substantially similar to that of 2016. This exploit is explained by the restarting of consumption in India, Russia and the US. The last two, in particular, are very important for Made in Italy jewelry, which fits into this scenario with interesting rates, especially with regard to the US market. In the US, the trend in demand for jewelry and bijoux made in Italy in the first nine months of 2017 rose by 21% in value. It’s ok also for Europe, in contrast with the global trend. In France, Italian jewelery and jewelery exports rose by 44% in the first nine months, 14% in Germany and 22% in Spain. In Italy, Italian jewels report turnover increasing by more than 12%.
The Observatory has also quantified the different business between the poles of jewelery. Alessandria (Valenza) in the first nine months of 2017 recorded a turnover value of 1.5 billion euro, Arezzo an export of 1.4 billion, while Vicenza and the surrounding area is about 1 billion euro.

L'ingresso a VicenzaOro January 2017 — L’ingresso a VicenzaOro January 2017

World tour with Riccardo Greco

Published on July 6, 2017

Showroom

Riccardo Greco, anello Ceylon ispirato allo Sri Lanka, con oro e zaffiri rosa

The debut in Valenza by Riccardo Greco: a world tour with the first collection ♦ ︎
He graduated in languages at the Catholic University of Milan, in gemology at the Gia’s Carlsbad (California) campus and then he studied jewelery design at the Gia’s headquarters in London. Is this enough to make Riccardo Greco a designer with ideas to propose? Maybe. Or perhaps it’s important also the experience in the family jewelry business, in that enclave of jewelery that is Valenza and its surroundings. His experience as a gemologist, for sure, serves him to present his jewels. He debuts with the My Dreams Around the World collection.
“Traveling to various places in the world, every color, every detail, every shape inspired the patterns of my collection. White gold, pink gold, diamonds, sapphires, rubies, precious gems: here is the rouge file that links all Inspiration models, a line of luxury and creativity all over the Italian», is the designer’s comment. Who chose Oro & Oro jewelery store in Valenza as a springboard, pending further distributions in Italy and abroad. The price of jewels varies between 1000 and 5000 euros. G.N.

Anello Flamenco, con ametista e zaffiri, ispirato a Siviglia

e i 5000 euro. G.N.

An Anaconda in Vendorafa

Published on June 1, 2017

Showroom

Among the new entries of Vendorafa it’s coming the Anaconda collection ♦
It’s a company working in the Piedmontese cradle of large goldsmiths. But it’s not easy find the jewels of this Italian company are in Italy. Vendorafa, in fact, sells over 80% of its jewels abroad. This does not mean, however, that it is not appreciated in the Peninsula that faces the Mediterranean.
For 2017 the novelty of Vendorafa has the name of a snake: Anaconda.

It is the largest and longest reptile that exists in nature, while in the precious version of the brand, presented at the Las Vegas Couture, is smaller in size, and you can wear it without any problems. The jewelery surface of the Anaconda collection has a pattern that mimics that of snake skin, but in addition with some small diamonds embedded. The gold surface, handmade worked, is also one of the characteristics of the company’s production since its founding in 1951. Hammering, engraving and embossing are the characteristic signs of its jewels, as in the case of the Bamboo collection, but also of other lines where colored stones are used, as in the jewels of the Floral or Brooches series. Lavinia Andorno

Bracciale della collezione Paglia, oro e pavé di diamanti

Anelli della collezione Fiori, in oro, zaffiri, peridoto

The Amphitheatre by Picchiotti

Published on March 14, 2017

Showroom

Anello L'Anfiteatro: rubino e diamanti su platino

Debuts at Baselworld the Amphitheatre ring, which celebrates the 50th anniversary of the Picchiotti brand. But not only.
Few Italian brands summarize the ability to interpret the jewelry with a classic, elite, and refined style as Picchiotti. A story that has lasted since 1967, when Giuseppe Picchiotti has made its foray into the world of jewelry with the opening of a studio in Valenza. Before long, the Maison has risen from debutant role to that of big player in the playing field of high-end jewelry. The style of Picchiotti have is traditional, classic, but not trivial. Indeed, often the great gems used for rings, necklaces and earrings raise an “oh” of surprise.
One proof is L’Anfiteatro (The Amphitheatre), a ring intended to celebrate an important date: the 50th birthday of the brand. The ring in the middle of fulfilling its task: at the center stands a 08.05 carat ruby and the design is inspired by a drawing of the founder and managing director of the company, Giuseppe Picchiotti. For the ring, the debut in society it was set at Baselworld 2017. In the Swiss city the Italian brand also presents the expansion of Xpandable collection, with rings and bracelets, showed in 2016: with this name the line could only widen. Giulia Netrese

