David Webb extends the proposal: collections inspired by the seventies and a more affordable line ♦
When, in 2010, Mark Emanuel and Robert Sadian bought David Webb, a historic American jewelery brand, the company was virtually failed. Slowly, the two businessmen they tried to resurrect the prestigious Maison, which in the archives held a treasure consisting of thousands of designs left by the founder, David Webb, who disappeared in 1975. The tiring transition now seems to get the goal. In 2011, a shop was opened in New York, in 2015 another at Berverly Hills. And some of the goldsmiths who worked with David Webb have been recalled and the company, who decided to go to Couture, scheduled from June 2 to June 5, 2017 at Wynn, Las Vegas. In short, the presence of the brand is ever wider.
The company’s strategy is on two binary. High end jewelry, costing tens of thousands of dollars, next to pieces that can be bought for $ 2-3,000, as ring and gold earrings shaped like a spiral nail. One of the top collections is, instead, a classic David Webb of the seventies, a mix of precious wood like ebony and bloodwood (red, from a South American plant), gold and diamonds. The Woodworks collection costs from $ 6,000. Giulia Netrese