{"id":143551,"date":"2026-07-14T00:01:39","date_gmt":"2026-07-13T22:01:39","guid":{"rendered":"https:\/\/gioiellis.com\/?p=143551"},"modified":"2026-07-13T16:58:36","modified_gmt":"2026-07-13T14:58:36","slug":"la-campagna-serenissima-di-buccellati","status":"publish","type":"post","link":"https:\/\/gioiellis.com\/fr\/campagne-serenissima-de-buccellati\/","title":{"rendered":"Campagne Serenissima de Buccellati"},"content":{"rendered":"<p><\/p>\n<h2>La Maison pr\u00e9sente sa strat\u00e9gie de communication pour ses bijoux inspir\u00e9s des motifs de broderie v\u00e9nitienne.<\/h2>\n<p>Apr\u00e8s la pr\u00e9sentation de la collection de haute joaillerie <a href=\"https:\/\/gioiellis.com\/fr\/joaillerie-buccellati-avec-serenissima\" target=\"_blank\" rel=\"noopener\">Serenissima<\/a>, Buccellati lance sa campagne publicitaire mondiale. La communication est port\u00e9e par l&rsquo;objectif du photographe Nathaniel Goldberg, reconnu pour son style \u00e9l\u00e9gant et raffin\u00e9, capable de saisir l&rsquo;essence m\u00eame de son sujet. La campagne met \u00e9galement en sc\u00e8ne la cr\u00e9atrice et artiste argentine Conie Vallese, r\u00e9put\u00e9e pour sa vision artistique unique et son approche multidisciplinaire, qui incarne \u00e0 la perfection la femme moderne et artiste que Buccellati souhaite repr\u00e9senter.<\/p>\n<figure id=\"attachment_143554\" aria-describedby=\"caption-attachment-143554\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2026\/07\/Buccellati_Adv-Campaign-Serenissima-HJ_1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-143554\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2026\/07\/Buccellati_Adv-Campaign-Serenissima-HJ_1.jpg\" alt=\"Collezione Serenissima, immagine di Nathaniel Goldberg\" width=\"709\" height=\"886\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2026\/07\/Buccellati_Adv-Campaign-Serenissima-HJ_1.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2026\/07\/Buccellati_Adv-Campaign-Serenissima-HJ_1-240x300.jpg 240w, https:\/\/gioiellis.com\/wp-content\/uploads\/2026\/07\/Buccellati_Adv-Campaign-Serenissima-HJ_1-480x600.jpg 480w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-143554\" class=\"wp-caption-text\">Collection Serenissima, image de Nathaniel Goldberg<\/figcaption><\/figure>\n<p>La collection Serenissima rend hommage \u00e0 la fascination intemporelle de Venise, unissant le savoir-faire s\u00e9culaire de Buccellati \u00e0 l&rsquo;inspiration que lui offre la cit\u00e9 lagunaire. Chaque pi\u00e8ce c\u00e9l\u00e8bre la d\u00e9licatesse de la dentelle de Burano, transformant la feuille d&rsquo;or en une texture l\u00e9g\u00e8re et raffin\u00e9e gr\u00e2ce \u00e0 des techniques de gravure de la Renaissance telles que le Modellato, le Lucido et le Rigato. La campagne met en sc\u00e8ne des portraits embl\u00e9matiques, photographi\u00e9s en noir et blanc par Goldberg.<\/p>\n<figure id=\"attachment_143555\" aria-describedby=\"caption-attachment-143555\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2026\/07\/Buccellati_Adv-Campaign-Serenissima-HJ_2.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-143555\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2026\/07\/Buccellati_Adv-Campaign-Serenissima-HJ_2.jpg\" alt=\"Conie Vallese ritratta per la campagna adv di Buccellati\" width=\"709\" height=\"886\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2026\/07\/Buccellati_Adv-Campaign-Serenissima-HJ_2.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2026\/07\/Buccellati_Adv-Campaign-Serenissima-HJ_2-240x300.jpg 240w, https:\/\/gioiellis.com\/wp-content\/uploads\/2026\/07\/Buccellati_Adv-Campaign-Serenissima-HJ_2-480x600.jpg 480w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-143555\" class=\"wp-caption-text\">Conie Vallese, mannequin pour la campagne publicitaire de Buccellati<\/figcaption><\/figure>\n<p><figure id=\"attachment_143556\" aria-describedby=\"caption-attachment-143556\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2026\/07\/Buccellati_Adv-Campaign-Serenissima-HJ_3.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-143556\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2026\/07\/Buccellati_Adv-Campaign-Serenissima-HJ_3.jpg\" alt=\"I gioielli della collezione sono ispirati ai merletti ad ago cuciti dalle tessitrici di Burano\" width=\"709\" height=\"886\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2026\/07\/Buccellati_Adv-Campaign-Serenissima-HJ_3.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2026\/07\/Buccellati_Adv-Campaign-Serenissima-HJ_3-240x300.jpg 240w, https:\/\/gioiellis.com\/wp-content\/uploads\/2026\/07\/Buccellati_Adv-Campaign-Serenissima-HJ_3-480x600.jpg 480w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-143556\" class=\"wp-caption-text\">Les bijoux de cette collection s&rsquo;inspirent de la dentelle \u00e0 l&rsquo;aiguille tiss\u00e9e par les artisanes de Burano<\/figcaption><\/figure><\/p>","protected":false},"excerpt":{"rendered":"<p>La Maison pr\u00e9sente sa strat\u00e9gie de communication pour ses bijoux inspir\u00e9s des motifs de broderie v\u00e9nitienne. Apr\u00e8s la pr\u00e9sentation de la collection de haute joaillerie Serenissima, Buccellati lance sa campagne publicitaire mondiale. La communication est port\u00e9e par l&rsquo;objectif du photographe Nathaniel Goldberg, reconnu pour son style \u00e9l\u00e9gant et raffin\u00e9, capable de saisir l&rsquo;essence m\u00eame de son sujet. La campagne met \u00e9galement en sc\u00e8ne la cr\u00e9atrice et artiste argentine Conie Vallese, r\u00e9put\u00e9e pour sa vision artistique unique et son approche multidisciplinaire, qui incarne \u00e0 la perfection la femme moderne et artiste que Buccellati souhaite repr\u00e9senter. La collection Serenissima rend hommage \u00e0<\/p>\n","protected":false},"author":8,"featured_media":143553,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4],"tags":[418],"class_list":["post-143551","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-buccellati","style--link-1"],"acf":[],"_links":{"self":[{"href":"https:\/\/gioiellis.com\/fr\/wp-json\/wp\/v2\/posts\/143551","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gioiellis.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gioiellis.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gioiellis.com\/fr\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/gioiellis.com\/fr\/wp-json\/wp\/v2\/comments?post=143551"}],"version-history":[{"count":3,"href":"https:\/\/gioiellis.com\/fr\/wp-json\/wp\/v2\/posts\/143551\/revisions"}],"predecessor-version":[{"id":143567,"href":"https:\/\/gioiellis.com\/fr\/wp-json\/wp\/v2\/posts\/143551\/revisions\/143567"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gioiellis.com\/fr\/wp-json\/wp\/v2\/media\/143553"}],"wp:attachment":[{"href":"https:\/\/gioiellis.com\/fr\/wp-json\/wp\/v2\/media?parent=143551"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gioiellis.com\/fr\/wp-json\/wp\/v2\/categories?post=143551"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gioiellis.com\/fr\/wp-json\/wp\/v2\/tags?post=143551"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}