{"id":66527,"date":"2018-09-24T05:00:09","date_gmt":"2018-09-24T03:00:09","guid":{"rendered":"https:\/\/gioiellis.com\/?p=66527"},"modified":"2018-09-21T15:46:06","modified_gmt":"2018-09-21T13:46:06","slug":"buccellati-virtuale","status":"publish","type":"post","link":"https:\/\/gioiellis.com\/fr\/buccellati-virtuale\/","title":{"rendered":"Buccellati virtuel"},"content":{"rendered":"<p><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<script>\n     (adsbygoogle = window.adsbygoogle || []).push({\n          google_ad_client: \"ca-pub-1422720793454724\",\n          enable_page_level_ads: true\n     });\n<\/script><br \/>\n<script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<ins class=\"adsbygoogle\"\n     style=\"display:block\"\n     data-ad-format=\"fluid\"\n     data-ad-layout=\"image-side\"\n     data-ad-layout-key=\"-fe+6a+31-k2+pr\"\n     data-ad-client=\"ca-pub-1422720793454724\"\n     data-ad-slot=\"8583266876\"><\/ins><br \/>\n<script>\n     (adsbygoogle = window.adsbygoogle || []).push({});\n<\/script><\/p>\n<h4>Buccellati s&rsquo;appuie sur un influenceur virtuel, Noonoouri, pour pr\u00e9senter ses bijoux \u2666 \ufe0e<\/h4>\n<p>Si le monde num\u00e9rique est celui qui pr\u00e9vaut, pourquoi ne pas sauter avec les deux pieds \u00e0 l&rsquo;int\u00e9rieur? Avec cette id\u00e9e, la maison historique milanaise Maison Buccellati a d\u00e9cid\u00e9 d\u2019offrir ses bijoux \u00e0 une mod\u00e8le qui n\u2019existe pas, mais qui compte actuellement 123 000 abonn\u00e9s sur Instagram. Elle s&rsquo;appelle Noonoouri et ressemble \u00e0 un personnage de dessin anim\u00e9 japonais: des yeux \u00e9normes, une peau lisse, un regard malicieux et innocent. Outre Buccellati, ils ont choisi Noonoouri comme Versace et Dior.<br \/>\nNoonoouri est un personnage invent\u00e9 de toutes pi\u00e8ces par Opium, agence de branding dirig\u00e9e par Joerg Zuber et con\u00e7ue par Carine Roitfeld. Elle est tr\u00e8s jeune: elle est n\u00e9e en f\u00e9vrier 2018.<\/p>\n<h4>Les bijoux Buccellati port\u00e9s par Noonoouri sont dans le style de la maison: or filigrane et diamants.<\/h4>\n<figure id=\"attachment_66528\" aria-describedby=\"caption-attachment-66528\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/09\/noonoouri_-frame.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-66528\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/09\/noonoouri_-frame.jpg\" alt=\"Noonoouri con i gioielli di Buccellati\" width=\"709\" height=\"503\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/09\/noonoouri_-frame.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/09\/noonoouri_-frame-300x213.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/09\/noonoouri_-frame-78x55.jpg 78w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-66528\" class=\"wp-caption-text\">Noonoouri con i gioielli di Buccellati<\/figcaption><\/figure>\n<p>Noonoouri porte des bijoux avec une robe de nuit en velours. Qui sait si le fondateur, Mario Buccellati, aurait appr\u00e9ci\u00e9 ce tournant virtuel. En tout cas, le choix de beaucoup de Maison semble laisser la mode des influenceurs en chair et en os. Les modes changent et l&rsquo;avenir des influenceurs risque de devenir de plus en plus virtuel. <strong>Margherita Donato<\/strong><br \/>\n<script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<!-- Banner mobili --><br \/>\n<ins class=\"adsbygoogle\"\n     style=\"display:inline-block;width:320px;height:100px\"\n     data-ad-client=\"ca-pub-1422720793454724\"\n     data-ad-slot=\"8029212895\"><\/ins><br \/>\n<script>\n(adsbygoogle = window.adsbygoogle || []).push({});\n<\/script><br \/>\n<figure id=\"attachment_66529\" aria-describedby=\"caption-attachment-66529\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/09\/bracciale-buccellati-2.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-66529\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/09\/bracciale-buccellati-2.jpg\" alt=\"Bracciale in oro, diamanti, smeraldi, rubini, zaffiri\" width=\"709\" height=\"709\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/09\/bracciale-buccellati-2.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/09\/bracciale-buccellati-2-300x300.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/09\/bracciale-buccellati-2-55x55.jpg 55w, https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/09\/bracciale-buccellati-2-145x145.jpg 145w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-66529\" class=\"wp-caption-text\">Bracciale in oro, diamanti, smeraldi, rubini, zaffiri<\/figcaption><\/figure><\/p>\n<figure id=\"attachment_66530\" aria-describedby=\"caption-attachment-66530\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/09\/bracciale-buccellati.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-66530\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/09\/bracciale-buccellati.jpg\" alt=\"Bracciale in oro e diamanti di Buccellati\" width=\"709\" height=\"709\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/09\/bracciale-buccellati.