{"id":135889,"date":"2026-06-10T00:10:59","date_gmt":"2026-06-09T22:10:59","guid":{"rendered":"https:\/\/gioiellis.com\/?p=135889"},"modified":"2026-06-07T18:48:13","modified_gmt":"2026-06-07T16:48:13","slug":"nasce-alta-gioielleria-benoi","status":"publish","type":"post","link":"https:\/\/gioiellis.com\/de\/nasce-alta-gioielleria-benoi\/","title":{"rendered":"Die Geburtsstunde von Benoi Haute Joaillerie"},"content":{"rendered":"<p>Die Marke hei\u00dft Benoi, sollte aber Be-noi gelesen werden. \u201eBe\u201c, das Verb \u201esein\u201c im Englischen, und \u201enoi\u201c, das Personalpronomen im Italienischen, das uns im Englischen entspricht. Kurz gesagt bedeutet der Name, wir selbst zu sein, er spielt aber auch auf die Verbindung zwischen italienischem Design und indischer Fertigung an. Die neue Marke ist das Ergebnis der Initiative der Familie De Luca, die die Marke Cameo Italiano und das indische Modehaus Bnm ins Leben rief, das 2004 gegr\u00fcndet und von Binoy Shah und Malav Shah geleitet wird.<\/p>\n<figure id=\"attachment_135892\" aria-describedby=\"caption-attachment-135892\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-collana-con-tanzanite-waves-of-life-zaffiri-diamanti-copyright-gioiellis.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-135892\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-collana-con-tanzanite-waves-of-life-zaffiri-diamanti-copyright-gioiellis.jpg\" alt=\"Collana Waves of Life con tanzanite, zaffiri, diamanti. Copyright: gioiellis.com\" width=\"709\" height=\"695\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-collana-con-tanzanite-waves-of-life-zaffiri-diamanti-copyright-gioiellis.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-collana-con-tanzanite-waves-of-life-zaffiri-diamanti-copyright-gioiellis-300x294.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-collana-con-tanzanite-waves-of-life-zaffiri-diamanti-copyright-gioiellis-480x471.jpg 480w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-135892\" class=\"wp-caption-text\">Waves of Life-Halskette mit Tansanit, Saphiren und Diamanten. Copyright: gioiellis.com<\/figcaption><\/figure>\n<p>Kurz gesagt, Benoi ist das Zusammentreffen zweier Kulturen, Indien und Italien: Die Vision eines indischen Herstellers von hochwertigem Schmuck verschmilzt mit der eines Interpreten der h\u00f6chsten Werte italienischer Handwerkskunst in der Welt des Luxus.<\/p>\n<blockquote><p>Als Inder, der die Welt bereist, ist mir die Wahrnehmung aufgefallen, dass wir kulturell gesehen hervorragend darin sind, Dinge geschehen zu lassen, aber nicht immer mit Qualit\u00e4t in Verbindung gebracht werden. Dieser Eindruck blieb bei mir haften und inspirierte meinen Traum: ein Team zu bilden, das Indiens Vision und harte Arbeit verk\u00f6rpert, sich aber wunderbar mit italienischem Charme und Handwerkskunst verbindet. Und hier trafen mein Bruder Malav und ich Gino Di Luca.<br \/>\nBinoy Shah<\/p><\/blockquote>\n<figure id=\"attachment_135893\" aria-describedby=\"caption-attachment-135893\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-anello-con-tanzanite-waves-of-life-zaffiri-diamanti-copyright-gioiellis.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-135893\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-anello-con-tanzanite-waves-of-life-zaffiri-diamanti-copyright-gioiellis.jpg\" alt=\"Anello Waves of Life con tanzanite, zaffiri, diamanti. Copyright: gioiellis.com\" width=\"709\" height=\"687\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-anello-con-tanzanite-waves-of-life-zaffiri-diamanti-copyright-gioiellis.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-anello-con-tanzanite-waves-of-life-zaffiri-diamanti-copyright-gioiellis-300x291.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-anello-con-tanzanite-waves-of-life-zaffiri-diamanti-copyright-gioiellis-480x465.jpg 480w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-135893\" class=\"wp-caption-text\">Waves of Life-Ring mit Tansanit, Saphiren und Diamanten. Copyright: gioiellis.com<\/figcaption><\/figure>\n<p>Das Ergebnis sind hochwertige Schmuckst\u00fccke, die auf der Jewellery Geneva erstmals pr\u00e4sentiert wurden: gro\u00dfe Edelsteine, feine Verarbeitung, wirkungsvolle St\u00fccke, aber ohne den (f\u00fcr den westlichen Geschmack) \u00fcberm\u00e4\u00dfigen Schmuck, der einen Gro\u00dfteil der traditionellen indischen Produktion kennzeichnet. Kurz gesagt, eine Mischung auf der sogenannten Baumwollroute, also zwischen Indien und dem Westen.<\/p>\n<figure id=\"attachment_142916\" aria-describedby=\"caption-attachment-142916\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-collana-3167-diamanti-bianchi-per-3755-4938-zaffiri-blu-5891-ct-copyright-gioiellis.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-142916\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-collana-3167-diamanti-bianchi-per-3755-4938-zaffiri-blu-5891-ct-copyright-gioiellis.jpg\" alt=\"Collana con 3167 diamanti bianchi per 37,55 carati, e 4938 zaffiri blu per 58,91 carati. Copyright: gioiellis.com\" width=\"709\" height=\"670\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-collana-3167-diamanti-bianchi-per-3755-4938-zaffiri-blu-5891-ct-copyright-gioiellis.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-collana-3167-diamanti-bianchi-per-3755-4938-zaffiri-blu-5891-ct-copyright-gioiellis-300x283.