{"id":97717,"date":"2021-11-12T11:43:29","date_gmt":"2021-11-12T09:43:29","guid":{"rendered":"https:\/\/gioiellis.com\/?p=97717"},"modified":"2021-11-12T11:43:29","modified_gmt":"2021-11-12T09:43:29","slug":"baselworld-addio","status":"publish","type":"post","link":"https:\/\/gioiellis.com\/en\/baselworld-addio\/","title":{"rendered":"Farewell Baselworld"},"content":{"rendered":"<p><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<script>\n     (adsbygoogle = window.adsbygoogle || []).push({\n          google_ad_client: \"ca-pub-1422720793454724\",\n          enable_page_level_ads: true\n     });\n<\/script><\/p>\n<p><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<ins class=\"adsbygoogle\"\n     style=\"display:block\"\n     data-ad-format=\"fluid\"\n     data-ad-layout=\"image-side\"\n     data-ad-layout-key=\"-fe+6a+31-k2+pr\"\n     data-ad-client=\"ca-pub-1422720793454724\"\n     data-ad-slot=\"8583266876\"><\/ins><br \/>\n<script>\n     (adsbygoogle = window.adsbygoogle || []).push({});\n<\/script><\/p>\n<p>It was easy to predict. But now there is official confirmation:<strong> Baselworld<\/strong> is officially a defunct fair. Even if the organizers simply communicate that it is a pause for reflection. A very long pause, though. A press release from the Mch Group, the company that organizes (or rather organized) the great watch and jewelery fair, explains that \u00abthe organizers of Baselworld have decided to dedicate more time to the launch of the new concept. Baselworld, scheduled for spring 2022, will therefore not take place \u00bb. The decision also marks the failure of the project of the managing director Michel Loris-Melikoff, who therefore decided to leave the company.<br \/>\n<figure id=\"attachment_93449\" aria-describedby=\"caption-attachment-93449\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2021\/06\/Michel-Loris-Melikoff.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2021\/06\/Michel-Loris-Melikoff.jpg\" alt=\"Michel Loris-Melikoff\" width=\"709\" height=\"515\" class=\"size-full wp-image-93449\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2021\/06\/Michel-Loris-Melikoff.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2021\/06\/Michel-Loris-Melikoff-300x218.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2021\/06\/Michel-Loris-Melikoff-76x55.jpg 76w, https:\/\/gioiellis.com\/wp-content\/uploads\/2021\/06\/Michel-Loris-Melikoff-400x291.jpg 400w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-93449\" class=\"wp-caption-text\">Michel Loris-Melikoff<\/figcaption><\/figure><br \/>\nThe decision, which must not have been easy, \u201cis based on the one hand on the experience gained from the Pop Up Event at the Geneva Watch Days and on intense discussions with manufacturers and retailers. On the other hand, it takes into account the fact that it is particularly difficult to launch a new concept for a new target segment due to the renewed worsening of the covid situation and the related uncertainty among customers &#8220;. The truth, however, is more painful: Watches and Wonders will be held regularly in Geneva from March 30 to April 5, with the big brands in the sector, as well as a selection of jewelry brands that have organized themselves for a parallel event that takes place calls Haute Jewels Geneva.<br \/>\n<figure id=\"attachment_79907\" aria-describedby=\"caption-attachment-79907\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/01\/baselworld-copyright-gioiellis-com-1.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/01\/baselworld-copyright-gioiellis-com-1.jpg\" alt=\"Baselworld. Copyright: gioiellis.com\" width=\"709\" height=\"473\" class=\"size-full wp-image-79907\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/01\/baselworld-copyright-gioiellis-com-1.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/01\/baselworld-copyright-gioiellis-com-1-300x200.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/01\/baselworld-copyright-gioiellis-com-1-82x55.jpg 82w, https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/01\/baselworld-copyright-gioiellis-com-1-400x267.jpg 400w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-79907\" class=\"wp-caption-text\">Baselworld. Copyright: gioiellis.com<\/figcaption><\/figure><\/p>\n<blockquote><p>Over the past few months we have studied our ecosystem of watches, jewelry and gems in detail and gained important insights from discussions with key industry representatives. The bottom line is that the market exists for a B: B: C platform, bringing together mid-sized and specialty manufacturers with independent resellers. But their needs need to be analyzed in more detail. This means that we need to have much more time to reach it.<br \/>\nBeat Zwahlen, CEO of the MCH Group<\/p><\/blockquote>\n<figure id=\"attachment_79908\" aria-describedby=\"caption-attachment-79908\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/01\/ingresso-baselworld-copyright-gioiellis-com.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/01\/ingresso-baselworld-copyright-gioiellis-com.jpg\" alt=\"Ingresso a Baselworld 2019. Copyright: gioiellis.com\" width=\"709\" height=\"473\" class=\"size-full wp-image-79908\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/01\/ingresso-baselworld-copyright-gioiellis-com.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/01\/ingresso-baselworld-copyright-gioiellis-com-300x200.