{"id":57673,"date":"2017-11-11T04:00:27","date_gmt":"2017-11-11T02:00:27","guid":{"rendered":"https:\/\/gioiellis.com\/?p=57673"},"modified":"2024-08-08T18:37:30","modified_gmt":"2024-08-08T16:37:30","slug":"baselworld-%d1%81%d0%be%d0%ba%d1%80%d0%b0%d1%89%d0%b0%d0%b5%d1%82-%d0%ba%d0%be%d0%bb%d0%b8%d1%87%d0%b5%d1%81%d1%82%d0%b2%d0%be-%d1%83%d1%87%d0%b0%d1%81%d1%82%d0%bd%d0%b8%d0%ba%d0%be%d0%b2","status":"publish","type":"post","link":"https:\/\/gioiellis.com\/es\/baselworld-%d1%81%d0%be%d0%ba%d1%80%d0%b0%d1%89%d0%b0%d0%b5%d1%82-%d0%ba%d0%be%d0%bb%d0%b8%d1%87%d0%b5%d1%81%d1%82%d0%b2%d0%be-%d1%83%d1%87%d0%b0%d1%81%d1%82%d0%bd%d0%b8%d0%ba%d0%be%d0%b2\/","title":{"rendered":"Baselworld reduce los expositores"},"content":{"rendered":"<p><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<ins class=\"adsbygoogle\" style=\"display: block;\" data-ad-format=\"fluid\" data-ad-layout=\"image-side\" data-ad-layout-key=\"-fe+6a+31-k2+pr\" data-ad-client=\"ca-pub-1422720793454724\" data-ad-slot=\"8583266876\"><\/ins><br \/>\n<script><br \/>\n     (adsbygoogle = window.adsbygoogle || []).push({});<br \/>\n<\/script><br \/>\n<strong>Cambios en Baselworld: reduce a la mitad el n\u00famero de expositores (600-700) y m\u00e1s innovaci\u00f3n &#x2666; \ufe0e<\/strong><br \/>\nEsta noticia es de inter\u00e9s para todos los joyeros y entusiastas que migran cada a\u00f1o a Suiza para seguir Baselworld, la feria de joyer\u00eda y relojer\u00eda m\u00e1s grande y prestigiosa del mundo. Cambia. En esencia, observa que el mercado cambia y se ajusta. (Tambi\u00e9n lea: <a href=\"https:\/\/gioiellis.com\/un-addio-pesante-a-baselworld\"><strong>Una gran despedida de Baselworld<\/strong><\/a>).<br \/>\nMCH Swiss Exhibition, la empresa que organiza el evento de la feria de Basilea, dice que \u00abel mercado de relojes est\u00e1 pasando por un per\u00edodo de profunda transformaci\u00f3n, ante todo a trav\u00e9s de la creciente consolidaci\u00f3n del mercado en t\u00e9rminos de producci\u00f3n y comercializaci\u00f3n, pero incluso a trav\u00e9s de los desaf\u00edos y oportunidades de la tecnolog\u00eda digital. \u00abEn respuesta a este desarrollo, Baselworld 2018 lo har\u00e1\u00bb en una forma m\u00e1s densa y m\u00e1s concentrada en diferentes aspectos \u00ab. La duraci\u00f3n se reducir\u00e1 a seis d\u00edas. \u00abEl n\u00famero de empresas expositoras estar\u00e1 entre 600 y 700\u00bb, dice Basilea. La decisi\u00f3n reduce enormemente el n\u00famero de empresas: este a\u00f1o, hubo 1.300 expositores de 45 pa\u00edses en 140.000 metros cuadrados. Y el n\u00famero ya se ha reducido en m\u00e1s del 13% en comparaci\u00f3n con el a\u00f1o anterior. \u00abLa feria no se basa en la cantidad, sino que seguir\u00e1 siendo el evento principal para las primeras marcas del mundo. Esto se da en todos los segmentos\u00bb, reiter\u00f3 la compa\u00f1\u00eda suiza, solicitando la opini\u00f3n de algunas de las mejores marcas.<br \/>\nSeg\u00fan la exposici\u00f3n suiza MCH, Karl-Friedrich Scheufele, copresidente de Chopard, dice que \u00abBaselworld 2018 ser\u00e1 m\u00e1s coherente y m\u00e1s centrado. Espero participar en el evento de 2018 y creo que la decisi\u00f3n de Baselworld ha tomado la direcci\u00f3n correcta para comience el cambio \u00ab. Para Eric Bertrand, presidente del Comit\u00e9 de Expositores de Baselworld,\u00bb los primeros pasos en un futuro muy avanzado \u00ab.<br \/>\nLa compa\u00f1\u00eda tambi\u00e9n afirma que \u00abpara seguir satisfaciendo las necesidades de la industria, se har\u00e1n todos los esfuerzos posibles para desarrollar la feria tradicional en una amplia plataforma de marketing y comunicaci\u00f3n. A partir de 2018, se ofrecer\u00e1n nuevas formas de comunicaci\u00f3n digital en tiempo real. al mismo tiempo, los enfoques conceptuales para ediciones futuras ya est\u00e1n en desarrollo \u00ab. Palabras que sugieren 2018 es un a\u00f1o de transici\u00f3n para un nuevo concepto de feria. <strong>Monica Battistoni<\/strong><\/p>\n<p><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<!