David Yurman

A Genesis for David Yurman

David Yurman is one of the leading jewelry brands in the United States. The Maison, also famous for its jewels that use the motif of intertwined cables, also presents collections of fine jewelry. The latest is called DY Genesis, even if more than the beginning it indicates the latest proposal, in a chronological sense. The collection, presented in Paris, where David Yourman has a flagship store, is very elaborate. And to make it even more refined, it was photographed with a still life service together with plant stems and flower petals. In fact, jewelry design goes well with natural elements.

Orecchini pendenti Dianthus con due gusci di scarabeo Belionota Sumptuosa conservati in resina, incastonati in oro bianco 18 carati con diamanti cognac, stratificati su alluminio anodizzato verde giallo
Dianthus drop earrings with two resin-preserved Belionota Sumptuosa beetle shells, set in 18K white gold with cognac diamonds, layered over yellow-green anodized aluminum

The inspiration of the jewels is nothing new, it is the world of nature. But the interpretation of the concept is original. The jewels take the botanical name of flowers, while the gems punctuate the composition. To create the elaborate shapes of the jewels, in addition to stones and gold, the Maison has also decided to use aluminum, a ductile metal that can be easily colored. Instead of the usual yellow or white gold, the jewelery therefore appears with a green, pink or yellow metal. But not only. A pair of earrings also sports an iridescent beetle, two specimens of Belionota Sumptuosa, an insect found in Indonesia.

Orecchini Dianthus in oro rosa, rame, alluminio rosa e diamanti
Dianthus earrings in pink gold, copper, pink aluminum and diamonds
Orecchini Fleur de mer con rubini, zaffiri rosa
Fleur de mer earrings with rubies, pink sapphires
Orecchini pendenti con pavé di diamanti
Pendant earrings with pavé diamonds
Orecchini in alluminio anodizzato, diamanti, tormalina
Anodized aluminum earrings, diamonds, tourmaline
Orecchini alluminio anodizzato e diamanti
Anodized aluminum and diamond earrings
Orecchini pendenti Fleurs De Mer, con pavé in oro bianco 18 carati e alluminio anodizzato verde, incastonati a mano con smeraldi Panjshir
Fleurs De Mer pendant earrings, pavéd in 18k white gold and green anodized aluminum, hand-set with Panjshir emeralds

How to wear just one earring




The single earrings, that is, earrings that are worn one at a time. But when can you wear just one earrings? Here are the rules to follow ♦

Large and showy, in burnished brass, gold-plated and with extravagant shapes: they are the earrings that you wear alone. After ear cuffs, ear climbers and asymmetric studs, here’s the idea of ​​wearing different earrings, one or the other. Or, sometimes, just one, and it also combines other trends. But there are also those who suggest to wear cascades of diamonds and platinum from a single lobe, to give a modern touch to high-end jewelry. And if the costs rise with exaggerated dimensions, the solution can be to find a friend with whom to share the shopping. In short, the single chandelier is beautiful especially when you have the same tastes. Here’s how to choose them.

Orecchino della collezione Universe (immagine da Facebook)
Nikos Koulis, orecchino della collezione Universe (immagine da Facebook)

Rule number 1. A tiny mono earring has no reason to exist. Nobody will notice a small ring or a gold button. Above all nobody will notice that the other ear wears nothing.

Rule number 2. A large, showy, shimmering mono earring does not go unnoticed. But with all sincerity, are you sure it’s a good idea to draw attention to your ears? If you have some defect, do not overdo it: in this case it is better to wear normal earrings that are not too evident.

Rule number 3. Before wearing a large earring pay attention to the weight: it must not become annoying for the lobe: it could also cause skin irritation.

Rule number 4. A earring alone not only must have a generous size, but also has an original shape. If you want to wear only one earring, in short, better not to limit yourself to the classic gold ring.

Rule number 5. Choose the earring that best fits the shape of your face. If you have an oval and thin face, it is better not to overdo it with a long and hanging earring, which accentuates this characteristic. If, on the other hand, your face is rounder in shape, a long, hanging earring will serve to streamline the volume. Alessia Mongrando

Il mono orecchino firmato da Millie Bobby Brown
Il mono orecchino Pandora firmato da Millie Bobby Brown
Orecchino in titanio e diamanti
Arunashi, orecchino in titanio e diamanti
Tahiti Solo Earring
Daniela Villegas, orecchino Thaiti, con tormaline watermelon, ametista
Orecchino Palio, chiuso
Alessio Boschi, orecchino Palio, chiuso
Orecchino in oro rosa con quarzo fumé e diamanti
Alfieri & St.John, orecchino in oro rosa con quarzo fumé e diamanti
Orecchino a spirale con pietra luna, oro e diamanti
Noor Fares, orecchino a spirale con pietra luna, oro e diamanti
Delfina Delettrez, orecchino triplo con bocche
Delfina Delettrez, orecchino triplo con bocche
Orecchino singolo Libellula, oro giallo, diamanti, tsavorite
Yvonne Léon, orecchino singolo Libellula, oro giallo, diamanti, tsavorite
Tory Burch
Tory Burch
Vicki Sarge
Vicki Sarge
Nina tra le nuvole
Nina tra le nuvole
Rosantica
Rosantica
Daniela Villegas
Daniela Villegas
Orecchino singolo in oro e diamanti
Orecchino singolo in oro e diamanti di Shihara
Linda Palais
Linda Palais
Givenchy
Givenchy
Vittorio Ceccoli
Vittorio Ceccoli
Celine
Celine