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/01\/ingresso-baselworld-copyright-gioiellis-com-82x55.jpg 82w, https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/01\/ingresso-baselworld-copyright-gioiellis-com-400x267.jpg 400w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-79908\" class=\"wp-caption-text\">Ingresso a Baselworld 2019. Copyright: gioiellis.com<\/figcaption><\/figure>\n<p>The Swiss company therefore anticipates that \u00abin the coming months an interdisciplinary team of the Mch Group will analyze the target segments and, in close exchange with manufacturers and retailers, will deepen their marketing and transaction needs. In this context, particular attention will be paid to the latest trends in marketing and distribution in view of the post-pandemic period, in particular internationalization and digitization. The goal remains to create added value for the community&#8217;s business in its reference markets with the internationally anchored Baselworld brand and innovative platforms \u00bb.<br \/>\n<figure id=\"attachment_76158\" aria-describedby=\"caption-attachment-76158\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2019\/09\/baselworld-2019-b.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2019\/09\/baselworld-2019-b.jpg\" alt=\"Baselworld 2019, scale mobili. Copyright: gioiellis.com\" width=\"709\" height=\"473\" class=\"size-full wp-image-76158\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2019\/09\/baselworld-2019-b.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2019\/09\/baselworld-2019-b-300x200.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2019\/09\/baselworld-2019-b-82x55.jpg 82w, https:\/\/gioiellis.com\/wp-content\/uploads\/2019\/09\/baselworld-2019-b-400x267.jpg 400w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-76158\" class=\"wp-caption-text\">Baselworld 2019, scale mobili. Copyright: gioiellis.com<\/figcaption><\/figure><br \/>\n<figure id=\"attachment_79909\" aria-describedby=\"caption-attachment-79909\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/01\/piazza-baselworld-copyright-gioiellis-com.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/01\/piazza-baselworld-copyright-gioiellis-com.jpg\" alt=\"La piazza di Baselworld. Copyright: gioiellis.com\" width=\"709\" height=\"473\" class=\"size-full wp-image-79909\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/01\/piazza-baselworld-copyright-gioiellis-com.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/01\/piazza-baselworld-copyright-gioiellis-com-300x200.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/01\/piazza-baselworld-copyright-gioiellis-com-82x55.jpg 82w, https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/01\/piazza-baselworld-copyright-gioiellis-com-400x267.jpg 400w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-79909\" class=\"wp-caption-text\">La piazza di Baselworld. Copyright: gioiellis.com<\/figcaption><\/figure><\/p>\n<p><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<!-- rettangolo grande --><br \/>\n<ins class=\"adsbygoogle\"\n     style=\"display:inline-block;width:336px;height:280px\"\n     data-ad-client=\"ca-pub-1422720793454724\"\n     data-ad-slot=\"8343610496\"><\/ins><br \/>\n<script>\n(adsbygoogle = window.adsbygoogle || []).push({});\n<\/script><br \/>\n<script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<ins class=\"adsbygoogle\"\n     style=\"display:block\"\n     data-ad-format=\"autorelaxed\"\n     data-ad-client=\"ca-pub-1422720793454724\"\n     data-ad-slot=\"9203601299\"><\/ins><br \/>\n<script>\n     (adsbygoogle = window.adsbygoogle || []).push({});\n<\/script><br \/>\n<\/p>","protected":false},"excerpt":{"rendered":"<p>It was easy to predict. But now there is official confirmation: Baselworld is officially a defunct fair. Even if the organizers simply communicate that it is a pause for reflection. A very long pause, though. A press release from the Mch Group, the company that organizes (or rather organized) the great watch and jewelery fair, explains that \u00abthe organizers of Baselworld have decided to dedicate more time to the launch of the new concept. Baselworld, scheduled for spring 2022, will therefore not take place \u00bb. The decision also marks the failure of the project of the managing director Michel Loris-Melikoff,<\/p>\n","protected":false},"author":8,"featured_media":80894,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4],"tags":[230,10301,10559,11181,13817],"class_list":["post-97717","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-baselworld","tag-mch","tag-michel-loris-melikoff","tag-haute-jewels-geneva","tag-watches-and-wonders","style--link-1"],"acf":[],"_links":{"self":[{"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/posts\/97717","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/comments?post=97717"}],"version-history":[{"count":0,"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/posts\/97717\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/media\/80894"}],"wp:attachment":[{"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/media?parent=97717"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/categories?post=97717"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/tags?post=97717"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}