Cusi

An app for the next sale by Faraone Casa d’Aste




The covid has also changed the methods of auction sales. And digital platforms have become a valid system for completing sales: even Faraone Casa d’Aste has aligned itself with the new trend and on the occasion of the closed-door auction on 10 September launches its new app, with the aim to facilitate the enchantment even on smartphone. The launch of the app follows the interest shown by buyers at the auction on June 29, with significant use of digital devices. The Faraone Casa d’Aste app is free and can be downloaded from the Apple Store: it should simplify access and purchase during the auction and also post.

Cusi, bracciale in oro giallo 18 carati e platino con diamanti taglio a brillante e huit huit del peso complessivo di circa 2,80 ct e zaffiri carré
Cusi, bracciale in oro giallo 18 carati e platino con diamanti taglio a brillante e huit huit del peso complessivo di circa 2,80 ct e zaffiri carré

The chronology will allow the bidder to analyze his activity over time, study in detail the lots that will be beaten in future auctions, request info, report favorite lots by monitoring them thanks to a notification system, as well as having constant contact and direct with the auction house through your iPhone and iPad.
Chantecler, orecchini con diamanti e rubini birmani no heat e diamanti
Chantecler, orecchini con diamanti e rubini birmani no heat e diamanti

At the auction on 10 September, in any case, 113 pieces of jewelery will be auctioned, by Maison like Cusi, with a bracelet from the 1950s in platinum and yellow gold with diamonds, Chantecler with a pair of earrings with diamonds and Burmese rubies no heat and a brooch with diamonds, pearls and coral. In the catalog there is also a white gold ring with a 15-carat Ceylon no heat rectangular sapphire surrounded by diamonds for a total of 2.50 carats and a rigid bracelet in yellow and white gold with old-cut diamonds for a total of 20 carats. A Leaves collection by Mario Buccellati consists of a rigid bracelet, necklace and earrings, while a bracelet with charms in yellow gold, a pair of gas tube earrings, a Bzero ring in white gold with original box are on sale. At auction also pieces by Pomellato, Tiffany and objects signed by Cartier accompanied by original box.
Bracciale della collezione Foglie di Mario Buccellati
Bracciale della collezione Foglie di Mario Buccellati

Anello in oro bianco con zaffiro rettangolare Ceylon no heat di 15 carati contornato da diamanti
Anello in oro bianco con zaffiro rettangolare Ceylon no heat di 15 carati contornato da diamanti

Bracciale firmato Bulgari in oro giallo e bianco 18 carat
Bracciale firmato Bulgari in oro giallo e bianco 18 carat







Indian jewelry auctioned in Milan with Il Ponte




An auction featuring Indian jewelry is not ordinary. But this is exactly what the sale program organized by the auction house Il Ponte in Milan for the 2nd of July provides. There are about 500 lots on sale, among which a brand new collection stands out, the result of the activity of a traveler who, like a true pioneer, bought Indian jewelry years ago whose characteristic manufacture is enhanced by flat diamonds, decorations with enamels, pearls and gems.

Spilla in oro bianco, platino, con diamanti rotondi baguette
Spilla in oro bianco, platino, con diamanti rotondi baguette

The appointment also includes the sale of jewelry from large Italian fashion houses, including Pomellato, Bulgari, Buccellati, Chantecler, Cusi, Damiani, Vhernier, as well as international brands such as Tiffany & Co and Van Cleef & Arpels. A section of the auction is dedicated to antique jewelry, including a double broche in white gold and platinum finished with diamonds (lot 886, estimate 2,600-2,800 euros). And more, the auction catalog lists coral jewels, sea-scented jewels and summer atmospheres, with two pink coral boules necklace (lot 642, € 3,300-4,500 estimate) and red coral (lot 636, € 1,600-1,600 estimate). Finally, among the lots there are also diamonds and natural pearls.
Anello in oro giallo e argento con diamanti irregolari, rifinito sul gambo con diamanti rotondi. Diamante centrale a goccia
Anello in oro giallo e argento con diamanti irregolari, rifinito sul gambo con diamanti rotondi. Diamante centrale a goccia