Annabel Chan
Annabel Chan







Scarlett Johansson for David Yurman




Scarlett Johansson was the highest paid actress in the world in 2018 and 2019 and has appeared multiple times on Forbes’ 100 celebrity list. Her films have grossed over $ 14.3 billion worldwide. But she also has another characteristic: she was born in New York and loves her city. Perhaps this is why she too has become the ambassador of a jewelry brand that never ceases to celebrate New York: David Yurman. The Maison, born in the eighties, is known for its characteristic jewels with the design of a twisted cable. Some time ago the American brand also launched a collection of pendants with the skyline of the Big Apple.

Scarlett Johansson con bracciali David Yurman
Scarlett Johansson con bracciali David Yurman

It was Evan Yurman who proposed to the actress to appear in her advertising campaign, where she stars in a video posted on the jewelry house’s Instagram site, where she appears with actor Henry Golding. In David Yurman’s new commercial, Scarlett is seen as a movie star, photographed in her black top and a bold gold necklace as she leaves a New York City hotel.
Scarlett Johansson nel video per David Yurman
Scarlett Johansson nel video per David Yurman

Scarlett Johansson con collana girocollo nel video per David Yurman
Scarlett Johansson con collana girocollo nel video per David Yurman







Jewelry and design, who is the owner of the style?




To what extent can it be said that a style has been copied? It is a problem that haunts (also) those involved in fashion or jewelry. Of course, it is difficult to prove that a gold chain is an exclusive design. But there are other shapes that become symbolic for a brand, such as the panther by Cartier, the five-lobed flower by Pasquale Bruni, or the Tiffany blue color. Can these iconic shapes be used? American jeweler David Yurman thinks not and has filed a lawsuit in New York City federal court against Canadian jewelry brand Mejuri. The accusation: having copied many of the jewels that characterize the American brand, violating intellectual property rights.

A sinistra, il bracciale Pure Form di David Yurman. A destra, il bracciale Crôissant Dome by Mejuri
A sinistra, il bracciale Pure Form di David Yurman. A destra, il bracciale Crôissant Dome by Mejuri

Davi Yurman, a Maison founded in the 1980s by David and Sybil Yurman, has established itself thanks to some jewels with the typical shape of a twisted spiral cable. Although, it must be added, that the same type of jewel has been used by others, for example, by brands such as the Swiss Charriol. David Yurman, however, accuses Mejuri of having reproduced without variations his jewels from the Pure Form and Sculpted Cable collections. In fact, David Yurman and Mejuri’s jewels are almost identical.

Anello in oro Pure Form di David Yurman
Anello in oro Pure Form di David Yurman

So basically, no one can accuse you of copying a pair of gold hoop earrings, but if they are in the shape of a braided cord you could be in trouble. Among other things, the lawsuits for counterfeiting in the world of jewelry are not new. David Yurman herself in recent years has obtained $ 1.5 million thanks to a lawsuit against companies that sold counterfeit jewelry on the web. Now, however, there is a question of style and incorrect behavior at stake. For example, David Yurman hired an influencer to wear his jewelry. And two weeks later Mejuri engaged the same influencer for a social media campaign.

Orecchini Crôissant Dome di Mejuri
Orecchini Crôissant Dome di Mejuri

Mejuri co-founded in 2015 by Noura Sakkijha. She was born and raised in Jordan, she immigrated to Canada at 23, where she earned an MBA in industrial engineering. In a few years you have built a company specializing in affordable jewelry. If the success is also to be attributed to a casual use of other people’s ideas, the judge will decide.

Noura Sakkijha
Noura Sakkijha







David Yurman for New York

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Love for New York, a city that has entered the imagination of millions of people around the world, of artists, writers, directors and even jewelers such as David Yurman.

Catena in oro giallo 18 carati con le lettere NY
Catena in oro giallo 18 carati con le lettere NY

I am a third generation New Yorker. Like my parents, I was born in New York City and my grandparents grew up here. Seeing my family move from the Bronx to 57th Street with our business is a beautiful thing.
Evan Yurman

The American brand therefore decided to dedicate some pieces to New York, but inspired by the innovative spirit of the city and not by the postcard one. “This season, we wanted to support our hometown, the birthplace of our founders, our company and our brand. New York continues to inspire us with its rich creative and artistic energy, people, diversity, neighborhoods and cultural institutions “, is the company’s explanation.

