{"id":88279,"date":"2020-12-17T04:30:10","date_gmt":"2020-12-17T02:30:10","guid":{"rendered":"https:\/\/gioiellis.com\/?p=88279"},"modified":"2020-12-12T17:59:11","modified_gmt":"2020-12-12T15:59:11","slug":"le-evoluzioni-di-poiray","status":"publish","type":"post","link":"https:\/\/gioiellis.com\/en\/le-evoluzioni-di-poiray\/","title":{"rendered":"The evolutions of Poiray"},"content":{"rendered":"<p><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<script>\n     (adsbygoogle = window.adsbygoogle || []).push({\n          google_ad_client: \"ca-pub-1422720793454724\",\n          enable_page_level_ads: true\n     });\n<\/script><\/p>\n<p><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<ins class=\"adsbygoogle\"\n     style=\"display:block\"\n     data-ad-format=\"fluid\"\n     data-ad-layout=\"image-side\"\n     data-ad-layout-key=\"-fe+6a+31-k2+pr\"\n     data-ad-client=\"ca-pub-1422720793454724\"\n     data-ad-slot=\"8583266876\"><\/ins><br \/>\n<script>\n     (adsbygoogle = window.adsbygoogle || []).push({});\n<\/script><\/p>\n<p>It has just turned 45, but he has not lost the desire to \u201cdisturb a world, that of Place Vend\u00f4me, sometimes frozen in its convictions as in its traditions\u201d. This is how <strong>Poiray<\/strong>, the Parisian brand founded by Fran\u00e7ois H\u00e9rail and Michel Ermelin, describes itself. The starting idea was to offer jewels to be worn easily, on any occasion. In short, nothing to do with high jewelery, but without departing from the world of luxury. An idea strengthened in the mid-eighties with the arrival, as creative director, of Nathalie Hocq.<br \/>\n<figure id=\"attachment_88281\" aria-describedby=\"caption-attachment-88281\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/Pendentifs-C\u0153ur-EntrelacE-en-or-jaune-.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/Pendentifs-C\u0153ur-EntrelacE-en-or-jaune-.jpg\" alt=\"Il pendente C\u0153ur Entrelac\u00e9 in oro, simbolo di Poiray\" width=\"709\" height=\"461\" class=\"size-full wp-image-88281\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/Pendentifs-C\u0153ur-EntrelacE-en-or-jaune-.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/Pendentifs-C\u0153ur-EntrelacE-en-or-jaune--225x145.jpg 225w, https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/Pendentifs-C\u0153ur-EntrelacE-en-or-jaune--300x195.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/Pendentifs-C\u0153ur-EntrelacE-en-or-jaune--85x55.jpg 85w, https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/Pendentifs-C\u0153ur-EntrelacE-en-or-jaune--400x260.jpg 400w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-88281\" class=\"wp-caption-text\">Il pendente C\u0153ur Entrelac\u00e9 in oro, simbolo di Poiray<\/figcaption><\/figure><br \/>\nIt is to her that we owe the choice of the shape of the intertwined heart as a symbol of the Maison in rue de la Paix. The C\u0153ur Entrelac\u00e9 is still one of Poiray&#8217;s classic pieces. In the history of the brand, a few years ago, also the purchase by Ams, a French family company already operating in the world of luxury, must be recorded. The president thus becomes Jean-Paul Bize, owner of the brand in 2013. And he renews Poiray&#8217;s proposal, with collections such as L&#8217;Attrape-Coeur and Lolita, created by designer Aur\u00e9lie Bidermann: another sign that the Maison intends to do not forget the rebellious spirit with which she was born.<br \/>\n<figure id=\"attachment_88282\" aria-describedby=\"caption-attachment-88282\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/anello-pave-diamanti-e-zaffiro-giallo.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/anello-pave-diamanti-e-zaffiro-giallo.jpg\" alt=\"Anello con pav\u00e9 di diamanti e zaffiro giallo\" width=\"709\" height=\"481\" class=\"size-full wp-image-88282\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/anello-pave-diamanti-e-zaffiro-giallo.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/anello-pave-diamanti-e-zaffiro-giallo-300x204.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/anello-pave-diamanti-e-zaffiro-giallo-81x55.jpg 81w, https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/anello-pave-diamanti-e-zaffiro-giallo-400x271.jpg 400w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-88282\" class=\"wp-caption-text\">Anello con pav\u00e9 di diamanti e zaffiro giallo<\/figcaption><\/figure><figure id=\"attachment_88287\" aria-describedby=\"caption-attachment-88287\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/orecchini-diamanti-zaffiri-gialli.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/orecchini-diamanti-zaffiri-gialli.jpg\" alt=\"Orecchini con pav\u00e9 di diamanti e zaffiro giallo\" width=\"709\" height=\"504\" class=\"size-full wp-image-88287\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/orecchini-diamanti-zaffiri-gialli.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/orecchini-diamanti-zaffiri-gialli-300x213.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/orecchini-diamanti-zaffiri-gialli-77x55.jpg 77w, https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/orecchini-diamanti-zaffiri-gialli-400x284.jpg 400w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-88287\" class=\"wp-caption-text\">Orecchini con pav\u00e9 di diamanti e zaffiro giallo<\/figcaption><\/figure><\/p>\n<figure id=\"attachment_88286\" aria-describedby=\"caption-attachment-88286\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/Collier-en-grenat-rhodolite-et-or-jaune-perla-.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/Collier-en-grenat-rhodolite-et-or-jaune-perla-.jpg\" alt=\"Collana con granato rodolite e perla\" width=\"709\" height=\"708\" class=\"size-full wp-image-88286\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/Collier-en-grenat-rhodolite-et-or-jaune-perla-.