{"id":68831,"date":"2018-12-12T04:00:15","date_gmt":"2018-12-12T02:00:15","guid":{"rendered":"https:\/\/gioiellis.com\/?p=68831"},"modified":"2018-12-11T18:58:51","modified_gmt":"2018-12-11T16:58:51","slug":"nuovo-look-per-vicenzaoro","status":"publish","type":"post","link":"https:\/\/gioiellis.com\/en\/nuovo-look-per-vicenzaoro\/","title":{"rendered":"New look for VicenzaOro"},"content":{"rendered":"<p><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<script>\n     (adsbygoogle = window.adsbygoogle || []).push({\n          google_ad_client: \"ca-pub-1422720793454724\",\n          enable_page_level_ads: true\n     });\n<\/script><br \/>\n<script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<ins class=\"adsbygoogle\"\n     style=\"display:block\"\n     data-ad-format=\"fluid\"\n     data-ad-layout=\"image-side\"\n     data-ad-layout-key=\"-fe+6a+31-k2+pr\"\n     data-ad-client=\"ca-pub-1422720793454724\"\n     data-ad-slot=\"8583266876\"><\/ins><br \/>\n<script>\n     (adsbygoogle = window.adsbygoogle || []).push({});\n<\/script><\/p>\n<h4>Ieg changes VicenzaOro&#8217;s look with a gold leaf on a purple background. That&#8217;s why &#x2666; \ufe0e<\/h4>\n<p>With a superficial glance reminds of a chips, round, golden and very tasty: ones that are sold in packages. The new symbol of VicenzaOro, however, obviously alludes to something else: a gold leaf, to the goldsmith&#8217;s skill made in Italy and, not least, to a change in graphics with respect to the management of Marzotto &amp; Facco.<\/p>\n<h4>Just a few days after postponing the announced listing on the Stock Exchange (&#8220;we wait for a more favorable moment&#8221;), Ieg, the company that manages, among other things, the Vicenza trade fair announces the change in image.<\/h4>\n<figure id=\"attachment_68833\" aria-describedby=\"caption-attachment-68833\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/12\/VO_New-brand-identity_ok.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/12\/VO_New-brand-identity_ok.jpg\" alt=\"La nuova brand identity di VicenzaOro\" width=\"709\" height=\"975\" class=\"size-full wp-image-68833\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/12\/VO_New-brand-identity_ok.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/12\/VO_New-brand-identity_ok-218x300.jpg 218w, https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/12\/VO_New-brand-identity_ok-40x55.jpg 40w, https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/12\/VO_New-brand-identity_ok-400x550.jpg 400w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-68833\" class=\"wp-caption-text\">La nuova brand identity di VicenzaOro<\/figcaption><\/figure>\n<p>Farewell to the poster vaguely styled Magritte, here is the new face studied by FutureBrand, a brand consulting company, to which Ieg has entrusted the task of rebranding: read gold leaves flying on a dark blue and purple background.<br \/>\n&#8220;The collaboration with FutureBrand has allowed us to witness the evolution of an important event like VicenzaOro, which leaves the geographical territory and is positioned among the most important business events in the world, to dialogue with operators across the entire supply chain in the sector of jewelry &#8220;, comments Marco Carniello, director of Ieg&#8217;s Jewelery &amp; Fashion Division.<br \/>\n&#8220;Italy is the country of excellence and it is above all in the luxury and design sector, so collaborating with a brand like VicenzaOro has been a challenge for us at a high strategic and creative rate&#8221;, adds Lorenzo Corengia, associate account director of FutureBrand. &#8221;<br \/>\nThe new brand identity will make its official debut at VicenzaOro January (Vicenza, 18-23 January 2019), the first appointment of the reference year for the sector.<br \/>\n<script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<!-- Banner mobili --><br \/>\n<ins class=\"adsbygoogle\"\n     style=\"display:inline-block;width:320px;height:100px\"\n     data-ad-client=\"ca-pub-1422720793454724\"\n     data-ad-slot=\"8029212895\"><\/ins><br \/>\n<script>\n(adsbygoogle = window.adsbygoogle || []).push({});\n<\/script><br \/>\n<figure id=\"attachment_68834\" aria-describedby=\"caption-attachment-68834\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/12\/vicenza-oro-old.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/12\/vicenza-oro-old.jpg\" alt=\"La vecchia immagine di VicenzaOro\" width=\"709\" height=\"507\" class=\"size-full wp-image-68834\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/12\/vicenza-oro-old.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/12\/vicenza-oro-old-300x215.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/12\/vicenza-oro-old-77x55.jpg 77w, https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/12\/vicenza-oro-old-400x286.jpg 400w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-68834\" class=\"wp-caption-text\">La vecchia immagine di VicenzaOro<\/figcaption><\/figure><br \/>\n<figure id=\"attachment_59897\" aria-describedby=\"caption-attachment-59897\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/01\/vicenzaoro-january-buyer.