Demi parure composta da collier de chien e orecchini pendenti in oro rosso 333/1000 e argento, diamanti irregolari flat e huit-huit, rifinito con frangia di perle nere pendenti
Demi parure composta da collier de chien e orecchini pendenti in oro rosso 333/1000 e argento, diamanti irregolari flat e huit-huit, rifinito con frangia di perle nere pendenti
Collana di corallo rosso
Collana di corallo rosso
Doppia broche in oro bianco e platino rifinita con diamanti
Doppia broche in oro bianco e platino rifinita con diamanti
Lunga collana in boules di corallo rosa
Lunga collana in boules di corallo rosa
Pomellato, lunga catena in oro bianco e giallo trasformabile in collier
Pomellato, lunga catena in oro bianco e giallo trasformabile in collier
Doppia broche in oro bianco e platino rifinita con diamanti
Doppia broche in oro bianco e platino rifinita con diamanti







The appointment with Faraone Casa d’Aste is back




After the long lockdown period, the desire for jewelry auctions returns. There are two scheduled in Milan, organized by Faraone Casa d’Aste. The dates identified for the sale are June 29 and July 20. Although, compared to past years, the health emergency of the past few months has, however, reduced the number of pieces that will be beaten by a third: they are 200 compared to about 300 usual ones. It should be added that the two appointments will also be strictly regulated by the health security provisions in force: they will be behind closed doors and in live streaming, with the participation of the public by telephone, via the web and through written offers.

Anello con rubino birmano non scaldato
Anello con rubino birmano non scaldato

The first auction, scheduled at 15.30 on 29 June, will offer the first 100 lots, divided into jewelery by the most famous maisons such as Buccellati, Cartier, Sabbadini, Chantecler and Cusi, but also watches from brands such as Rolex, Patek Philippe, Cartier and Jaeger LeCoultre. Among the jewels, in the catalog stand out a ring with Burmese no heat ruby ​​weighing 3.80 carats, two rings with Colombian emeralds weighing 6.60 and 6.61 carats respectively, two diamonds of about 7.70 and 4, 02 carat.
anello con smeraldo colombiano
Anello con smeraldo colombiano

Other notable pieces are a pair of earrings in platinum, white gold and diamonds signed Chaumet, a Giraffe brooch and a Panthére pendant both Cartier, a Frascarolo bracelet, four Sabbadini bees and an eighties snake bracelet signed Pharaoh.
Spilla Ape di Sabbadini
Spilla Ape di Sabbadini

For watch enthusiasts, a 2001 Rolex Daytona steel and gold is on sale, with still film and seal as well as box and warranty, a yellow gold Patek Philippe Tegolino from the 1940s and a 1998 Jaeger LeCoultre Reverso Grand Taille Duoface with case in pink gold.

Ape in oro bianco e diamanti
Ape in oro bianco e diamanti
Ape in oro giallo e zaffiri rosa
Ape in oro giallo e zaffiri rosa
Ape in oro giallo e ametista
Ape in oro giallo e ametista
Anello in oro bianco, diamanti e smeraldo
Anello in oro bianco, diamanti e smeraldo
Rolex Daytona
Rolex Daytona

