What could be more reassuring than a cup of tea with a cloud of milk, two pastries, a double-decker bus and Queen Elizabeth? Let’s face it: the good old Great Britain retains its charm and, in part, its tradition, even in jewelry. This is attested by Garrard, who boasts of being “the oldest jewelery in the world”: in fact, was founded in London by George Wickes in 1735. Garrard Garrard has offices in Albemarle Street in Mayfair, London, but the flagship store the company is in New York, and more the shops in Tokyo, Dubai, Moscow and Hong Kong. Garrard was the jeweler of the Crown, in charge of maintenance of the jewels of His Majesty from 1843 to 2007. Of course, it is one of the most popular (and expensive) jewelers, with pieces from the very traditional design. No coincidence, by Garrard was the engagement ring with sapphire donated by Prince William to Kate Middleton, which had belonged to Diana.
The Maison celebrated 280 years in business with valuable pieces, such as the Ventiquattro ring, with gold and diamonds, or a ring with large central sapphire mounted on platinum, or bow double ring. From 2013 the collections are the work of the new head of Garrard designer, Sara Prentice: Tudor Rose, which is traditionally known as the floral heraldic emblem of England, for example, consists of about 30 pieces is inspired by the classical heritage the Maison. “I wanted to offer our customers the opportunity to not only wear these jewels for special occasions, but with the different outfits that are in a closet,” said Prentice when he presented the collection. But, of course, it is not about balances acquired from H & M.
The necklace, in any case, can be mounted in five different ways: for example, as a pendant or brooch with a removable staple. “The idea is for a set that can be worn in different ways,” adds Prentice. “The necklace can be disconnected and adjusted by hand, without the use of tools or a laboratory.” Become a collector’s item that can be passed down for generations, because the tradition is, indeed, an important concept for the old England. Not surprisingly, to homage to the history of the royal family, Garrard in his Tudor Rose collection has introduced two tiaras. The British home proposes, in addition, the Wings collection with a new set of 18-carat gold jewelery and diamonds. Includes pendants, earrings, bracelets, cuff links and rings: launched in 2003, Wings ideally represents the concepts of peace, purity and protection. Margherita Donato