Medaglione in argento annerito, diamanti cognac, variscite
Medaglione in argento annerito, diamanti cognac, variscite

The Maison, founded by David and Sybil Yurman, after many years of immersion in the beat culture of the sixties, has become famous for its reinterpretation adapted to jewelry of the shape of the cable. A style that also recurs in the jewels dedicated to New York.
Orecchini a cerchio in argento con lo stile cavo
Orecchini a cerchio in argento con lo stile cavo

Medaglione in argento annerito con pavé di diamanti e crisocolla
Medaglione in argento annerito con pavé di diamanti e crisocolla
Pendente in oro giallo 18 carati con turchese
Pendente in oro giallo 18 carati con turchese
Pendente amuleto Evil Eye in oro bianco 18 carati con pavé di zaffiri blu e diamanti
Pendente amuleto Evil Eye in oro bianco 18 carati con pavé di zaffiri blu e diamanti

Anello in oro bianco 18 carati con pavé di diamanti neri
Anello in oro bianco 18 carati con pavé di diamanti neri







The new hi-tech jewels




Not only gold and silver: this is why super-technological materials are increasingly used in jewelery ♦

Carbon fiber, titanium, nanoceramics, volcanic lava and even the rediscovery of aluminum: the use of new generation technology and materials in the world of jewelry is increasingly common. The reasons are different. A metal like titanium, for example, is durable and very light. Not only: the titanium can also take on different colors without having to glaze or plate it with some electroplating. On the other hand, it is very difficult to work: that’s why it is not easy to find a titanium jewel.

Suzanne Syz, bracciale Asparagus in titanio, oro, diamanti, ametiste
Suzanne Syz, bracciale Asparagus in titanio, oro, diamanti, ametiste

Titanium, in any case, is one of the materials that in recent years has become a symbol of research and innovation in jewelry. Masters like Wallace Chan, Suzanne Syz, or Maison like Giovanni Ferraris, or jewelery companies like Mattia Cielo from Vicenza, who after experimenting with titanium wires to enhance the flexibility of its products, have also focused on carbon. As well as another avant-garde designer, Fabio Salini: he also uses carbon fiber next to titanium.

Anello titanio, diamanti, zaffiri blu
Giovanni Ferraris, anello titanio, diamanti, zaffiri blu

Carbon also is used by the Austrian Maison Adler, which strongly believes in this ash gray material and has created an entire collection, called Eclipse, made up of microscopic woven carbon fibers, with a silky and slightly silver patina. The contrast of the dark background with colorless diamonds and white and pink gold give the jewelry an almost lunar appearance. The Swiss of Bogh-Art, on the other hand, use ultra-thin “sewn” titanium wires, that is compacted, with fiber optic beams at a precise temperature and pressure. The obtained layer is then cut to give shape to the wings and the petals of butterflies, dragonflies and flowers that make up rings and earrings. A way to make classic designs and frames more sparkling.
Mattia Cielo, bracciale Vulcano con fibra di carbonio
Mattia Cielo, bracciale Vulcano con fibra di carbonio

Another frontier of jewelry is the nanoceramic resin, the result of a mixture of water, butyl alcohol and the often methoxypropanol, it covers like a thin film rings, earrings and pendants from the Mistero collection by De Grisogono, with the advantage of making them unteachable. But it is also used by Roberto Demeglio, or by Vhernier, although in a different way. Finally, the technology can be used to work an ancient material like solidified volcanic lava, still not very widespread, but used by David Yurman, who transformed the debris of an eruption into pearls for a necklace with diamonds.
Orecchini Mistero di de Grisogono, con zaffiri rosa rivestiti di nanoceramica
Orecchini Mistero di de Grisogono, con zaffiri rosa rivestiti di nanoceramica

Another ancient material, but rediscovered thanks to the technology that transforms it, is aluminum. Processed and melted with refined methods that allow it to be colored, even aluminum has turned into a precious metal. Light, resistant, very malleable, it was chosen for example by a young avant-garde designer such as Emmanuel Tarpin, but also experimentally by Vhernier for some necklaces from the Calla collection. And also a Maison of high jewelery like the German Hemmerle proposes jewels like the anodized aluminum earrings with cavities in which aquamarines are inserted. Federico Graglia





Niarchos, collezione Reptilia, collier Lady Caiman in argento placcato con rodio nero e nanoceramica verde e 415 diamanti
Niarchos, collezione Reptilia, collier Lady Caiman in argento placcato con rodio nero e nanoceramica verde e 415 diamanti

Roberto Demeglio, bracciali della collezione Scacco in ceramica nera e diamanti
Roberto Demeglio, bracciali della collezione Scacco in ceramica nera e diamanti

Garavelli, collier della collezione Drago, in oro rosa e ceramica
Garavelli, collier della collezione Drago, in oro rosa e ceramica

Calla in titanio e diamanti
Vhernier, collana Calla in titanio e diamanti

Hemmerle, orecchini in alluminio anodizzato con cavità in cui sono inserite acquamarine
Hemmerle, orecchini in alluminio anodizzato con cavità in cui sono inserite acquamarine