Serpente in oro giallo di Faraone
Serpente in oro giallo di Faraone







Il Ponte between Cartier and Krizia

From Cartier to Krizia: a sale of jewels other than the usual organized by Il Ponte Casa d’Aste 
There is Cartier, there is Boucheron. But, above all, there are Italian jewelers for selling vintage pieces organized in Milan by Il Ponte Casa d’Aste. It will be sold jewels, but also vintage fashion. With something of unusual, a one lot of legacy of director Luchino Visconti. And a brooch belonged to Maria Cristina of Savoia, the youngest daughter of King Vittorio Emanuele I. Many also the historical signatures of Italian jewelery such as Missiaglia, Cazzaniga, Moroni, Ansuini, Calderoni, Confalonieri, Cusi, Scavia, Villa. But there are also jewels of Bulgari, Buccellati, Damiani, Frascarolo, Pomellato and Lucia Odescalchi. Among the foreign patrol are the names of Mouboussin, Van Cleef & Arpels, Tiffany, Stern, Fabergé, René Boivin, Lacloche Frerès and David Webb.
The piece at top looks like a Cartier Art Deco bracelet, with rubies, valued up to 90,000 euros. Another unusual aspect: the jewels belonging to and drawn by Mariuccia Mandelli, in art Krizia, one of the earliest Italian signatures of Italian fashion, will be auctioned. An elegant way to introduce the last part of the auction, dedicated to clothes and fashion accessories. Federico Graglia
Auction of jewels and fashion vintage
17 – 18 May 2017 (Exhibition 12-13-14 May)
Palazzo Crivelli – Via Pontaccio 12, Milan




Anello in platino con zaffiro cabochon
Anello in platino con zaffiro cabochon

Boucheron, sautoir in tessuto di cotone, platino, corallo, onice, diamanti. Nappa in perle
Boucheron, sautoir in tessuto di cotone, platino, corallo, onice, diamanti. Nappa in perle
Bracciale rigido in oro giallo con il nome Mariuccia e il logo Krizia
Bracciale rigido in oro giallo con il nome Mariuccia e il logo Krizia
Spilla in oro giallo e argento, con diamanti rotondi e smalto guilloché
Spilla in oro giallo e argento, con diamanti rotondi e smalto guilloché
Cazzaniga, collier in oro bianco, rosa e giallo, con giadeite scolpita, corallo, perle, rubini, diamanti bianchi e fancy
Cazzaniga, collier in oro bianco, rosa e giallo, con giadeite scolpita, corallo, perle, rubini, diamanti bianchi e fancy
Coppia di bracciali a disegno floreale in oro giallo e bianco, diamanti, rubini ovali cabochon
Coppia di bracciali a disegno floreale in oro giallo e bianco, diamanti, rubini ovali cabochon
Spilla a forma di grappolo di uva in oro bianco, giallo, diamanti e perle South Sea
Spilla a forma di grappolo di uva in oro bianco, giallo, diamanti e perle South Sea
Krizia, collier con piattine di maglia a spina di pesce, metallo brunito, profilo di testa di pantera con strass e smalti
Krizia, collier con piattine di maglia a spina di pesce, metallo brunito, profilo di testa di pantera con strass e smalti
Pendente porta ricordi appartenuto a Luchino Visconti. Oro, argento, diamanti e perle
Pendente porta ricordi appartenuto a Luchino Visconti. Oro, argento, diamanti e perle
Pomellato, multi anello in oro bianco e giallo, lucido e satinato, ripiegabile
Pomellato, multi anello in oro bianco e giallo, lucido e satinato, ripiegabile
Bulgari, spilla in oro bianco, diamanti e perle coltivate dal bianco al grigio e al rosa.jpg
Bulgari, spilla in oro bianco, diamanti e perle coltivate dal bianco al grigio e al rosa.jpg

Cartier, bracciale in platino con diamanti rotondi, carré e ovali, con rubini ovali degradanti. Stima: 70-90.000 euro
Cartier, bracciale in platino con diamanti rotondi, carré e ovali, con rubini ovali degradanti. Stima: 70-90.000 euro







