ANELLI, bracciale, COLLANE, vetrina — April 7, 2019 at 5:10 am

One size less for Allegra





The Allegra Classic collection by de Grisogono, renewed, smaller and more accessible ♦ ︎

There are different types of joy. They depend on the state of mind, on the personality and, not least, on the circumstances in which one finds oneself. The same cheerfulness cannot be manifested at a marriage that is lived at a party with friends, at the stroke of midnight on December 31st or on the day of graduation. Thus also the Allegra collection by de Grisogono adapts to the times and places.

Founded in 2003, the Allegra collection has adapted to different habits, fashions and lifestyles. However, it has always maintained its initial shape effect.

Bracciale in oro rosa e diamanti Allegra Classic
Bracciale in oro rosa e diamanti Allegra Classic

According to de Grisogono, the Allegra collection “embodies the woman who, from Cannes to Porto Cervo, from Saint-Moritz to New York, is a free spirit that shines with her audacity imbued with independence”. More likely, though, that these jewels are worn by a woman who loves a less exotic luxury, perhaps in Bari, Dortmund or Lyon. And maybe she works every day. Not surprisingly, in fact, in the various additions to the collection there is also a pendant supported by leather laces: definitely a sporty touch. Moreover, the collection has also reduced its weight and, consequently, the cost: it started with a spiral formed by nine gold wires, and subsequently introduced a seven-wire version and then a five-wire version, which fall to three in the pendant and now in a smaller version. Elegance is the same, while the audience of those who can buy them is expanded. Margherita Donato





La presentazione a Ginevra della nuova linea di Allegra
La presentazione a Ginevra della nuova linea di Allegra

Anello in oro bianco e diamanti della collezione Allegra
Anello in oro bianco e diamanti della collezione Allegra
Orecchini in oro rosa e diamanti
Orecchini in oro rosa e diamanti
Collane della collezione Allegra
Collane della collezione Allegra
Orecchini in oro bianco
Orecchini in oro bianco

Bracciali in oro rosa e bianco
Bracciali in oro rosa e bianco







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