{"id":90257,"date":"2021-02-25T13:00:08","date_gmt":"2021-02-25T11:00:08","guid":{"rendered":"https:\/\/gioiellis.com\/?p=90257"},"modified":"2021-02-25T13:00:08","modified_gmt":"2021-02-25T11:00:08","slug":"damiani-spinge-sul-digitale-e-chiama-andrea-ferrazzi","status":"publish","type":"post","link":"https:\/\/gioiellis.com\/en\/damiani-pushes-digital-and-calls-andrea-ferrazzi\/","title":{"rendered":"Damiani pushes digital and calls Andrea Ferrazzi"},"content":{"rendered":"<p><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<script>\n     (adsbygoogle = window.adsbygoogle || []).push({\n          google_ad_client: \"ca-pub-1422720793454724\",\n          enable_page_level_ads: true\n     });\n<\/script>x<\/p>\n<p><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<ins class=\"adsbygoogle\"\n     style=\"display:block\"\n     data-ad-format=\"fluid\"\n     data-ad-layout=\"image-side\"\n     data-ad-layout-key=\"-fe+6a+31-k2+pr\"\n     data-ad-client=\"ca-pub-1422720793454724\"\n     data-ad-slot=\"8583266876\"><\/ins><br \/>\n<script>\n     (adsbygoogle = window.adsbygoogle || []).push({});\n<\/script><\/p>\n<p><strong>Damiani<\/strong> has appointed <strong>Andrea Ferrazzi<\/strong> as head of the Digital department. Objective: to strengthen and further structure the digitization process already underway in the Group. Sales, even for the jewelery sector, no longer pass only through the traditional channel, that is, the boutiques. For this reason Damiani plans to strengthen and develop an e-commerce and omnichannel platform for all the brands of the group (in particular, Damiani, Salvini and Bliss). The goal is the consolidation of the digital presence in all markets and of the CRM (customer relationship management, i.e. customer relations and management) for the development of a digital customer experience integrated with the retail network, which allows enthusiasts to view at any time (and anywhere in the world) a wide selection of creations, including through new digital experiences organized with excellent partners to promote the heritage of the brand and related products.<br \/>\n<figure id=\"attachment_81546\" aria-describedby=\"caption-attachment-81546\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/03\/Expo_Piemonte_Valenza_Italy_tricolore_alta.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/03\/Expo_Piemonte_Valenza_Italy_tricolore_alta.jpg\" alt=\"L&#039;ex spazio Expo Piemonte, ora di propriet\u00e0 della famiglia Damiani\" width=\"709\" height=\"478\" class=\"size-full wp-image-81546\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/03\/Expo_Piemonte_Valenza_Italy_tricolore_alta.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/03\/Expo_Piemonte_Valenza_Italy_tricolore_alta-300x202.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/03\/Expo_Piemonte_Valenza_Italy_tricolore_alta-82x55.jpg 82w, https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/03\/Expo_Piemonte_Valenza_Italy_tricolore_alta-400x270.jpg 400w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-81546\" class=\"wp-caption-text\">L&#8217;ex spazio Expo Piemonte, ora di propriet\u00e0 della famiglia Damiani<\/figcaption><\/figure><br \/>\nIn addition, new digital and e-commerce services will be implemented to support the sites and digital communication activities of authorized retailers, as well as an online insurance service.<br \/>\n<figure id=\"attachment_90259\" aria-describedby=\"caption-attachment-90259\" style=\"width: 1800px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2021\/02\/Andrea-Ferrazzi-damiani.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2021\/02\/Andrea-Ferrazzi-damiani.jpg\" alt=\"Andrea Ferrazzi\" width=\"1800\" height=\"1947\" class=\"size-full wp-image-90259\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2021\/02\/Andrea-Ferrazzi-damiani.jpg 1800w, https:\/\/gioiellis.com\/wp-content\/uploads\/2021\/02\/Andrea-Ferrazzi-damiani-277x300.jpg 277w, https:\/\/gioiellis.com\/wp-content\/uploads\/2021\/02\/Andrea-Ferrazzi-damiani-768x831.jpg 768w, https:\/\/gioiellis.com\/wp-content\/uploads\/2021\/02\/Andrea-Ferrazzi-damiani-947x1024.jpg 947w, https:\/\/gioiellis.com\/wp-content\/uploads\/2021\/02\/Andrea-Ferrazzi-damiani-51x55.jpg 51w, https:\/\/gioiellis.com\/wp-content\/uploads\/2021\/02\/Andrea-Ferrazzi-damiani-400x433.jpg 400w\" sizes=\"auto, (max-width: 1800px) 100vw, 1800px\" \/><\/a><figcaption id=\"caption-attachment-90259\" class=\"wp-caption-text\">Andrea Ferrazzi<\/figcaption><\/figure><br \/>\nAndra Ferrazzi, graduated in Design at the Politecnico di Milano with a thesis on digital information trends through multichanneling, specialized in user experience, design and digital communication, and was responsible for digital marketing in the Tod&#8217;s Group.