The passion for the white gold is back, diamonds down slightly, salt aquamarine: the identified trends in Hong Kong.
It arrives from Hong Kong the news that affects who produces jewels. The HKTDC Hong Kong International Jewellery Show (March 2 to 6) commissioned a survey, interviewing over 1,300 buyers and exhibitors from around the world present at the largest trade fair of the East. Objective: to understand their views on the prospects of the jewelry market. Result: 56 percent of respondents expect steady sales for 2017. The 28 percent is optimistic and sees an increase in sales.
Prices: 69 percent think that they will be substantially stationary, while 23 percent are expected to rise. Another trend expected by the operators (there was also a large Italian delegation led by Italian Exhibition Group) is the jewelry with affordable prices, which is destined to grow. Also according to the participants at the fair, they are on the rise the jewels related to fashion brands (72 percent of respondents), while they are always jewelry for weddings and special occasions (58 percent) and those high-end (58 percent). In terms of the price range, 54 percent of respondents expect a success for jewelry between 100 and $ 500, followed by those between 500 and 1000 US dollars (it provides 51 per cent) of the price range.
Also interesting is the judgment on the materials. After the hangover of pink gold, 43 percent of respondents see now in pole position the white gold (33 percent), followed yellow gold (23 percent). No surprise, however, for the stones: as always is the diamond to attract more favors (41 percent), although the percentage is lower than that of last year (was 54 percent). Much also listed aquamarine (14%) and emerald (13%).
Finally, the eyes of the operators are focused on market fluctuations, conditioned by the economic policies of governments: the prices of gold, platinum and stones, as well as the citizens’ willingness to buy the jewels, also depend on the decisions of Donald Trump, Vladimir Putin, Xi Jinping and so on. But that does not surprise anyone. Federico Graglia
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