Crivelli, Roberto Coin, Yoko London and Sutra organize their high jewelry fair in Geneva ♦ ︎
Are large jewelry fairs destined for decline? It is a legitimate question considering what is happening: a diaspora that seems unstoppable. Last year, in May, GemGenève has jointed a hundred jewelers who were unhappy about Baselworld (and for 2019 it will repeat the experiment). And, after the announcement that de Grisogono will disengage the Basel fair to give life to its own event in the third week of January, another four top Maison announce the birth of Haute Jewels Geneva, more or less on the same days (13- 17 January).
The brands that have decided to associate are all prestigious: Crivelli, Roberto Coin, Yoko London and Sutra (however will be in Baselworld).
These are extremely prestigious brands that, evidently, have decided to carve out a different space. Also the modalities of the mini-fair will be different: the opening time sled from 14 to 22, to make the meeting between the public and jewelry more relaxing. Not only that: the jewelers have chosen the location: the Grand Hotel Kempinski Geneva, a five-star hotel that ensures a warmer atmosphere than that of a booth.