Lurex Archives | gioiellis.com

Aurora shines in Vicenza

Published on February 18, 2020

The world of Italian jewelery is high and wide as a skyscraper at many levels: at the top of this environment is home to the Maison of high-end jewelry, but there are also companies such as Aurora Vicenza, offering collections and services completely different type. But always in the philosophy of quality. Aurora operates across the board in the jewelry market for almost 20 years.

The company provides entire lines to other companies, but it is not a job to be pure “contractors.” On the contrary, the brand has its own lines of jewelery, which are renewed in time. Like the Aurea chain: soft, non-deformable and entirely made of gold. Aurora is the specialty of the metallic fabric, especially one that has the patent Lurex, synonymous with metal that turns into fabric and then into jewelry soft. But not only. In the collections of the Veneto brand they are also necklaces using glass beads, but produced in Murano, and it can be combined with matching earrings. Margherita Donato

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AuroraLurex, soft jewels

Published on September 12, 2018

Showroom

A golden fabric or simply a soft jewel to wear? Here AuroraLurex and Aurora jewelry ♦

The jewelry-fabric AuroraLurex return to VicenzaOro. For the uninitiated, Lurex is a world apart in the segment of metallic threads. The brand reached its peak in the fifties, when the technology of transformation of metals in tissues was finalized. Designers like Givenchy have abundantly used this metal wearable. AuroraLurex continues the tradition and offers the possibility to combine the fabric made with this technique to different materials (silver, steel, bronze and brass). The results are necklaces or bracelets that dress, in the true sense of the term.

Jewelry are soft like a sweater, but the Vicenza company is keen to stress also another feature: the color fastness to external agents and non-allergenic components used in the creations.

The fabric, in fact, is certified Oeko Tex Standard 100, Reach (European Agency for chemicals) and Cspia (the US Consumer Product Safety Improvement), which ensure safety. The company also offers customized jewelry.

The beads of Carolina Bucci

Published on September 6, 2018

COLLANE/bracciale/Showroom

In London the necklaces and bracelets of beads, but of luxury, of the Florentine Carolina Bucci ♦ ︎

Do not call it Ikea jewelery. Yet one aspect in common with the model of the Swedish furniture chain, the new Perle Forte collection by Carolina Bucci has it. Necklaces and bracelets are, in fact, modular to made at home. The elements are bought in the London shop of the Florentine designer, but then the beads are subsequently inserted on cords of different colors. An idea that is similar to that of other brands that offer jewelry to be composed over time with elements chosen by the wearer.

The Perle Forte collection takes its name from the Tuscan seaside resort, Forte dei Marmi, where Carolina Bucci has spent many summer holidays. And when, to pass the time, he weaved bracelets with his sister and, years later, for his two sons.

The vintage atmosphere is also created by 16 large glass jars such as those for sweeties, full of semi-precious stones, which customers can select.

The beads are then put on a lurex lace, proposed in four different colors. There are also elements in 18 carat gold that can be added to the beads, like the one that compose the word “CARO”. You can also buy online. A bracelet with 30 beads costs 450 pounds, about 500 euros. The necklaces with 80 beads come to 910 pounds, about a thousand euros. The gold elements raise the price. Giulia Netrese