{"id":63913,"date":"2018-06-13T04:00:11","date_gmt":"2018-06-13T02:00:11","guid":{"rendered":"https:\/\/gioiellis.com\/?p=63913"},"modified":"2018-06-12T15:19:04","modified_gmt":"2018-06-12T13:19:04","slug":"tiffany-come-apple","status":"publish","type":"post","link":"https:\/\/gioiellis.com\/en\/tiffany-come-apple\/","title":{"rendered":"Tiffany like Apple"},"content":{"rendered":"<p><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<script>\n     (adsbygoogle = window.adsbygoogle || []).push({\n          google_ad_client: \"ca-pub-1422720793454724\",\n          enable_page_level_ads: true\n     });\n<\/script><br \/>\n<script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<ins class=\"adsbygoogle\"\n     style=\"display:block\"\n     data-ad-format=\"fluid\"\n     data-ad-layout=\"image-side\"\n     data-ad-layout-key=\"-fe+6a+31-k2+pr\"\n     data-ad-client=\"ca-pub-1422720793454724\"\n     data-ad-slot=\"8583266876\"><\/ins><br \/>\n<script>\n     (adsbygoogle = window.adsbygoogle || []).push({});\n<\/script><\/p>\n<h4>Tiffany inaugurates an Apple-style store in London. Is it a turning point for the US brand? \u2666 \ufe0e<\/h4>\n<p>Tiffany like Apple? The comparison is obviously risky. Yet the great American Maison is willing to take a new path and open a think different with the Millenials. Or at least it tries. The novelty is a new store that in the heart of London, at James Street, is proposed as something new for the world of jewelry. According to Tiffany, the shop, active starting in July, presents itself as a place to create and play. In short, an interactive approach with customers. A road traveled by Apple, in the technological field, with its Stores where to experiment the products of the company founded by Steve Jobs. In this case, however, the innovation will have the brand of Alessandro Bogliolo, CEO of Tiffany since the summer 2017.<br \/>\nAccording to marketing experts, the main problem of the Maison, in fact, would be precisely that of the relationship with the younger public, which is less affected by the charm of the historic brand. Whether it&#8217;s true or not, the London experiment could open a new path, as space will invite visitors to explore, customize, create their own style. In short, a more informal jewelry store that does not intimidate.<br \/>\nThe boutique will also include Tiffany Blue packaging with the brand&#8217;s Everyday Objects accessories, #MakeItTiffany personalization and a fragrance vending machine. The store will also be promoted with events, style sessions, performances, installations and animations. <strong>Federico Graglia<\/strong><\/p>\n<p><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<!-- Banner mobili --><br \/>\n<ins class=\"adsbygoogle\"\n     style=\"display:inline-block;width:320px;height:100px\"\n     data-ad-client=\"ca-pub-1422720793454724\"\n     data-ad-slot=\"8029212895\"><\/ins><br \/>\n<script>\n(adsbygoogle = window.adsbygoogle || []).push({});\n<\/script><br \/>\n<figure id=\"attachment_63914\" aria-describedby=\"caption-attachment-63914\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/06\/Tiffany-insegna.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-63914\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/06\/Tiffany-insegna.jpg\" alt=\"Insegna di Tiffany a Londra\" width=\"709\" height=\"473\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/06\/Tiffany-insegna.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/06\/Tiffany-insegna-300x200.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/06\/Tiffany-insegna-82x55.jpg 82w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-63914\" class=\"wp-caption-text\">Insegna di Tiffany a Londra<\/figcaption><\/figure><\/p>\n<figure id=\"attachment_54346\" aria-describedby=\"caption-attachment-54346\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2017\/07\/bogliolo-2.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-54346\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2017\/07\/bogliolo-2.jpg\" alt=\"Alessandro Bogliolo, ceo di Tiffany\" width=\"709\" height=\"473\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2017\/07\/bogliolo-2.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2017\/07\/bogliolo-2-300x200.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2017\/07\/bogliolo-2-82x55.jpg 82w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-54346\" class=\"wp-caption-text\">Alessandro Bogliolo, ceo di Tiffany<\/figcaption><\/figure>\n<figure id=\"attachment_62949\" aria-describedby=\"caption-attachment-62949\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/05\/Tiffany-Blue-York_01.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-62949\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/05\/Tiffany-Blue-York_01.jpg\" alt=\"Tiffany, Fifth Avenue, New York, in occasione del lancio della collezione Paper Flowers\" width=\"709\" height=\"508\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/05\/Tiffany-Blue-York_01.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/05\/Tiffany-Blue-York_01-300x215.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/05\/Tiffany-Blue-York_01-77x55.jpg 77w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-62949\" class=\"wp-caption-text\">Tiffany, Fifth Avenue, New York, in occasione del lancio della collezione Paper Flowers<\/figcaption><\/figure>\n<figure id=\"attachment_62948\" aria-describedby=\"caption-attachment-62948\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/05\/Breakfast-at-Tiffanys_new-york.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-62948\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/05\/Breakfast-at-Tiffanys_new-york.jpg\" alt=\"Audrey Hepburn in \u00abColazione da Tiffany\u00bb\" width=\"709\" height=\"524\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/05\/Breakfast-at-Tiffanys_new-york.