Picchiotti, The First Fifty Years, By Vivienne Becker

Anello di diamanti della collezione Xpandable

Orecchini in oro bianco, diamanti e zaffiri

Oro bianco, diamanti e zaffiri gialli per l'anello moi et toi — Oro bianco, diamanti e zaffiri gialli per l’anello moi et toi

Grande zaffiro ovale e diamanti per questo anello di Picchiotti

Demetra, jewelry goddess

Published on January 22, 2017

Showroom

Orecchini con perle di Thaiti. Prezzo: 699 euro

Demetra’s jewels, made in Italy and sold in Monte Carlo, in the name of tradition.

Demeter, according to Greek mythology, was the sister of Zeus, goddess of wheat and agriculture, protector of marriage and sacred laws. Today, however, it is a company based in Valenza (Piedmont) and Monte Carlo (Principality of Monaco). Instead of wheat and threshing, we collect pearls, diamonds and precious stones, especially aquamarine. In the reserved stage of Monte Carlo, however, Demetra sells jewels that are made in the cradle of the Italian goldsmith tradition. Demetra is keen to underline that “natural diamonds that illuminate jewels do not come from illicit sources and without exploitation of women and minors as our suppliers certify”. The company was founded by Alberto Pertosa in the Principality of Monaco in June 2016.

The jewels of the goddess Demeter, in any case, have a more classic style. Pearls adorn rings, earrings or pendants, rubies that color the center of a ring surrounded by small diamonds, often mounted on platinum or gold: all in the traditional goldsmith tradition and, despite Montecarlo is a luxury darling, with very competitive prices compared to those offered on average in jewelry.

Anello con perla golden Indonesia. Prezzo: 399 euro

Anello con perla australiana. Prezzo: 598 euro

Collana Trilogy con rubini e diamante. Prezzo: 189 euro

Collana con rubino ovale e diamanti. Prezzo: 650 euro

Collana con zaffiri e diamante. Prezzo: 299 euro

Anello a fiore con rubini e diamanti. Prezzo: 399 euro

Anello con rubino e diamanti. Prezzo: 750 euro

Gioielli, Jewelry, Joaillerie, Joyas, Jewelen

Valenza - Page 3

Staurino at the top

The high jewelery by Staurino Fratelli, unlimited quality made in Italy ♦ ︎

Damiani, new production center in Valenza

Damiani expands itself and acquires the Valenza trade fair: it will become a productive center ♦ ︎

Lenti Villasco, jewelery for jewelers

The manufacturer Lenti Villasco, a producer for jewelers, returns to VicenzaOro ♦ ︎

Palmiero between sun, reflections and cinema

Palmiero’s new fine jewelry, with a tribute to the world of cinema ♦ ︎

Palmiero’s art jewels

Art meets jewelery with Palmiero’s 2019 collection, top creativity pieces ♦

Why can these jewels be considered as small (in size) works of art?

Jewelery, Arezzo wins everyone

The statistics of the jewelery and goldsmith sector indicate 1,211 companies active in the province of Arezzo. Vicenza and Alessandria, instead … ♦︎

The state of health

Leo Pizzo, the charm of the snake

Snakes from the Animalia collection by Leo Pizzo: the charm of the animal symbol of temptation ♦

In particular, the collection celebrates the snake, an emblem of seduction and renewal, as well as one of the most used symbols.

Barolo for Alessia Costa

Alessia Costa Gioielli entrusts a capsule collection to the signature of Elena Barolo ♦ ︎

Alessia Costa Gioielli, therefore, has entrusted the signature of her capsule collection to Elena Barolo.

Damiani looks for goldsmiths and setters. Here’s where to send your request

Jewelers in career: Damiani organizes courses for setters and goldsmiths at the desk. You are interested? Then write to… ♦︎

The five Mu Secrets

Jewelry made in Valenza of a brand born from the initiative of five women: The Secrets of Mu ♦

Giovanni Ferraris, color virtuosity

The Merletti by Leo Pizzo

High jewelery on show in Valenza

The Vendorafa bubbles

Crivelli in colors

The 2017 was a golden year for Italian jewelery

World tour with Riccardo Greco

An Anaconda in Vendorafa

The Amphitheatre by Picchiotti

Demetra, jewelry goddess