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/Collier-en-grenat-rhodolite-et-or-jaune-perla--300x300.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/Collier-en-grenat-rhodolite-et-or-jaune-perla--55x55.jpg 55w, https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/Collier-en-grenat-rhodolite-et-or-jaune-perla--400x399.jpg 400w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-88286\" class=\"wp-caption-text\">Collana con granato rodolite e perla<\/figcaption><\/figure>\n<figure id=\"attachment_88285\" aria-describedby=\"caption-attachment-88285\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/bracciale-or-jaune-serti-de-grenats.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/bracciale-or-jaune-serti-de-grenats.jpg\" alt=\"Bracciale in oro giallo e granati\" width=\"709\" height=\"503\" class=\"size-full wp-image-88285\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/bracciale-or-jaune-serti-de-grenats.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/bracciale-or-jaune-serti-de-grenats-300x213.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/bracciale-or-jaune-serti-de-grenats-78x55.jpg 78w, https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/bracciale-or-jaune-serti-de-grenats-400x284.jpg 400w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-88285\" class=\"wp-caption-text\">Bracciale in oro giallo e granati<\/figcaption><\/figure>\n<figure id=\"attachment_88284\" aria-describedby=\"caption-attachment-88284\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/Boucles-doreilles-Dune-de-Poiray.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/Boucles-doreilles-Dune-de-Poiray.jpg\" alt=\"\" width=\"709\" height=\"519\" class=\"size-full wp-image-88284\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/Boucles-doreilles-Dune-de-Poiray.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/Boucles-doreilles-Dune-de-Poiray-300x220.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/Boucles-doreilles-Dune-de-Poiray-75x55.jpg 75w, https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/Boucles-doreilles-Dune-de-Poiray-400x293.jpg 400w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-88284\" class=\"wp-caption-text\">Orecchini in oro giallo e granati<\/figcaption><\/figure>\n<figure id=\"attachment_88283\" aria-describedby=\"caption-attachment-88283\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/Bagues-Lolita-en-topaze-grenat-rodholite-et-pierre-de-lune.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/Bagues-Lolita-en-topaze-grenat-rodholite-et-pierre-de-lune.jpg\" alt=\"Anelli con topazi, pietra di luna e rodolite\" width=\"709\" height=\"505\" class=\"size-full wp-image-88283\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/Bagues-Lolita-en-topaze-grenat-rodholite-et-pierre-de-lune.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/Bagues-Lolita-en-topaze-grenat-rodholite-et-pierre-de-lune-300x214.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/Bagues-Lolita-en-topaze-grenat-rodholite-et-pierre-de-lune-77x55.jpg 77w, https:\/\/gioiellis.com\/wp-content\/uploads\/2020\/12\/Bagues-Lolita-en-topaze-grenat-rodholite-et-pierre-de-lune-400x285.jpg 400w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-88283\" class=\"wp-caption-text\">Anelli con topazi, pietra di luna e rodolite<\/figcaption><\/figure>\n<p><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<!-- rettangolo grande --><br \/>\n<ins class=\"adsbygoogle\"\n     style=\"display:inline-block;width:336px;height:280px\"\n     data-ad-client=\"ca-pub-1422720793454724\"\n     data-ad-slot=\"8343610496\"><\/ins><br \/>\n<script>\n(adsbygoogle = window.adsbygoogle || []).push({});\n<\/script><br \/>\n<script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<ins class=\"adsbygoogle\"\n     style=\"display:block\"\n     data-ad-format=\"autorelaxed\"\n     data-ad-client=\"ca-pub-1422720793454724\"\n     data-ad-slot=\"9203601299\"><\/ins><br \/>\n<script>\n     (adsbygoogle = window.adsbygoogle || []).push({});\n<\/script><br \/>\n<\/p>","protected":false},"excerpt":{"rendered":"<p>It has just turned 45, but he has not lost the desire to \u201cdisturb a world, that of Place Vend\u00f4me, sometimes frozen in its convictions as in its traditions\u201d. This is how Poiray, the Parisian brand founded by Fran\u00e7ois H\u00e9rail and Michel Ermelin, describes itself. The starting idea was to offer jewels to be worn easily, on any occasion. In short, nothing to do with high jewelery, but without departing from the world of luxury. An idea strengthened in the mid-eighties with the arrival, as creative director, of Nathalie Hocq. It is to her that we owe the choice of<\/p>\n","protected":false},"author":8,"featured_media":88287,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[43],"tags":[31,72,107,265],"class_list":["post-88279","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-best-choice","tag-gioielli","tag-jewels","tag-bijoux","tag-parigi","style--link-1"],"acf":[],"_links":{"self":[{"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/posts\/88279","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/comments?post=88279"}],"version-history":[{"count":0,"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/posts\/88279\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/media\/88287"}],"wp:attachment":[{"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/media?parent=88279"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/categories?post=88279"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/tags?post=88279"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}