Dogs, cats and many good feelings: these are the bijoux from the Dog & Kitty collection offered by Le Petit Story ♦ ︎
Emotions are more important than things. And this principle also applies to jewelry: a memory, a feeling, a kindness are worth more than noble metals given without a soul. In short, as we usually say, it is the thought that is more important. And it is around this philosophy, the marketing of emotions, that the Morellato group has created a new brand: Le Petit Story. Bijoux simple, made in steel, at a price very, very low. They will not be given as precious objects: the company defines them rather “sentimental jewelry”.
Children, dogs and cats, affectionate phrases engraved on a medal, are the subjects of the Le Petit Story collections.
For example, the first Dog & Kitty collection has the subject of animals, and serves “to support and help 4-legged friends and less fortunate kittens” alongside OIPA, the International Organization for Animal Protection, through the Le Petit Story Loves initiative. Dog & Kitty, with the aim of supporting projects and initiatives in favor of animals that are in situations of neglect and illness. And offer to those who buy bracelets (29 euros) and earrings (29 euros) an extra positive emotion. Giulia Netrese