Orecchini a forma di foglie di geranio venduti da Christie's, alluminio e diamanti
Emmanuel Tarpin, orecchini a forma di foglie di geranio venduti da Christie’s, alluminio e diamanti

Collana con perle di lava vulcanica diamanti di David Yurman
Collana con perle di lava vulcanica diamanti di David Yurman

Orecchini Eclipse in fibra di carbonio, oro bianco e diamanti di Adler
Orecchini Eclipse in fibra di carbonio, oro bianco e diamanti di Adler

Anello in oro bianco, diamanti e titanio di Bogh-Art
Anello in oro bianco, diamanti e titanio di Bogh-Art

Wallace Chan, anello Onde. Diamanti e titanio
Wallace Chan, anello Onde. Diamanti e titanio







It’s a boom for men’s jewelry





Increases the business of men’s jewelry. And many jewelers do not lose the opportunity ♦ ︎

There are men who do not want to hear about it. There are women who do not like men who wear them. Yet the New York Times has dedicated a long article to jewelry for men. Starting from an incontrovertible fact: you can like it or not, but global sales of luxury jewelry for men reached 5.3 billion in 2017, with an increase of 22% from 4.3 billion in 2012 (data from Euromonitor International, a market research company). Of course, explains the American newspaper, the figure remains far below that for women, estimated at $ 31.9 billion in 2017. But the male jewelry is a trend that increasingly affects the budgets of companies in the sector.

Modello con collana alla sfilata Gucci autunno-inverno 2018
Modello con collana alla sfilata Gucci autunno-inverno 2018

In the foreground, according to experts, there are rings.

In the US, for example, men’s rings generate a third of jewelery sales and are on the rise. In second place there are necklaces, usually chains, which generate a quarter of sales. Actors, rappers and successful athletes contributed to the trend, thanks to an intensive use of showy jewelry for men. There is, however, a problem: men are not (usually) used to wearing bracelets, rings and necklaces. After a few minutes they are annoyed. For this reason, there are producers who have started to offer comfort-fit jewels, that is, easy to wear. An idea that probably would not mind too many women. The trick consists, for example, in creating rings in which the metal band is arched, so that it is not completely in contact with the skin.

Il rapper Slick Rick
Il rapper Slick Rick

Many listed jewelers, such as David Yurman, have been offering men’s jewelery lines for some time.

The rings of David Yurman are also made of titanium, carbon, black diamonds and reach almost $ 8,000. And there are those, like the Italian Marco Dal Maso, who started by focusing more on jewelry for men than for women. Stephen Webster introduced his men’s line for the first time 20 years ago, and came out with a unisex collection last year. Furthermore, on the catwalks of the men’s fashion shows, big fashion brands such as Gucci, Dior or Chanel paraded models wearing showy necklaces. The Alexander McQueen men’s collection also included necklaces with black Swarovski crystals and medallion pendants.

Bracciale in oro con teschi di David Yurman
Bracciale in oro con teschi di David Yurman

Parades and experiences

But it seems that, apart from the larger dimensions, the philosophy that accompanies jewelry for men is also different. For example, there are many who seek jewels that have not only a decorative function, but also a meaning. This is why the American Maison Dune Jewelry introduced a collection of transparent discs containing sand ten years ago. But it is not any sand: it comes from around 3,300 specific places all over the world, such as Yankee Stadium, Dubai and Maldives beaches, or golf courses in Ireland. The pieces then become personalized and Dune calls this type “experiential jewel”. This also does business. Cosimo Muzzano





Anello in argento inciso con lapislazzulo di Marco Dal Maso
Anello in argento inciso con lapislazzulo di Marco Dal Maso

Bracciale a catena di X Jewellery
Bracciale Spirito Libero a catena di X Jewellery
Anello Black Panther firmato Maria De Toni
Anello Black Panther firmato Maria De Toni
Catena della linea Police di Morellato
Catena della linea Police di Morellato
Catena con pendente a forma di pistola di Zancan
Catena con pendente a forma di pistola di Zancan

Bracciale in oro a forma di filo spinato di Djula Jewelry
Bracciale in oro a forma di filo spinato di Djula Jewelry







Tiffany and Cartier, the stars online

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Tiffany and Cartier have the best online services in the L2 ranking ♦ ︎
L2 is a New York-based consulting firm that specializes in comparative analysis of brand digital performance. Now L2 has released its annual report, which ranks the digital expertise of some of the world’s largest watch and jewelery brands. In short, it is a ranking of those who better use web and social media. Result: out of 70 brands examined, only two are promoted with full marks: Tiffany and Cartier.
The L2 exam focused on four factors: the website and e-commerce, with the examination of the loading speed, the product pages, the user experience and online customer support. And, then, the effectiveness of digital marketing, for example visibility in Google searches, and articles on the media, but not those paid. That is, those you read on gioiellis.com, unlike photos and quotes published on many blogs that are nothing but masked advertising. Other factors considered for the ranking are the loading speed on tablets and smartphones, and more generally the functionality tested on different devices.
After x-raying the digital activities of the 70 brands, L2 awarded points in five categories: Genius (for those who exceeded 140), Gifted (110-139), Average (109-90), Challenged (89-70) and Feeble (<70). Only two eventually returned to the Genius category: Tiffany & Co. (144 points) and Cartier (140).
Tiffany, for example, boasts the best product pages, as well as excellent feedback in articles on various newspapers. Cartier, on the other hand, earned points for the ease of booking online appointments and a strong presence on YouTube and Instagram. Just below the two best performances is Swarovski (139), followed by Alex & Ani (138) and David Yurman (136). Pandora and two brands of the LVMH group, namely Bulgari and TAG Heuer, are also classified in the first ten places. Lastly, the brands include Longines (by Swatch Group), eMontblanc, a brand instead of Richemont. These brands, however, have returned to the Gifted category. Among the jewelery brands, they collected Fabergé points (68), a trademark owned by Gemfields; Buccellati (63), and Graff (58).