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/05\/Breakfast-at-Tiffanys_new-york-300x222.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/05\/Breakfast-at-Tiffanys_new-york-74x55.jpg 74w, https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/05\/Breakfast-at-Tiffanys_new-york-60x45.jpg 60w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-62948\" class=\"wp-caption-text\">Audrey Hepburn in \u00abColazione da Tiffany\u00bb<\/figcaption><\/figure>\n<figure id=\"attachment_62845\" aria-describedby=\"caption-attachment-62845\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/05\/Anello-aperto-Tiffany-Paper-Flowers-in-platino-con-diamanti..jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-62845\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/05\/Anello-aperto-Tiffany-Paper-Flowers-in-platino-con-diamanti..jpg\" alt=\"Anello aperto della collezione Tiffany Paper Flowers\" width=\"709\" height=\"502\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/05\/Anello-aperto-Tiffany-Paper-Flowers-in-platino-con-diamanti..jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/05\/Anello-aperto-Tiffany-Paper-Flowers-in-platino-con-diamanti.-300x212.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/05\/Anello-aperto-Tiffany-Paper-Flowers-in-platino-con-diamanti.-78x55.jpg 78w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-62845\" class=\"wp-caption-text\">Anello aperto della collezione Tiffany Paper Flowers<\/figcaption><\/figure>\n<figure id=\"attachment_62850\" aria-describedby=\"caption-attachment-62850\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/05\/tiffany-paper-flowersdiamond-and-tanzanite-flower-drop-earrings-61625712_984449_ED.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-62850\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/05\/tiffany-paper-flowersdiamond-and-tanzanite-flower-drop-earrings-61625712_984449_ED.jpg\" alt=\"Orecchini con diamanti bianchi e tanzaniti\" width=\"709\" height=\"497\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/05\/tiffany-paper-flowersdiamond-and-tanzanite-flower-drop-earrings-61625712_984449_ED.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/05\/tiffany-paper-flowersdiamond-and-tanzanite-flower-drop-earrings-61625712_984449_ED-300x210.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/05\/tiffany-paper-flowersdiamond-and-tanzanite-flower-drop-earrings-61625712_984449_ED-78x55.jpg 78w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-62850\" class=\"wp-caption-text\">Orecchini con diamanti bianchi e tanzaniti<\/figcaption><\/figure>\n<p><figure id=\"attachment_63915\" aria-describedby=\"caption-attachment-63915\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/06\/genius-bar-.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-63915\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/06\/genius-bar-.jpg\" alt=\"Apple Store a New York\" width=\"709\" height=\"509\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/06\/genius-bar-.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/06\/genius-bar--300x215.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2018\/06\/genius-bar--77x55.jpg 77w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-63915\" class=\"wp-caption-text\">Apple Store a New York<\/figcaption><\/figure><br \/>\n<script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<!-- rettangolo grande --><br \/>\n<ins class=\"adsbygoogle\" style=\"display: inline-block; width: 336px; height: 280px;\" data-ad-client=\"ca-pub-1422720793454724\" data-ad-slot=\"8343610496\"><\/ins><br \/>\n<script>\n(adsbygoogle = window.adsbygoogle || []).push({});\n<\/script><br \/>\n<script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<ins class=\"adsbygoogle\" style=\"display: block;\" data-ad-format=\"autorelaxed\" data-ad-client=\"ca-pub-1422720793454724\" data-ad-slot=\"9203601299\"><\/ins><br \/>\n<script>\n     (adsbygoogle = window.adsbygoogle || []).push({});\n<\/script><\/p>\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Tiffany inaugurates an Apple-style store in London. Is it a turning point for the US brand? \u2666 \ufe0e Tiffany like Apple? The comparison is obviously risky. Yet the great American Maison is willing to take a new path and open a think different with the Millenials. Or at least it tries. The novelty is a new store that in the heart of London, at James Street, is proposed as something new for the world of jewelry. According to Tiffany, the shop, active starting in July, presents itself as a place to create and play. In short, an interactive approach with<\/p>\n","protected":false},"author":8,"featured_media":63914,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4,10413],"tags":[10,160,9284],"class_list":["post-63913","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-tiffany","tag-tiffany","tag-new-york","tag-alessandro-bogliolo","style--link-1"],"acf":[],"_links":{"self":[{"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/posts\/63913","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/comments?post=63913"}],"version-history":[{"count":0,"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/posts\/63913\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/media\/63914"}],"wp:attachment":[{"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/media?parent=63913"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/categories?post=63913"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gioiellis.com\/en\/wp-json\/wp\/v2\/tags?post=63913"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}