-- Banner mobili --><br \/>\n<ins class=\"adsbygoogle\" style=\"display: inline-block; width: 320px; height: 100px;\" data-ad-client=\"ca-pub-1422720793454724\" data-ad-slot=\"8029212895\"><\/ins><br \/>\n<script><br \/>\n(adsbygoogle = window.adsbygoogle || []).push({});<br \/>\n<\/script><\/p>\n<figure id=\"attachment_57677\" aria-describedby=\"caption-attachment-57677\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2017\/11\/DSC07502.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-57677\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2017\/11\/DSC07502.jpg\" alt=\"Interno a Baselworld\" width=\"709\" height=\"474\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2017\/11\/DSC07502.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2017\/11\/DSC07502-300x201.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2017\/11\/DSC07502-82x55.jpg 82w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-57677\" class=\"wp-caption-text\">Interno a Baselworld<\/figcaption><\/figure>\n<figure id=\"attachment_57678\" aria-describedby=\"caption-attachment-57678\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2017\/11\/DSC08419-2.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-57678\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2017\/11\/DSC08419-2.jpg\" alt=\"Jacob &amp; Co a Baselworld\" width=\"709\" height=\"493\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2017\/11\/DSC08419-2.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2017\/11\/DSC08419-2-300x209.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2017\/11\/DSC08419-2-79x55.jpg 79w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-57678\" class=\"wp-caption-text\">Jacob &amp; Co a Baselworld<\/figcaption><\/figure>\n<figure id=\"attachment_57679\" aria-describedby=\"caption-attachment-57679\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2017\/11\/DSC08544.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-57679\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2017\/11\/DSC08544.jpg\" alt=\"L&#039;ingresso della Messe\" width=\"709\" height=\"473\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2017\/11\/DSC08544.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2017\/11\/DSC08544-300x200.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2017\/11\/DSC08544-82x55.jpg 82w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-57679\" class=\"wp-caption-text\">L&#8217;ingresso della Messe<\/figcaption><\/figure>\n<figure id=\"attachment_57680\" aria-describedby=\"caption-attachment-57680\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2017\/11\/DSC08607.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-57680\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2017\/11\/DSC08607.jpg\" alt=\"Stand Crivelli\" width=\"709\" height=\"528\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2017\/11\/DSC08607.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2017\/11\/DSC08607-300x223.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2017\/11\/DSC08607-74x55.jpg 74w, https:\/\/gioiellis.com\/wp-content\/uploads\/2017\/11\/DSC08607-60x45.jpg 60w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-57680\" class=\"wp-caption-text\">Stand Crivelli<\/figcaption><\/figure>\n<figure id=\"attachment_57681\" aria-describedby=\"caption-attachment-57681\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2017\/11\/fope-bracciali-5.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-57681\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2017\/11\/fope-bracciali-5.jpg\" alt=\"Bracciali Fope\" width=\"709\" height=\"473\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2017\/11\/fope-bracciali-5.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2017\/11\/fope-bracciali-5-300x200.