Bracciale in oro rosa. Prezzo: 7.550 euro
Tiffany, bracciale in oro rosa. Prezzo a maggio 2017: 7.550 euro
Orecchini in oro. Prezzo: 3.150 euro
Orecchini in oro. Prezzo: 3.150 euro

Collana Tiffany City HardWear in oro giallo. Prezzo: 17.000 euro
Collana Tiffany City HardWear in oro giallo. Prezzo: 17.000 euro
Collana della collezione Résonances con diamanti
Cartier, collana della collezione Résonances con diamanti

Collana Ecume in platino con diamanti bianchi e fancy yellow briolette
Cartier, collana Ecume in platino con diamanti bianchi e fancy yellow briolette

Collana Bangalore in oro bianco con perline di zaffiro, rubino, smeraldi, diamanti e pietre intagliate
Cartier, collana Bangalore in oro bianco con perline di zaffiro, rubino, smeraldi, diamanti e pietre intagliate







David Yurman to four




The four High Jewelery collections by David Yurman, with a necklace made up of 7,000 spinels ♦ ︎
If David Yurman is a magnificent name in the jewelery world, it will also be that of Evan Yurman. The son of the founder of the American Maison debuted with the high jewelery in July, during the Haute Couture in Paris. The pieces presented for the fall-winter season 2017-2018 are distributed in four collections: Dubbed Stax, Petals, Pearls and Gems. Different solutions, different ideas and the same precious wealth of elements are the characteristic of collections. Already the name indicates the different paths from the collections. Petals, for example, was inspired by David Yurman’s nocturnal designs, awakened by the croak of frogs in his Putnam home, north of New York. Pearl, on the other hand, is obviously dedicated to the round and dark-eyed daughters of the South Seas and Tahiti. Gems, as it is easy to imagine, privileges the stones. To note a necklace that is the fruit of 186 hours of work, made in 16 threads of 7,000 red beads cut to beads, plus 412 diamonds. Margherita Donato




David Yurman, collana in 16 fili di 7000 spinelli rossi tagliati a perline, più 412 diamanti
David Yurman, collana in 16 fili di 7000 spinelli rossi tagliati a perline, più 412 diamanti

David Yurman, orecchini con spinelli rossi tagliati a perline e diamanti
David Yurman, orecchini con spinelli rossi tagliati a perline e diamanti
Bracciale della collezione Petals, oro e diamanti
Bracciale della collezione Petals, oro e diamanti
Collana della collezione Petals, oro bianco e diamanti
Collana della collezione Petals, oro bianco e diamanti
Anello con oro bianco, diamanti e tanzanite
Anello con oro bianco, diamanti e tanzanite
Orecchini della collezione Petals, oro e diamanti
Orecchini della collezione Petals, oro e diamanti

Anello Twist con una grossa rubellite e diamanti montati su platino
Anello Twist con una grossa rubellite e diamanti montati su platino







Las Vegas plays jewelry

Las Vegas is the capital of jewels with Jck Show and Couture: there is also a piece of Italian jewelery industry ♦
In Las Vegas is the time of the Jck Show (5-8 June 2017) at the Mandalay Bay Resort & Casino. It is the largest annual event of the jewelery industry in this part of the world and brings together more than 30,000 industry professionals. It involves jewelry companies, watches, precious stones, equipment, supplies, technology, security and business solutions: over 23,000 retailers present and about 9,400 stores. 23% of attendance comes from outside the United States.
VicenzaOro in Las Vegas
Among the protagonists is VicenzaOro, the format of the Italian Exhibition Group (a fair company which is born by the integration between Rimini Fiera and Fiera di Vicenza), which has brought to the city of Nevada famous for its casinos a hundred Italian jewelery companies. Jck, in fact, is an opportunity for the jewelery and luxury industry. The Italian pavilion is located on the noble floor of the event (Shoreline 2). There are internationally renowned jewelery and jewelery brands including: Biancaspina, Chrisos, Fani Gioielli, Falcinelli, Giorgio Visconti, Hasbani, Karizia, Leo Pizzo, Misis, Novecentonovantanove, Richline and Unoaerre. Next to the exhibition space, there is a stage for the Independent Jewelery Forecasting Observatory and the precious Trendvision Jewelery + Forecasting and the new Trendbook 2018+. From this edition, Trendvision Jewelery + Forecasting also organizes buying trails, workshops for buyers with the aim of supporting them and guiding them to buying in their respective districts of interest.
The Couture
In Las Vegas there is also the Couture, hosted at Wynn Resort, another destination for the jewelry and watch market of luxury. There are over 4,000 buyer tops for over 200 designer and prominent brands such as Bulgari, Bell & Ross, David Yurman, Victor Velyan, Stephen Webster, Sevan Bicakci, or Italians like Qayten, Antonini, Casato, Damiani, Crivelli, Dada Arrigoni, Chantecler, Federica Rettore, Garavelli, Gavello, Gucci, Maria e Luisa, Mariani, Misani, Moraglione, Bernardi, Piero Milano, Picchiotti, Pasquale Bruni, Pomellato, Ponte Vecchio, Repossi, Spallanzani, . Federico Graglia