Faraone in auction again

Faraone Casa d’Aste: the hammer will beat again in May. Here are the most interesting pieces.
Back to beat the hammer Patrizia Carrobio, banditrice Faraone Casa d’Aste. After an encouraging debut in 2016 (two auctions with pieces sold for a value of 2 million), the subsidiary of the historic jewelery Faraone in Milan replicate a jewelry sale on May 8. In the Hotel Four Seasons the auction will be mainly addressed to collectors and dealers, cause the value of the lots presented (but is not precluded the participation of private), while the Christmas Auction, at the end of November, will see for sale with items from the most affordable price.
In May, however, the catalog includes about 150 pieces, including jewelry and watches, obviously some Faraone brand, but also other brands. For example, a bracelet signed Cusi in platinum and diamonds Asscher cut, for about 18K and a choker nineteenth century which consists of five strands of natural pearls with central pendant. The auction house also reports a platinum ring by Buccellati with a central diamond 2.10 carat, surrounded by brilliant diamonds, old cut, a chocker Pederzani with 32-carat brilliant-cut diamonds and 78 carat diamond drop cut, two Faraone rings, one in 18 carat white gold with a weight of 3.38 carat Burmese sapphire round, and one with a 4.62 carat diamond.
Do not miss the convertibles, as a brooch forties platinum and diamond baguette and brilliant cut a total of about 13 carats, divisible into two symmetrical elements, plus a Faraone bracelet in 18K yellow gold with two bows, which can become pins with round cut emeralds, diamonds, rubies and sapphires. Halfway between fine jewelry and watches, a jewel bracelet watch Jager-LeCoultre, in yellow gold and with a retractable made entirely of diamonds, which is also convertible into a collier, through two separate components, will complete the offer along with a host of investment diamonds. Federico Graglia

Girocollo (particolare del pendente)
Girocollo (particolare del pendente)
Girocollo fine Ottocento composto da cinque fili di perle naturali con pendente centrale
Girocollo fine Ottocento composto da cinque fili di perle naturali con pendente centrale
Anello in oro bianco 18 carati con zaffiro birmano tondo di Faraone
Anello in oro bianco 18 carati con zaffiro birmano tondo di Faraone
Bracciale firmato Cusi in platino e diamanti taglio brillante ed Asscher
Bracciale firmato Cusi in platino e diamanti taglio brillante ed Asscher
Orologio bracciale in oro bianco e diamanti
Orologio bracciale in oro bianco e diamanti
Spilla divisibile in due elementi
Spilla divisibile in due elementi
Bracciale di Faraone, in oro giallo 18 carati con due fiocchi, che possono diventare spille, con smeraldi taglio tondo, diamanti, rubini e zaffiri
Bracciale di Faraone, in oro giallo 18 carati con due fiocchi, che possono diventare spille, con smeraldi taglio tondo, diamanti, rubini e zaffiri

Endless Jewelry sfida Pandora

Bracciali singolo giro (18 - 21 cm) - doppio giro (36 - 42 cm) - triplo giro (54 - 63 cm) a partire da 49 euro
Bracciali singolo giro (18 – 21 cm) – doppio giro (36 – 42 cm) – triplo giro (54 – 63 cm) a partire da 49 euro

Secondo gli esperti, Endless Jewelry (nome che in italiano suona come gioielleria infinita) sarà la prossima azienda rivelazione nel settore dei gioielli. Di sicuro negli Stati Uniti, dove si prepara a una forte espansione per dominare la scena estiva con i suoi braccialetti in cuoio, in tantissime varietà di colore e con centinaia di charms ispirati alla natura, all’amore e all’amicizia, in argento e argento sterling placcato 18 carati giallo o rosa e pietre semi preziose. I prezzi sono aggressivi: partono da circa 29 euro. Vi sembra qualcosa di già visto? Beh, in effetti il suo fondatore Jesper Nielsen, è stato dal 2003 il distributore di Pandora in cinque Paesi europei, ha creduto nel marchio e lo ha portato al successo, tanto da riuscire a vendere la sua azienda quattro anni dopo per 270 milioni di dollari. Non male, per uno che non sapeva nulla di gioielli. Ma dal suo libro, dal titolo Inside Pandora, si capisce come sia diventato un imprenditore innamorato di questo mondo e delle persone che ci lavorano. Così, mentre il colosso danese festeggia i risultati di crescita a doppia cifra del primo trimestre 2014 (+29,5% 348 milioni di Euro di ricavi), ecco che all’orizzonte spunta un (forse) temibile concorrente. Di certo, è temibilissimo per carisma e dinamismo: partito nel 2013, in soli dieci mesi è già presente in mille negozi in Germania, Inghilterra e, ora, Italia. Nel nostro Paese è arrivato un po’ ovunque. A Milano, per esempio, si trova da Cusi, uno dei negozi più conosciuti della città (corso Monforte 23). Senza contare la ventina di punti vendita in Lombardia. Il motto di Jesper è «tutto è possibile», mentre l’obiettivo inderogabile è la soddisfazione del cliente. Per promuovere i suoi gioielli, che secondo Nielsen rappresentano una svolta nel tradizionale mondo dei charms, ha pensato a un Kit Iniziale, battezzato proprio così, composto da un braccialetto doppio in pelle, una chiusura magnetica e un ciondolo. Prezzo: 69 euro. E sembra sia solo la punta dell’iceberg. Vi terremo informati delle prossime novità. Monica Battistoni 

