Very Milanese bijoux by Lolli, a brand founded by Lorenza Guerzoni ♦ ︎
If there is one thing that identifies Milan, in addition to fashion, design and panettone (a tipical cake), they are the nick names that accompany many milanese since birth. For example, the original names are transformed into Bibi, Dodo, Dado and so on. Or Lolli. Like that of Lorenza Guerzoni who, after studying media languages, in 2018 chose the path of bijoux. Lolli Bijoux was born, in short, with a Milanese imprint such as the Duomo or saffron risotto, even though the bijoux it offers have an international touch.
The collections already proposed are Aria, Stardust, Beach Life, Holy Madonna in addition to Every day, with jewels all handmade in 925 silver, with 18k yellow and rose gold plating and semi precious semi-precious stones. And affordable prices.
Without neglecting the quality of the materials used, I wanted to give shape to a line that could be available to everyone. I believe it is important for women of all ages to enjoy the luxury of having more jewels, to wear depending on the occasion and the mood of the day.
The bijoux, with a typical entrepreneurial touch, also this very Milanese, are sold online thanks to digital tools like InstaShop and Scalapay. With the special Guess what you get initiative, Lolli Bijoux also lands in many affiliated stores and in various Milanese nightlife venues, as well as online: a kind of personalized lottery cards will be offered around the city, with which you will have the chance to win Lolli Bijoux awards.