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/09\/bracciale-buccellati-300x300.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/09\/bracciale-buccellati-55x55.jpg 55w, https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/09\/bracciale-buccellati-145x145.jpg 145w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-66530\" class=\"wp-caption-text\">Bracciale in oro e diamanti di Buccellati<\/figcaption><\/figure>\n<figure id=\"attachment_66531\" aria-describedby=\"caption-attachment-66531\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/09\/buccellati-orecchini.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-66531\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/09\/buccellati-orecchini.jpg\" alt=\"Orecchini della collezione indossata da Noonoouri\" width=\"709\" height=\"709\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/09\/buccellati-orecchini.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/09\/buccellati-orecchini-300x300.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/09\/buccellati-orecchini-55x55.jpg 55w, https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/09\/buccellati-orecchini-145x145.jpg 145w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-66531\" class=\"wp-caption-text\">Orecchini della collezione indossata da Noonoouri<\/figcaption><\/figure>\n<p><figure id=\"attachment_66532\" aria-describedby=\"caption-attachment-66532\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/09\/pendente-1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-66532\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/09\/pendente-1.jpg\" alt=\"Buccellati, collana con pendente\" width=\"709\" height=\"709\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/09\/pendente-1.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/09\/pendente-1-300x300.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/09\/pendente-1-55x55.jpg 55w, https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/09\/pendente-1-145x145.jpg 145w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-66532\" class=\"wp-caption-text\">Buccellati, collana con pendente<\/figcaption><\/figure><br \/>\n<script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<!-- rettangolo grande --><br \/>\n<ins class=\"adsbygoogle\" style=\"display: inline-block; width: 336px; height: 280px;\" data-ad-client=\"ca-pub-1422720793454724\" data-ad-slot=\"8343610496\"><\/ins><br \/>\n<script>\n(adsbygoogle = window.adsbygoogle || []).push({});\n<\/script><br \/>\n<script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<ins class=\"adsbygoogle\" style=\"display: block;\" data-ad-format=\"autorelaxed\" data-ad-client=\"ca-pub-1422720793454724\" data-ad-slot=\"9203601299\"><\/ins><br \/>\n<script>\n     (adsbygoogle = window.adsbygoogle || []).push({});\n<\/script><\/p>\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Buccellati s&rsquo;appuie sur un influenceur virtuel, Noonoouri, pour pr\u00e9senter ses bijoux \u2666 \ufe0e Si le monde num\u00e9rique est celui qui pr\u00e9vaut, pourquoi ne pas sauter avec les deux pieds \u00e0 l&rsquo;int\u00e9rieur? Avec cette id\u00e9e, la maison historique milanaise Maison Buccellati a d\u00e9cid\u00e9 d\u2019offrir ses bijoux \u00e0 une mod\u00e8le qui n\u2019existe pas, mais qui compte actuellement 123 000 abonn\u00e9s sur Instagram. Elle s&rsquo;appelle Noonoouri et ressemble \u00e0 un personnage de dessin anim\u00e9 japonais: des yeux \u00e9normes, une peau lisse, un regard malicieux et innocent. Outre Buccellati, ils ont choisi Noonoouri comme Versace et Dior. Noonoouri est un personnage invent\u00e9 de toutes<\/p>\n","protected":false},"author":8,"featured_media":66528,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4042,9551,43],"tags":[215,408,418],"class_list":["post-66527","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-collane-2","category-bracciale","category-best-choice","tag-orecchini","tag-pendente","tag-buccellati","style--link-1"],"acf":[],"_links":{"self":[{"href":"https:\/\/gioiellis.com\/fr\/wp-json\/wp\/v2\/posts\/66527","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gioiellis.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gioiellis.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gioiellis.com\/fr\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/gioiellis.com\/fr\/wp-json\/wp\/v2\/comments?post=66527"}],"version-history":[{"count":0,"href":"https:\/\/gioiellis.com\/fr\/wp-json\/wp\/v2\/posts\/66527\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gioiellis.com\/fr\/wp-json\/wp\/v2\/media\/66528"}],"wp:attachment":[{"href":"https:\/\/gioiellis.com\/fr\/wp-json\/wp\/v2\/media?parent=66527"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gioiellis.com\/fr\/wp-json\/wp\/v2\/categories?post=66527"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gioiellis.com\/fr\/wp-json\/wp\/v2\/tags?post=66527"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}