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/01\/vicenzaoro-january-buyer.jpg\" alt=\"Foto ricordo per i buyer\" width=\"709\" height=\"542\" class=\"size-full wp-image-59897\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/01\/vicenzaoro-january-buyer.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/01\/vicenzaoro-january-buyer-300x229.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/01\/vicenzaoro-january-buyer-72x55.jpg 72w, https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/01\/vicenzaoro-january-buyer-60x45.jpg 60w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-59897\" class=\"wp-caption-text\">Foto ricordo per i buyer<\/figcaption><\/figure><br \/>\n<figure id=\"attachment_27986\" aria-describedby=\"caption-attachment-27986\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2015\/09\/vicenzaoro-21.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2015\/09\/vicenzaoro-21.jpg\" alt=\"Stand a VicenzaOro September\" width=\"709\" height=\"476\" class=\"size-full wp-image-27986\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2015\/09\/vicenzaoro-21.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2015\/09\/vicenzaoro-21-300x201.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2015\/09\/vicenzaoro-21-82x55.jpg 82w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-27986\" class=\"wp-caption-text\">Stand a VicenzaOro September<\/figcaption><\/figure><br \/>\n<figure id=\"attachment_42328\" aria-describedby=\"caption-attachment-42328\" style=\"width: 850px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2016\/09\/z-bracciale-zaffiri.jpeg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2016\/09\/z-bracciale-zaffiri.jpeg\" alt=\"Bracciale con diamanti e zaffiri in vetrina a VicenzaOro\" width=\"850\" height=\"567\" class=\"size-full wp-image-42328\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2016\/09\/z-bracciale-zaffiri.jpeg 850w, https:\/\/gioiellis.com\/wp-content\/uploads\/2016\/09\/z-bracciale-zaffiri-300x200.jpeg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2016\/09\/z-bracciale-zaffiri-600x400.jpeg 600w, https:\/\/gioiellis.com\/wp-content\/uploads\/2016\/09\/z-bracciale-zaffiri-82x55.jpeg 82w\" sizes=\"auto, (max-width: 850px) 100vw, 850px\" \/><\/a><figcaption id=\"caption-attachment-42328\" class=\"wp-caption-text\">Bracciale con diamanti e zaffiri in vetrina a VicenzaOro<\/figcaption><\/figure><br \/>\n<figure id=\"attachment_64526\" aria-describedby=\"caption-attachment-64526\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/07\/hall.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/07\/hall.jpg\" alt=\"VicenzaOro September, la hall di Icon\" width=\"709\" height=\"473\" class=\"size-full wp-image-64526\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/07\/hall.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/07\/hall-300x200.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/07\/hall-82x55.jpg 82w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-64526\" class=\"wp-caption-text\">VicenzaOro September, la hall di Icon<\/figcaption><\/figure><br \/>\n<script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<!-- rettangolo grande --><br \/>\n<ins class=\"adsbygoogle\" style=\"display: inline-block; width: 336px; height: 280px;\" data-ad-client=\"ca-pub-1422720793454724\" data-ad-slot=\"8343610496\"><\/ins><br \/>\n<script>\n(adsbygoogle = window.adsbygoogle || []).push({});\n<\/script><br \/>\n<script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<ins class=\"adsbygoogle\" style=\"display: block;\" data-ad-format=\"autorelaxed\" data-ad-client=\"ca-pub-1422720793454724\" data-ad-slot=\"9203601299\"><\/ins><br \/>\n<script>\n     (adsbygoogle = window.adsbygoogle || []).push({});\n<\/script><\/p>\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Ieg changes VicenzaOro&#8217;s look with a gold leaf on a purple background. That&#8217;s why &#x2666; \ufe0e With a superficial glance reminds of a chips, round, golden and very tasty: ones that are sold in packages. The new symbol of VicenzaOro, however, obviously alludes to something else: a gold leaf, to the goldsmith&#8217;s skill made in Italy and, not least, to a change in graphics with respect to the management of Marzotto &amp; Facco. Just a few days after postponing the announced listing on the Stock Exchange (&#8220;we wait for a more favorable moment&#8221;), Ieg, the company that manages, among other<\/p>\n","protected":false},"author":8,"featured_media":68835,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4],"tags":[66,8353,11238],"class_list":["post-68831","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-vicenzaoro","tag-ieg","tag-marco-carniello","style--link-1"],"acf":[],"_links":{"self":[{"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/posts\/68831","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/comments?post=68831"}],"version-history":[{"count":0,"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/posts\/68831\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/media\/68835"}],"wp:attachment":[{"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/media?parent=68831"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/categories?post=68831"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/tags?post=68831"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}