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2017\/11\/fope-bracciali-5-82x55.jpg 82w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-57681\" class=\"wp-caption-text\">Bracciali Fope<\/figcaption><\/figure>\n<p class=\"p1\">Sempre secondo quanto comunica MCH Swiss Exhibition, Karl-Friedrich Scheufele, co-presidente di Chopard, sottolinea che \u00abBaselworld 2018 sar\u00e0 pi\u00f9 coerente e pi\u00f9 concentrato. Non vedo l&#8217;ora di partecipare all\u2019evento del 2018 e penso che la decisione di Baselworld abbia preso la direzione giusta per avviare il cambiamento\u00bb. Per Eric Bertrand, presidente del Comitato Espositori Baselworld, sono \u00abi primi passi in un futuro molto avanzato\u00bb.<\/p>\n<p class=\"p1\">L\u2019azienda fa sapere anche che \u00abper continuare a soddisfare le esigenze del settore, saranno perseguiti tutti gli sforzi per sviluppare la fiera commerciale tradizionale in una piattaforma di marketing e comunicazione estesa. Dal 2018 saranno offerte nuove forme di comunicazione digitale in tempo reale. Allo stesso tempo, si stanno gi\u00e0 sviluppando approcci concettuali per le future edizioni\u00bb. Parole che fanno supporre per il 2018 un anno di transizione, in vista di un nuovo concept. <b>Monica Battistoni<\/b><\/p>\n<p><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<!-- rettangolo grande --><br \/>\n<ins class=\"adsbygoogle\" style=\"display: inline-block; width: 336px; height: 280px;\" data-ad-client=\"ca-pub-1422720793454724\" data-ad-slot=\"8343610496\"><\/ins><br \/>\n<script><br \/>\n(adsbygoogle = window.adsbygoogle || []).push({});<br \/>\n<\/script><br \/>\n<script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<ins class=\"adsbygoogle\" style=\"display: block;\" data-ad-format=\"autorelaxed\" data-ad-client=\"ca-pub-1422720793454724\" data-ad-slot=\"9203601299\"><\/ins><br \/>\n<script><br \/>\n     (adsbygoogle = window.adsbygoogle || []).push({});<br \/>\n<\/script>El Renacimiento de Alessandro Dari\u201d (Modifica)\"><\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Cambios en Baselworld: reduce a la mitad el n\u00famero de expositores (600-700) y m\u00e1s innovaci\u00f3n &#x2666; \ufe0e Esta noticia es de inter\u00e9s para todos los joyeros y entusiastas que migran cada a\u00f1o a Suiza para seguir Baselworld, la feria de joyer\u00eda y relojer\u00eda m\u00e1s grande y prestigiosa del mundo. Cambia. En esencia, observa que el mercado cambia y se ajusta. (Tambi\u00e9n lea: Una gran despedida de Baselworld). MCH Swiss Exhibition, la empresa que organiza el evento de la feria de Basilea, dice que \u00abel mercado de relojes est\u00e1 pasando por un per\u00edodo de profunda transformaci\u00f3n, ante todo a trav\u00e9s de<\/p>\n","protected":false},"author":6,"featured_media":57678,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4],"tags":[15,230,232,6122],"class_list":["post-57673","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-chopard","tag-baselworld","tag-fiera","tag-fair","style--link-1"],"acf":[],"_links":{"self":[{"href":"https:\/\/gioiellis.com\/es\/wp-json\/wp\/v2\/posts\/57673","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gioiellis.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gioiellis.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gioiellis.com\/es\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/gioiellis.com\/es\/wp-json\/wp\/v2\/comments?post=57673"}],"version-history":[{"count":2,"href":"https:\/\/gioiellis.com\/es\/wp-json\/wp\/v2\/posts\/57673\/revisions"}],"predecessor-version":[{"id":128720,"href":"https:\/\/gioiellis.com\/es\/wp-json\/wp\/v2\/posts\/57673\/revisions\/128720"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gioiellis.com\/es\/wp-json\/wp\/v2\/media\/57678"}],"wp:attachment":[{"href":"https:\/\/gioiellis.com\/es\/wp-json\/wp\/v2\/media?parent=57673"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gioiellis.com\/es\/wp-json\/wp\/v2\/categories?post=57673"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gioiellis.com\/es\/wp-json\/wp\/v2\/tags?post=57673"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}