Michael Hakimian

Haute Jewels Geneva, positive balance




The idea worked. The report of Haute Jewels Geneva, which was held at the Fairmont Grand Hotel Geneva in conjunction with Watch & Wonders in the Swiss city on Lake Geneva, had a positive response. The event was attended by 18 big names in jewelry: Yoko London, Roberto Coin, Crivelli, Sutra, Bayco, Eto Maria, Stenzhorn, Marco Bicego, Mariani, Palmiero, Picchiotti, Gorgoglione, Hans D. Krieger, Leo Pizzo, Verdi, Annamaria Cammilli , Barakà and Sicis.

Haute Jewels Geneva. Copyright: gioiellis.com
Haute Jewels Geneva. Copyright: gioiellis.com

The 2022 edition of Haute Jewels Geneva was an unequivocal success. We believe the triumph of this show marks the beginning of an exciting new chapter for the jewelry industry. Smaller commercial events composed of like-minded brands can offer a more focused, more enjoyable and beneficial luxury experience for both brands and visitors. We look forward to the 2023 edition of Haute Jewels Geneva.
Michael Hakimian, CEO of Yoko London and Event Founder

Michael Hakimian, Ceo di Yoko London. Copyright gioiellis.com
Michael Hakimian, Ceo di Yoko London. Copyright gioiellis.com

The success of the “mini Baselword” is also due to the selection of brands and the atmosphere offered by the location. In the same hotel, although outside the Haute Jewels Geneva, there were also two other brands: Piero Milano and Dolce & Gabbana, an aspect that has probably contributed to attracting visitors.

Haute Jewels Geneva, gioielli esposti. Copyright: gioiellis.com
Haute Jewels Geneva, gioielli esposti. Copyright: gioiellis.com

Haute Jewels Geneva al Fairmont Grand Hotel. Copyright: gioiellis.com
Haute Jewels Geneva al Fairmont Grand Hotel. Copyright: gioiellis.com







In 18 for Haute Jewels Geneva




The time has come for the small Baselworld of jewelry, as some have dubbed it. From March 30 to April 5, at the Fairmont Grand Hotel in Geneva, 18 great names in jewelry give life to Haute Jewels Geneva. This is an event born after the evaporation of Baselworld and in conjunction with Watches and Wonders, a fair centered on fine watchmaking that takes place on the same days in the Swiss city. A first experiment had already been organized in 2019, but with only four exhibitors and with the subsequent suspension due to the covid. Now, however, the organizers led by Michael Hakimian, CEO of Yoko London, are back and with greater participation.

Michael Hakimian, Ceo di Yoko London. Copyright gioiellis.com
Michael Hakimian, Ceo di Yoko London. Copyright gioiellis.com

In all, therefore, the brands present at the Fairmont Grand Hotel Geneva are 18, with a majority of Italian Maison: Yoko London, Roberto Coin, Sutra, Crivelli, Bayco, Etho Maria, Stenzhorn, Marco Bicego, Mariani, Palmiero, Picchiotti, Gorgoglione , Hans D. Krieger, Leo Pizzo, Verdi Gioielli, Annamaria Cammilli, Barakà, Sicis.

Haute Jewels Geneva 2019. Copyright: gioiellis.com
Haute Jewels Geneva 2019. Copyright: gioiellis.com
Gioielli Sutra a Haute Jewels Geneva 2019. Copyright: gioiellis.com
Gioielli Sutra a Haute Jewels Geneva 2019. Copyright: gioiellis.com

Collier di Yoko London a Haute Jewels Geneva 2019. Copyright: gioiellis.com
Collier di Yoko London a Haute Jewels Geneva 2019. Copyright: gioiellis.com







Yoko London’s diamonds

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Yoko London’s diamond jewelery, the Maison famous for top-quality pearls ♦

Who says pearls says Yoko London. The Maison founded in 1973 and led by Michael Hakimian has succeeded in establishing itself as a fine jewelry brand thanks to the choice of using top quality, untreated pearls, and assembled on jewels with a wide variety of styles, from the classic one or two thread necklace up to modern design examples. No wonder, then, that the pearls of Yoko London are a must for jewelery fairs around the world in which the Maison participates. Yet Yoko London does not just offer pearls. Are you amazed?

Yoko London, anello con diamanti triplo
Yoko London, anello con diamanti triplo

In fact, those who know the history and the catalog of the London jewelry company could raise an eyebrow. But here is the proof: the brand specializing in pearls now also offers fine jewelry made only in white gold and first-class diamonds. They are rings and necklaces of diamonds that do not even have a tiny pearl, in a modern but at the same time classic style. However, these are also high-end jewels for a limited audience.





Anello toi et moi in oro bianco e diamanti
Anello toi et moi in oro bianco e diamanti

Anello con quattro diamanti taglio smeraldo
Anello con quattro diamanti taglio smeraldo
Bracciale in oro bianco e diamanti
Bracciale in oro bianco e diamanti
Collana con diamanti
Collana con diamanti
Collana con diamanti di Yoko London
Collana con diamanti di Yoko London
Collana con pendente a nappa di diamanti
Collana con pendente a nappa di diamanti

Anello con tre diamanti a taglio smeraldo
Anello con tre diamanti a taglio smeraldo