Stand al Jck Show
Stand al Jck Show

VicenzaOro al Jck
VicenzaOro al Jck




Gioielli con smeraldi esposti al Jck Show
Gioielli con smeraldi esposti al Jck Show
Serata al Jck Show
Serata al Jck Show

Las Vegas, Jck Show
Las Vegas, Jck Show







David Yurman beneficial

Jewels for charity, but using an app. It is the idea of ​​the New York jeweler David Yurman.
Combine the sale of jewelery in some noble charitable purpose is not a new idea. But a communication campaign involving top models and crowdfunding is new. Perhaps, it is also a way to involve in Millenials, young people born in the digital age who seem less interested in being contacted through traditional newspaper. So the chic brand of New York, David Yurman, has set an advertising campaign entitled The Gift of Love and Light in partnership with the app Elbi, created to handle small donations. Basically, just a tap on the screen of the smartphone to make a small donation of one dollar to some charitable cause: every day there are three different proposals. The idea is to Natalia Vodianova, one of the models of the Yurman advertising campaign. Customers using Elbi get points that can turn into luxury rewards, such as audio headsets, bags or jewelry. David Yurman, in fact, gives jewels: users can choose from one of the seven good causes selected by the New York Maison.
According to marketing experts, the Elbi collaboration could offer David Yurman a better image among young people. The Elbi users are for about 60 percent women, in most young people, while the customer type of jewelry has an age of 35-45 years. The partnership with Elbi serves, in fact, to engage the younger people. Rudy Serra

Anello Starburst in oro e diamanti. Prezzo: 2300 euro
Anello Starburst in oro e diamanti. Prezzo: 2300 euro
Un esempio della linea di alta gioielleria di David Yurman: orecchini con tormalina, diamanti e perle South Sea
Un esempio della linea di alta gioielleria di David Yurman: orecchini con tormalina, diamanti e perle South Sea
Natalia Vodianova, modella della campagna di pubblicità di David Yurman
Natalia Vodianova, modella della campagna di pubblicità di David Yurman
Collana con pendente Starburst, con prasiolite e diamanti. Prezzo: 5200 euro
Collana con pendente Starburst, con prasiolite e diamanti. Prezzo: 5200 euro
Orecchini con diamanti e topazio azzurro. Prezzo: 4900 euro
Orecchini con diamanti e topazio azzurro. Prezzo: 4900 euro
Bracciale in oro con onice verde e topazio azzurro. Prezzo: 1100 dollari
Bracciale in oro con onice verde e topazio azzurro. Prezzo: 1100 dollari
Il classico bracciale Cable di David Yurman, con diamanti neri. Prezzo: 650 dollari
Il classico bracciale Cable di David Yurman, con diamanti neri. Prezzo: 650 dollari

The new cables David Yurman

The Cable collection by David Yurman is increasingly valuable. It was presented in New York.
David Yurman, sculptor and jeweler who in 1975 launched his first Cable collection, renews the form that gave him international success. The bracelets in the form of cable, now also in titanium, were presented in a version with precious stones and diamonds, set at the two ends of the jewel. The new pieces have attracted attention in New York, during the Fashion Week. The series Cable, which has a shape that resembles, in fact, the twisted cables, was sold in 40 years about 2 million pieces in its different versions, in gold, silver or plain steel. No wonder, then, that Yurman will reclaim this now classic gem with the new variants that embellish. The Reinassance Collection accompanies the Pure Form, another line of jewelry that also adopted in this case the form of twisted cable. Lavinia Andorno

