Marina B. has a new owner: Guy Bedarida. The relaunch is scheduled and a store will be open in Italy ♦ ︎
The Italian brand Marina B. was founded by Marina Bulgari, the third generation of the Bulgari family. Now, however, B. from now will also be the initial letter of Bedarita, former creative director of John Hardy from 1998 to 2015, who bought the Italian Maison. Guy Bedarida is a expert jeweler and has also worked for Van Cleef & Arpels and Boucheron. He bought the majority stake of Marina B. He will also be the creative director of Marina B. and will replace Giorgio Bulgari, niece of Marina. To sell the brand is the owner of the Maison, Paul Lubetsky, CEO of Windsor Jewelers.
Marina Bulgari founded its jewelery brand in 1978. The style was characterized by the use of gold and enamelled black inlay with precious stones mounted on steel or black gold, by triangular shape and gems heart cut. The founder had sold her brand in 1999 to Saudi Arabian Sheikh Jeddah, Ahmed Fitaihi, who in 2010 sold Marine B. to Lubetsky. Windsor Jewelers will, however, retain a minority stake. Bedarida’s goal will be to upgrade the classic Marina B. models, as there are about 12,000 sketches and drawings in the archive. Maison’s jewelry prices vary from 8,000 to 3 million dollars. Another novelty: a flagship store will be opened in Italy. Federico Graglia
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