Garnet Energy in argento sterling 59 euro; Ametista in argento sterling 59 euro; Multigems in argento sterling 49 euro
Garnet Energy in argento sterling 59 euro; Ametista in argento sterling 59 euro; Multigems in argento sterling 49 euro
Garnet Heart Drop in argento 49 euro- oro placcato 159 euro ; Love in oro placcato 69 euro; Elefante in argento 89  euro-oro placcato 159 euro
Garnet Heart Drop in argento 49 euro- oro placcato 159 euro ; Love in oro placcato 69 euro; Elefante in argento 89 euro-oro placcato 159 euro
Serpente in oro placcato 59 euro; Margherita smalto e oro placcato rosa 109 euro; Cuore oro placcato rosa 79 euro
Serpente in oro placcato 59 euro; Margherita smalto e oro placcato rosa 109 euro; Cuore oro placcato rosa 79 euro

ukEndless Jewelry challenges Pandora According to experts, Endless Jewelry will be the next big think in the jewelry industry. Certainly in the United States, with plans to expand the company and bursto onto the scene with its wide range of color leather bracelets and with hundreds of charms inspired by nature, love and friendship, available silver and sterling silver plated in 18K yellow or pink and semi-precious stones. Prices are aggressive: start at around 29 Euros. There seems to be something already seen? Well, in fact its founder Jesper Nielsen has been since 2003, the Pandora’s distributor in five European countries, he believed in the brand and led him to success, so much to be able to sell his company four years later for $ 270 million. Not bad for someone who knew nothing about jewelry. But from his book, titled Inside Pandora, comes up how he became an entrepreneur in love with this world and the people who work there. So, while the Danish giant is celebrating double-digit growth in the first quarter of 2014 ( +29.5 % to 348 million euros of revenues), here appears (maybe) a formidable competitor. Of course, it is worthy threat for charisma and dynamism: the party in 2013 in just ten months is already present in a thousand stores in Germany, England and now Italy. Our country has come a bit everywhere. In Milan, for example, is by Cusi, one of the most popular shops in the city ( Corso Monforte, 23). Not to mention the twenty stores in Lombardy. Jesper ‘s motto is ” everything is possible “, while and that customer satisfaction is of the utmost importance. To promote his jewelry, that represent according to Nielsen a new twist on traditional charm bracelets, he had featured a Starter Kit, baptized just like that, composed by a double bracelet leather, a magnetic closure and a pendant. Price: 69 Euros. It seems to be just the tip of the iceberg. We will keep you informed of upcoming news.