<br \/>\n<figure id=\"attachment_85700\" aria-describedby=\"caption-attachment-85700\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/09\/damiani-corea.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/09\/damiani-corea.jpg\" alt=\"La boutique Damiani a Busan, in Corea\" width=\"709\" height=\"399\" class=\"size-full wp-image-85700\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/09\/damiani-corea.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/09\/damiani-corea-300x169.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/09\/damiani-corea-98x55.jpg 98w, https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/09\/damiani-corea-400x225.jpg 400w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-85700\" class=\"wp-caption-text\">La boutique Damiani a Busan, in Corea<\/figcaption><\/figure><br \/>\n<figure id=\"attachment_49801\" aria-describedby=\"caption-attachment-49801\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2017\/03\/21March-DV2_4050.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2017\/03\/21March-DV2_4050.jpg\" alt=\"Da sinistra, Giorgio Damiani, Silvia Damiani e Guido Grassi Damiani\" width=\"709\" height=\"432\" class=\"size-full wp-image-49801\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2017\/03\/21March-DV2_4050.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2017\/03\/21March-DV2_4050-300x183.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2017\/03\/21March-DV2_4050-90x55.jpg 90w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-49801\" class=\"wp-caption-text\">Da sinistra, Giorgio Damiani, Silvia Damiani e Guido Grassi Damiani<\/figcaption><\/figure><br \/>\n<script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<!-- rettangolo grande --><br \/>\n<ins class=\"adsbygoogle\"\n     style=\"display:inline-block;width:336px;height:280px\"\n     data-ad-client=\"ca-pub-1422720793454724\"\n     data-ad-slot=\"8343610496\"><\/ins><br \/>\n<script>\n(adsbygoogle = window.adsbygoogle || []).push({});\n<\/script><br \/>\n<script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<ins class=\"adsbygoogle\"\n     style=\"display:block\"\n     data-ad-format=\"autorelaxed\"\n     data-ad-client=\"ca-pub-1422720793454724\"\n     data-ad-slot=\"9203601299\"><\/ins><br \/>\n<script>\n     (adsbygoogle = window.adsbygoogle || []).push({});\n<\/script><br \/>\n<\/p>","protected":false},"excerpt":{"rendered":"<p>x Damiani has appointed Andrea Ferrazzi as head of the Digital department. Objective: to strengthen and further structure the digitization process already underway in the Group. Sales, even for the jewelery sector, no longer pass only through the traditional channel, that is, the boutiques. For this reason Damiani plans to strengthen and develop an e-commerce and omnichannel platform for all the brands of the group (in particular, Damiani, Salvini and Bliss). The goal is the consolidation of the digital presence in all markets and of the CRM (customer relationship management, i.e. customer relations and management) for the development of a<\/p>\n","protected":false},"author":8,"featured_media":85700,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4],"tags":[25],"class_list":["post-90257","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-damiani","style--link-1"],"acf":[],"_links":{"self":[{"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/posts\/90257","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/comments?post=90257"}],"version-history":[{"count":0,"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/posts\/90257\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/media\/85700"}],"wp:attachment":[{"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/media?parent=90257"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/categories?post=90257"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/tags?post=90257"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}