Bracciali in oro e diamanti
Bracciali in oro e diamanti

Linea Reinaissance, bracciale con granato, iolite e lapislazzuli. Prezzo: 3600 dollari
Linea Reinaissance, bracciale con granato, iolite e lapislazzuli. Prezzo: 3600 dollari
Linea Cable, anelli in oro bianco e giallo
Linea Cable, anelli in oro bianco e giallo
Linea Cable, particolare dell'anello
Linea Cable, particolare dell’anello
Pure Form, bracciale in oro 18k
Pure Form, bracciale in oro 18k
Pure Form, bracciale in oro 18k
Pure Form, bracciale in oro 18k
Pure Form, bracciale in oro indossato
Pure Form, bracciale in oro indossato
Reinaissance, bracciale con quarzo fumé, peridoto e oro. Prezzo: 3800 dollari
Reinaissance, bracciale con quarzo fumé, peridoto e oro. Prezzo: 3800 dollari
Anelli con gemme colorate
Anelli con gemme colorate
Pure Form,  bracciali indossati
Pure Form, bracciali indossati

David Yurman, spring with color

Why the jewelry must be in white metal, yellow or pink? It is time to colored metal: the idea is to David Yurman, the New York jeweler who through an innovative lightweight titanium heat treatment has transformed the classic design of the chain in a series of jewelry where the color is the main figure. The heat treatment adopted, in fact, changes the color of the metal in the long term. «Always been to express the classic elements of design through modern materials and techniques,” explained Yurman to Robb Report. An experiment is not easy since titanium is a very durable material. The chain has also set pink sapphires that make brightest jewel. The chain is used for a necklace and a bracelet, but with the same technique was also carried out a ring. In addition to violet color, the same suite was produced in blue metal with white diamonds, cognac-colored metal with brown diamonds and oil with garnets. David Yurman and his wife, Sybil, are jewelers, but also artists. She is also a painter, but together they launched the brand David Yurman in 1980. The first famous jewel by brand was the bracelet twisted cable shape, ornate with gems. Introduced in 1983, it was an immediate success, and remains to this day one of the designs of the most popular jewelry in the world. The brand is also famous for choosing famous models such as faces for advertising campaigns. Cosimo Muzzano

Anello Dome. Titanio grigio e oro giallo 18 carati, sfaccettato con tormalina verde, tsavana, diamanti cognac
Anello Dome. Titanio grigio e oro giallo 18 carati, sfaccettato con tormalina verde, tsavana, diamanti cognac. Prezzo: 20000 dollari
Catena in argento e lapislazzuli
Catena in argento e lapislazzuli. Prezzo: 9500 dollari
Bracciali in titanio colorato
Bracciali in titanio colorato
Suite in titanio colorato e zaffiri: collana, bracciale e anello
Suite in titanio colorato e zaffiri: collana, bracciale e anello
Anello Hampton in oro e diamanti. Prezzo: 18000 dollari
Anello Hampton in oro e diamanti. Prezzo: 18000 dollari
Kate Moss, volto per David Yurman nel 2004
Kate Moss, volto per David Yurman nel 2004
Anello in oro bianco con rubini. Prezzo:7500 dollari
Anello in oro bianco con rubini. Prezzo:7500 dollari

Via il designer di Armani Exchange

Tutta New York ne parla: Patrick Robinson, direttore creativo di Armani Exchange è stato rimosso dal suo incarico, poco dopo il lancio della collezione di bracciali realizzati con parti di pistole e involucri di proiettili illegali, in collaborazione con Liberty United (https://gioiellis.com/armani-sceriffo-anti-armi). La spiegazione ufficiale è che i gioielli non hanno raggiunto il successo commerciale previsto dalla società. Ma secondo il New York Post, il vero motivo sarebbe un altro: un’accusa di plagio. Il sospetto è stato lanciato da David Yurman, che con una lettera alla società avrebbe sostenuto la somiglianza con la sua collezione Cable Classic e avrebbe chiesto il licenziamento immediato del designer, beniamino della potente Ann Wintour, la direttrice di Vogue Usa, regina del fashion. Fonti ufficiali di Armani Exchange negano però che ci sia un collegamento tra i due fatti. Già nel 2011 Robinson aveva lasciato Gap, secondo alcuni per gli scarsi risultati commerciali. Un aspetto singolare è che il designer sotto accusa sia sposato con Virginia Smith, rinomata esperta di gioielli e direttore moda e accessori di VogueG.N.

Patrick Robinson
Patrick Robinson
Il bracciale di Armani Exchange, Torc
Il bracciale di Armani Exchange, Torc, disegnato da Patrick Robinson
Il bracciale Cable Classic di David Yurman
Il bracciale Cable Classic di David Yurman
David Yurman
David Yurman

ukOut  the Armani designer

All of New York speaks about it: Patrick Robinson, has been let go from his role as creative director at Armani Exchange, shortly after the presentation of the collection of bracelets made from recycled illegal bullets and handguns in partnership with Liberty United ((https://gioiellis.com/armani-sceriffo-anti-armi). The official explanation is that his collection had not sold as well as expected by the company. But according to the New York Post, the real reason would be another: an alleged design plagiarism. The suspect has been moved by David Yurman, with a letter sent to the company that emphasize too closely resembled his Cable Classic collection and would have asked the immediate dismissal of the designer, beloved by the powerful Ann Wintour, the editor of Vogue U.S., the queen of fashion. Official sources Armani Exchange deny, however, that there is a connection between the two facts. Already in 2011 Robinson had left Gap, according to some because of poor business results. A unique aspect is that the designer accused is married to Vogue’s market director for fashion and accessories Virginia Smith.

