Victor Velyan

Freedom and jewels by Victor Velyan

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If you meet him on one of California’s wide roads, riding his powerful Easy Rider-style motorcycle, you would never say Victor Velyan is a renowned jeweler and fine jewelry designer. But the appearance is deceiving. It is true, however, that the designer has an unconventional life behind him by jewelry standards. As a boy he played in a rock band, then spent 12 years in Africa as a safari guide. But in 1984 he returned to his homeland and started working as a diamond setter and then an apprentice jeweler. Having learned the techniques necessary to attempt a new adventure, he opened his own company, but with the idea of ​​producing on behalf of third parties. Also because, as he says, it must be frustrating to have won over 27 awards, but under the name of other designers.

Anello in oro 18 carati con tormalina Paraiba, diamanti e perle
Anello in oro 18 carati con tormalina Paraiba, diamanti e perle

Until he decided, as often happens, to put his experience with one of his Maison to good use. Victor Velyan’s jewels, however, also hide past lives in the design. Large stones, sometimes juxtaposed in clusters, with often fancy or cabochon cuts, diamonds, paraiba tourmaline, emeralds, opals and lots of gold. Jewels that combine luxury with a musical rhythm, with the vivid colors of Africa, with the freedom of motorcycle travel.
Orecchini in oro 18 carati con smeraldi colombiani e diamanti
Orecchini in oro 18 carati con smeraldi colombiani e diamanti

Anello in oro con opale nero e diamanti
Anello in oro con opale nero e diamanti
Anello in oro 18 carati con smeraldi
Anello in oro 18 carati con smeraldi colombiani
Collana in oro con opale, diamanti, tormalina Paraiba
Collana in oro con opale, diamanti, tormalina Paraiba
Bracciale in oro con acquamarina e diamanti
Bracciale in oro con acquamarina e diamanti

Pendente in oro con opale nero e diamanti
Pendente in oro con opale nero e diamanti

Victor Velyan
Victor Velyan







Muzo’s emeralds at 25 designers

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Muzo’s emeralds for 25 designers and one hundred surprising jewels. Here is the result ♦ ︎

Put the children of colored pencils in childrens hands and you will see them draw. Give to a mechanic to screwdriver and the car will be dismantled. Distribute emeralds to a group of designers and you will see surprising jewels. This is what the Colombian mining company Muzo Emerald has done. The initiative is not strange: periodically, the mining companies give to designers their gems to special work.

Muzo has thus delivered emeralds to 25 jewelers including Alexandra Mor, Coomi, Daniela Villegas, Erica Courtney, Kimberly McDonald, Lisa Kim, Mateo, Noor Fares, Selim Mouzannar, Spencer Fine Jewelry, Victor Velyan and Wilfredo Rosado.

Sandra Dixon, The Serpent Goddess Earrings
Sandra Dixon, The Serpent Goddess Earrings

Result: a series of jewels that use emeralds in a very modern way. To be clear: no rings with an emerald with emerald cut. Also because the green stones have different shades and qualities. In all, a hundred pieces of different value were conceived. It ranges from about $ 2,000, to the Selim Mouzannar necklace which costs almost $ 120,000. And, according to Muzo, the experiment will continue: 2019 will be a bright green year. Margherita Donato





Alice Cicolini, orecchini con smeraldi Muzo
Alice Cicolini, orecchini con smeraldi Muzo

Orecchini chandelier di Ara Vartanian
Orecchini chandelier di Ara Vartanian
Orecchini di Coomi
Orecchini di Coomi
Bracciale di Dana Bronfman
Bracciale di Dana Bronfman
Orecchini di Daniela Villegas
Orecchini di Daniela Villegas

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Orecchini di Daria de Koning
Orecchini di Daria de Koning
Orecchini di Katherine Jetteri
Orecchini di Katherine Jetteri
Collana con smerlado di oltre 10 carati di  M. Spalten
Collana con smerlado di oltre 10 carati di M. Spalten
Orecchini di Mercedes Salazar
Orecchini di Mercedes Salazar
Collana di Selim Mouzannar
Collana di Selim Mouzannar

Sphere ring di Alexandra Mor
Sphere ring di Alexandra Mor







Las Vegas plays jewelry

Las Vegas is the capital of jewels with Jck Show and Couture: there is also a piece of Italian jewelery industry ♦
In Las Vegas is the time of the Jck Show (5-8 June 2017) at the Mandalay Bay Resort & Casino. It is the largest annual event of the jewelery industry in this part of the world and brings together more than 30,000 industry professionals. It involves jewelry companies, watches, precious stones, equipment, supplies, technology, security and business solutions: over 23,000 retailers present and about 9,400 stores. 23% of attendance comes from outside the United States.
VicenzaOro in Las Vegas
Among the protagonists is VicenzaOro, the format of the Italian Exhibition Group (a fair company which is born by the integration between Rimini Fiera and Fiera di Vicenza), which has brought to the city of Nevada famous for its casinos a hundred Italian jewelery companies. Jck, in fact, is an opportunity for the jewelery and luxury industry. The Italian pavilion is located on the noble floor of the event (Shoreline 2). There are internationally renowned jewelery and jewelery brands including: Biancaspina, Chrisos, Fani Gioielli, Falcinelli, Giorgio Visconti, Hasbani, Karizia, Leo Pizzo, Misis, Novecentonovantanove, Richline and Unoaerre. Next to the exhibition space, there is a stage for the Independent Jewelery Forecasting Observatory and the precious Trendvision Jewelery + Forecasting and the new Trendbook 2018+. From this edition, Trendvision Jewelery + Forecasting also organizes buying trails, workshops for buyers with the aim of supporting them and guiding them to buying in their respective districts of interest.
The Couture
In Las Vegas there is also the Couture, hosted at Wynn Resort, another destination for the jewelry and watch market of luxury. There are over 4,000 buyer tops for over 200 designer and prominent brands such as Bulgari, Bell & Ross, David Yurman, Victor Velyan, Stephen Webster, Sevan Bicakci, or Italians like Qayten, Antonini, Casato, Damiani, Crivelli, Dada Arrigoni, Chantecler, Federica Rettore, Garavelli, Gavello, Gucci, Maria e Luisa, Mariani, Misani, Moraglione, Bernardi, Piero Milano, Picchiotti, Pasquale Bruni, Pomellato, Ponte Vecchio, Repossi, Spallanzani, . Federico Graglia

Stand al Jck Show
Stand al Jck Show

VicenzaOro al Jck
VicenzaOro al Jck




Gioielli con smeraldi esposti al Jck Show
Gioielli con smeraldi esposti al Jck Show
Serata al Jck Show
Serata al Jck Show

Las Vegas, Jck Show
Las Vegas, Jck Show