france-flagEndless Jewelry défi  Pandora

Selon les experts, Endless Jewelry (nom qui en français sons comme des bijoux infinie) sera la prochaine révélation de l’entreprise dans l’industrie des bijoux. Puor sour, aux États-Unis, où il se prépare à une expansion majeure et a dominer la scène d’été avec ses bracelets en cuir dans de nombreuses variétés de couleur et avec des centaines de charmes inspirées par la nature, l’amour et l’amitié en argent et argent sterling plaqué or 18K jaunes ou roses et en pierres semi-précieuses. Les prix sont agressifs: commencer à environ 29 Euros. Il semble y avoir quelque chose de déjà vu? Eh bien, en fait, son fondateur Jesper Nielsen a été depuis 2003, le distributeur de Pandora dans cinq pays européens, il croyait en la marque et l’a conduit au succès, de vendre son entreprise quatre ans plus tard pour $ 270 000 000. Pas mal pour quelqu’un qui ne savait rien sur les bijoux. Mais de son livre, intitulé Inside Pandora, vous comprenez comment il est devenu un entrepreneur amoureux de ce monde et les gens qui y travaillent. Ainsi, alors que le géant danois célèbre les résultats de croissance à deux chiffres au premier trimestre de 2014 ( +29,5 % à 348 millions d’euros de chiffre d’affaires), voici apparaît à l’horizon ( peut-être ) un concurrent redoutable. Bien sûr, il est digne menace pour son charisme et son dynamisme: le parti en 2013 à dix mois est déjà présente dans un millier de magasins en Allemagne, en Angleterre et maintenant en Italie. Notre pays a fait un peu partout. A Milan, par exemple, est par Cusi, l’un des magasins les plus populaires de la ville ( Corso Monforte 23 ). Sans oublier les vingt magasins en Lombardie. La devise de Jesper est ” tout est possible “, alors que l’objectif primordial est la satisfaction du client. Pour promouvoir ses bijoux, selon Nielsen qui représentent une percée dans le monde traditionnel de charms, il a pensé à un Starter Kit, baptisé comme ça, se compose d’un bracelet en cuir double, une fermeture magnétique et d’un pendentif. Prix: 69 Euros. Il semble être que la pointe de l’iceberg. Nous vous tiendrons informés des nouvelles à venir.

german-flagEndless Jewelry Herausforderungen  Pandora

Experten zufolge wird Endless Jewelry der nächste große Think in der Schmuck-Industrie sein. Sicher in den Vereinigten Staaten, mit Plänen, das Unternehmen und bursto auf die Szene mit seiner breiten Palette von Farben und Lederarmbänder mit Hunderten von Reizen inspiriert von der Natur, Liebe und Freundschaft, erhältlich Silber und Sterling Silber erweitern in 18K gelb oder rosa und Halbedelsteine. Preise sind aggressiv: beginnen bei rund 29 Euro. Es scheint etwas schon gesehen? Nun, in der Tat seine Gründer Jesper Nielsen ist seit 2003, der Pandora Distributor in fünf europäischen Ländern, in die Marke glaubte er, und führte ihn zum Erfolg, so viel, um sein Unternehmen vier Jahre später für $ 270.000.000 verkauft. Nicht schlecht für jemanden, der nichts über Schmuck kannte. Aber aus seinem Buch, Innerhalb Pandora betitelt, entsteht, wie er ein Unternehmer in der Liebe mit der Welt und den Menschen, die dort arbeiten. Also, während der dänische Riese feiert zweistelligen Wachstum im ersten Quartal 2014 (+29,5% auf 348 Millionen Euro Umsatz), erscheint hier (vielleicht) ein starker Konkurrent. Natürlich ist es wert Bedrohung für Ausstrahlung und Dynamik: die Partei im Jahr 2013 in nur zehn Monaten ist bereits in tausend Filialen in Deutschland, England und nun Italien vor. Unser Land hat ein bisschen kommen überall. In Mailand, zum Beispiel, ist durch Cusi, einer der beliebtesten Geschäfte in der Stadt (Corso Monforte, 23). Nicht zu vergessen die zwanzig Filialen in der Lombardei zu erwähnen. Jesper ‘s Motto “alles ist möglich”, während und dass Kundenzufriedenheit ist von größter Bedeutung. Um seinen Schmuck, die nach Nielsen eine neue Wendung zu traditionellen Charme Armbänder darstellen zu fördern, hatte er einen Starter Kit, getauft einfach so, von einem Doppel-Armband Leder, einem Magnetverschluss und einem Anhänger zusammengesetzt vorgestellt hatte. Preis: 69 Euro. Es scheint nur die Spitze des Eisbergs sein. Wir werden Sie über anstehende Nachrichten.