france-flagVia le concepteur de Armani

Tout New York parle: Patrick Robinson, directeur créatif chez Armani Exchange a été démis de ses fonctions peu de temps après le lancement de la collection de bracelets faits avec des pièces d’armes à feu et des enveloppes de balles illégales en partenariat avec Liberty Unies ((https://gioiellis.com/armani-sceriffo-anti-armi). L’explication officielle est que les bijoux qu’ils n’ont pas atteint le succès commercial attendu par la société. Mais, selon le New York Post, la vraie raison serait un autre: une accusation de plagiat. Le suspect a été lancé par David Yurman, avec une lettre à la compagnie qui supporte la ressemblance avec sa collection Cable Classic et aurait demandé le renvoi immédiat du créateur, chouchou de la puissante Ann Wintour, la rédactrice du Vogue US, la reine de la mode. Des sources officielles Armani Exchange nier, cependant, qu’il existe un lien entre les deux faits. Déjà en 2011, Robinson avait quitté Gap, selon certains en raison de résultats d’affaires pauvres. Un aspect unique est que le concepteur accusé est marié avec Virginia Smith, un renommé expert des bijoux et directeur de Vogue par accessoires et mode.

german-flagAus der Armani Designer

Alle New York spricht darüber: Patrick Robinson, wurde let von seiner Rolle als Creative Director bei Armani Exchange zu gehen, kurz nach der Präsentation der Sammlung von Armbändern aus recycelten illegalen Kugeln und Handfeuerwaffen in Partnerschaft mit der Liberty United ((https://gioiellis.com/armani-sceriffo-anti-armi). Die offizielle Erklärung ist, dass seine Sammlung nicht als von der Gesellschaft erwartet, als auch verkauft. Aber laut der New York Post, würde der wahre Grund sein, eine andere: eine angebliche Design Plagiat. Der Verdächtige wurde von David Yurman bewegt worden ist, mit einem Brief an das Unternehmen, seine Kabel Classic-Kollektion zu sehr ähnelte und würde die sofortige Entlassung des Designers gefragt haben, geliebt von der mächtigen Ann Wintour, der Herausgeber der US-Vogue, betonen geschickt die Königin der Mode. Offizielle Quellen Armani Exchange bestreiten jedoch, dass es eine Verbindung zwischen den beiden Tatsachen. Bereits im Jahr 2011 Robinson Gap verlassen hatte, nach einigen wegen der schlechten Geschäftsergebnisse. Ein einzigartiger Aspekt ist, dass der Designer Angeklagte ist verheiratet Vogue Marktdirektor für Mode und Accessoires Virginia Smith.

flag-russiaИз дизайнера Armani

Все Нью-Йорке говорит об этом: Patrick Robinson, был отпущен из своей роли креативного директора в Armani Exchange, вскоре после презентации коллекции браслетов, сделанных из переработанных незаконных пуль и пистолетов в партнерстве с Liberty United ((https://gioiellis.com/armani-sceriffo-anti-armi). Официальное объяснение в том, что его коллекция не продается, а также ожидается компанией. Но в соответствии с New York Post, реальная причина была бы другая: якобы дизайн плагиат. Подозреваемый был перемещен Дэвид Yurman, с письме, направленном компании, которые подчеркивают слишком напоминали свою коллекцию кабеля Классический и попросил бы немедленного увольнения дизайнера, возлюбленные мощным Ann Wintour, редактор Vogue США, Королева моды. Официальные источники Armani Exchange отрицать, однако, что существует связь между двумя фактами. Уже в 2011 году Robinson покинул Gap, по некоторым данным из-за плохих результатов деятельности. Уникальной особенностью является то, что дизайнер обвинил женат на рынке директор Vogue для одежды и аксессуаров Virginia Smith.

spagna-okSe fué el diseñador Armani

Todo Nueva York habla sobre ello: Patrick Robinson, ha sido despedido de su cargo como director creativo de Armani Exchange, poco después de la presentación de la colección de pulseras hechas de balas y armas cortas ilegales reciclados en colaboración con Liberty Unidas ((https://gioiellis.com/armani-sceriffo-anti-armi). La explicación oficial es que su colección no había vendido tan bien como se esperaba por la empresa. Pero, según el New York Post, la verdadera razón sería otra: un supuesto plagio de diseño. El sospechoso ha sido movido de David Yurman, con una carta enviada a la empresa que enfatizan demasiado de cerca asemejado su colección Classic Cable y habría pedido la destitución inmediata del diseñador, amado por los poderosos Ann Wintour, la editora de Vogue EE.UU., la reina de la moda. Fuentes oficiales Armani Exchange negar, sin embargo, que hay una conexión entre los dos hechos. Ya en 2011 Robinson había dejado Gap, según algunos debido a los resultados del negocio pobres. Un aspecto único es que el diseñador acusado está casada con el director de mercado de Vogue para la moda y accesorios Virginia Smith.