The gears (and not only) of V Design Lab, by the young Milanese designer Valeria Vigliani ♦ ︎
Sometimes the wheels turn in the right direction even in jewelry. Especially if the rotation of the gears takes on meaning: that, for example, of the industriousness of a place. In the specific case, Milan, which is not only the Italian capital of fashion and design, but also of the economy. All this is the environmental background of V Design Lab Jewelery by Valeria Vigliani, fascinated not only by the creativity to be expressed with the jewels, but also by the entrepreneurial spirit that reigns in the Lombard city.
In her specific curriculum, in fact, she has worked in the marketing of large multinational companies in Italy and abroad, and has lived three years in Melbourne, the Australian capital of fashion and jewelry. Right there she started attending the first metal working courses. Then, she perfected herself at the Ambrosiana Goldsmith School in Milan. And finally, with a Masters in Jewelery Design at the Milan Polytechnic.
Valeria describes V Design Lab as a jewelry design workshop that loves experimenting with shapes, materials and textures to give life to ideas that spring from everyday life.
This is why it uses architecture, geometry or industrial elements such as gears. The designs of the jewels are first performed by hand, with the aim of adding a touch of personality more to the wearer. He presented her collections at Homi.
After the gears, which “express the proverbial dynamism and the industriousness of a city like Milan”, it is the turn of Pneus that this time is inspired by tires and gaskets. But, to tell the truth, there are also jewels from the Flower Power collection dedicated to the most common flower theme.
The jewels are made of brass galvanized 18Kt gold, yellow, pink, white or satin. Some pieces are made with 3D printing or laser cutting, in other materials such as nylon.