Gioielli, Jewelry, Joaillerie, Joyas, Jewelen

Collana in oro con cristallo di quarzo

The dreamy crystals of JiaJia Jewelry

in bracciale/COLLANE


x



Before being cut according to geometric shapes decided by man, the gems of jewels are crystals. So why not keep their original shape? A consideration that Jia-Jia Zhu, who grew up between Shanghai and California, has transformed into her jewelry brand, which offers necklaces and bracelets while maintaining the nature of the stones as much as possible.

Bracciale con zaffiri multicolori e cristallo di quarzo
Bracciale con zaffiri multicolori e cristallo di quarzo

JiaJia Jewelry, however, was born after Jia-Jia Zhu spent 14 years in the retail business in the fashion industry, with retail operations at Issey Miyake and with Gucci Group brands when she was a college student in New York. York. After graduation, she joined the Macy’s purchasing department as a manager and, after a year, Saks Fifth Avenue. After five years, which she describes as “amazing and formative” from Saks Fifth Avenue, she became the purchasing manager of Contemporary Womenswear and Jewelry in Bergdorf Goodman.
Anello in oro rosa, diamanti e quarzo fumé
Anello in oro rosa, diamanti e quarzo fumé

In short, a lot of experience in relationship building, strategic merchandising, creation of exclusive partnerships and products, intuitive analysis of trends and proactive financial planning: she has tripled the growth in the jewelry department by increasing the average prices. But, as often happens, accumulating a lot of work also causes a kind of crisis of rejection. Jia-Jia thus moved to Bali, between healing arts, yoga, meditation and reiki. During her stay, she tells her, during one of her meditations she received “the call” to work with crystals. And in 2020, she launched her own jewelry business, sold online. She now spends training periods in China every year and theorizes extraordinary properties of stones. The important thing, however, is that they are beautiful to wear.

Bracciale con radici di rubino
Bracciale con radici di rubino
Collana con amazonite
Collana con amazonite
Collana in oro con cristallo di quarzo
Collana in oro con cristallo di quarzo
Collana con perle di zaffiri multicolori
Collana con perle di zaffiri multicolori

Collana ain oro rosa con quarzo fumé
Collana ain oro rosa con quarzo fumé







Leave a Reply

Your email address will not be published.

*

Latest from bracciale

Bracciale con diamanti per 24 carati e smeraldi per 47 carati. Copyright: gioiellis.com

Rcm surprise

The high jewelry by Rcm, one of the best companies in Valenza
Anelli da labbra Ecstasy in acciaio

In Ecstasy with Vitaly

Jewels for the skateboard generation, for tattoo lovers, for hipsters and cool:
Go to Top