flag-russiaEndless Jewelry проблемы Pandora

По мнению экспертов, Endless Jewelry хочет быть следующая большая думают в ювелирной промышленности. Конечно, в Соединенных Штатах, с планами по расширению компании и bursto онтологической сцену с его широким спектром цвета кожаные браслеты и с собакой красных прелести Вдохновение от природы, любви и дружбы, доступных серебра и серебро с покрытием в 18-каратного желтого или розового и полудрагоценные камни. Цены агрессивны: начинаются в пределах 29 евро. Там, кажется, что-то уже видели? Ну, на самом деле ее основатель Jesper Nielsen БЫЛА с 2003 года, дистрибьютор Пандоры в пяти европейских странах, он верил в бренд и привели его к успеху, так много, чтобы иметь возможность продавать свою компанию через четыре года за $ 270 млн.. Не плохо для тех, кто ничего не знал о ювелирных изделий. Но из его книги, под названием Внутри Пандоры, придумывает, как он стал предпринимателем влюблен в этот мир и людей, которые работают там. Так, в то время как датский гигант празднует двузначный рост в первом квартале 2014 года (29,5% до 348 млн евро доходов) Появляется здесь (возможно) мощным конкурентом. Конечно, это достойно угрозой для харизмой и динамизм: партия в 2013 году всего за десять месяцев уже присутствует в тысяче магазинов в Германии, Англии и теперь Италии. Наша страна во всем мире приходят немного. В Милане, например, является Cusi, один из самых популярных магазинов в городе (Corso Monforte, 23). Не говоря уже о двадцати магазинов в Ломбардии. Девиз Jesper ‘ы это “все возможно”, в то время, и сделал удовлетворенности клиентов имеет первостепенное, значение. Чтобы продвинуть его украшения, так представляют Accor динь в Nielsen новый поворот в традиционных шарм браслеты, он показал стартовый комплект, причастия Иисуса просто так, в состав двойной кожаный, магнитным замком и кулон. Цена: 69 евро. Вроде бы всего лишь верхушка айсберга. Мы будем держать вас в курсе предстоящих новостей.

spagna-okEndless Jewelry desafía Pandora

Según los expertos, Endless Jewelry (nombre que en Español suena como joyas infinito) será la próxima revelación compañía en la industria de la joyería. Ciertamente, en los Estados Unidos, donde se prepara para una importante expansión a dominar la escena de verano con sus pulseras de cuero en muchas variedades de color y con cientos de encantos inspiradas en la naturaleza, el amor y la amistad, la plata y el plata esterlina chapada en oro de 18 piedras amarillas o rosadas y semipreciosas. Los precios son agresivos: comenzar en alrededor de 29 Euros. Parece que hay algo ya visto? Bueno, de hecho, su fundador Jesper Nielsen ha sido desde el año 2003, el distribuidor de Pandora en cinco países europeos, creía en la marca y lo llevó al éxito, por lo que ser capaz de vender su compañía cuatro años después, 270 millones de dólares. No está mal para alguien que no sabía nada de la joyería. Pero a partir de su libro, titulado Inside Pandora, usted entiende cómo se convirtió en un empresario enamorado de este mundo y la gente que trabaja allí. Así, mientras que el gigante danés celebra los resultados de crecimiento de dos dígitos en el primer trimestre de 2014 (29,5%, alcanza los 348 millones de euros de ingresos), aquí hay un cheque en el horizonte (quizás) formidable competidor. Por supuesto, es digno amenaza de carisma y dinamismo: el partido en 2013 en tan sólo diez meses ya es presente en miles de tiendas en Alemania, Inglaterra y ahora Italia. Nuestro país ha recorrido un poco en todas partes. En Milán, por ejemplo, es por Cusi, una de las tiendas más populares de la ciudad (Corso Monforte 23). Por no hablar de las veinte tiendas en Lombardía. El lema de Jesper es “todo es posible”, mientras que el objetivo primordial es la satisfacción del cliente. Para promover sus joyas, según Nielsen, que representan un gran avance en el mundo tradicional de los encantos, pensó en un Starter Kit, bautizado así nada más, consiste en una pulsera de cuero doble, un cierre magnético y un colgante. Precio: 69 Euros. Parece que es sólo la punta del iceberg. Os mantendremos informados de las próximas noticias.