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-collana-3167-diamanti-bianchi-per-3755-4938-zaffiri-blu-5891-ct-copyright-gioiellis-480x454.jpg 480w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-142916\" class=\"wp-caption-text\">Halskette mit 3.167 wei\u00dfen Diamanten (37,55 Karat) und 4.938 blauen Saphiren (58,91 Karat). Copyright: gioiellis.com<\/figcaption><\/figure>\n<figure id=\"attachment_142918\" aria-describedby=\"caption-attachment-142918\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-orecchini-380-diamanti-bianchi-per-1024-e-657-zaffiri-blu-743-ct-copyright-gioiellis.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-142918\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-orecchini-380-diamanti-bianchi-per-1024-e-657-zaffiri-blu-743-ct-copyright-gioiellis.jpg\" alt=\"Orecchini con 380 diamanti bianchi per 10,24 carati e 657 zaffiri blu per 7,43 carati. Copyright: gioiellis.com\" width=\"709\" height=\"718\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-orecchini-380-diamanti-bianchi-per-1024-e-657-zaffiri-blu-743-ct-copyright-gioiellis.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-orecchini-380-diamanti-bianchi-per-1024-e-657-zaffiri-blu-743-ct-copyright-gioiellis-296x300.jpg 296w, https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-orecchini-380-diamanti-bianchi-per-1024-e-657-zaffiri-blu-743-ct-copyright-gioiellis-480x486.jpg 480w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-142918\" class=\"wp-caption-text\">Ohrringe mit 380 wei\u00dfen Diamanten (10,24 Karat) und 657 blauen Saphiren (7,43 Karat). Copyright: gioiellis.com<\/figcaption><\/figure>\n<figure id=\"attachment_142917\" aria-describedby=\"caption-attachment-142917\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-collana-rainfull-indossata-aperta-con-2069-diamanti-3188-ct-e-734-smeraldi-per-864-ct-smeraldo-centrale-pera-1268-copyright-gioiellis.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-142917\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-collana-rainfull-indossata-aperta-con-2069-diamanti-3188-ct-e-734-smeraldi-per-864-ct-smeraldo-centrale-pera-1268-copyright-gioiellis.jpg\" alt=\"Collana rainfull indossata aperta o intrecciata. \u00c8 composta da 2069 diamanti per 31,88 carati e 734 smeraldi per 8,64 carati. Lo smeraldo centrale a pera \u00e8 di 12,68 carati. Copyright: gioiellis.com\" width=\"709\" height=\"538\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-collana-rainfull-indossata-aperta-con-2069-diamanti-3188-ct-e-734-smeraldi-per-864-ct-smeraldo-centrale-pera-1268-copyright-gioiellis.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-collana-rainfull-indossata-aperta-con-2069-diamanti-3188-ct-e-734-smeraldi-per-864-ct-smeraldo-centrale-pera-1268-copyright-gioiellis-300x228.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-collana-rainfull-indossata-aperta-con-2069-diamanti-3188-ct-e-734-smeraldi-per-864-ct-smeraldo-centrale-pera-1268-copyright-gioiellis-480x364.jpg 480w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-142917\" class=\"wp-caption-text\">Halskette \u201eRainfull\u201c, offen oder geflochten getragen. Sie ist mit 2.069 Diamanten (31,88 Karat) und 734 Smaragden (8,64 Karat) besetzt. Der zentrale, birnenf\u00f6rmige Smaragd wiegt 12,68 Karat. Copyright: gioiellis.com<\/figcaption><\/figure>\n<figure id=\"attachment_142919\" aria-describedby=\"caption-attachment-142919\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-spilla-titanio-smeraldo-brasile-1070-diamanti-copyright-gioiellis.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-142919\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-spilla-titanio-smeraldo-brasile-1070-diamanti-copyright-gioiellis.jpg\" alt=\"Spilla in oro e titanio, smeraldo del Brasile da 10,70 carati, diamanti. Copyright: gioiellis.com\" width=\"709\" height=\"684\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-spilla-titanio-smeraldo-brasile-1070-diamanti-copyright-gioiellis.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-spilla-titanio-smeraldo-brasile-1070-diamanti-copyright-gioiellis-300x289.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-spilla-titanio-smeraldo-brasile-1070-diamanti-copyright-gioiellis-480x463.jpg 480w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-142919\" class=\"wp-caption-text\">Brosche aus Gold und Titan mit einem 10,70 Karat schweren brasilianischen Smaragd und Diamanten. Copyright: gioiellis.com<\/figcaption><\/figure>\n<figure id=\"attachment_135891\" aria-describedby=\"caption-attachment-135891\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-collana-undress-smeraldi-taglio-goccia-diamanti-copyright-gioiellis.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-135891\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-collana-undress-smeraldi-taglio-goccia-diamanti-copyright-gioiellis.jpg\" alt=\"Benoi, collana Undress con smeraldi taglio goccia e diamanti. Copyright: gioiellis.com\" width=\"709\" height=\"700\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-collana-undress-smeraldi-taglio-goccia-diamanti-copyright-gioiellis.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-collana-undress-smeraldi-taglio-goccia-diamanti-copyright-gioiellis-300x296.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-collana-undress-smeraldi-taglio-goccia-diamanti-copyright-gioiellis-480x474.jpg 480w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-135891\" class=\"wp-caption-text\">Benoi, Halskette \u201eUndress\u201c mit birnenf\u00f6rmigen Smaragden und Diamanten. Copyright: gioiellis.com<\/figcaption><\/figure>\n<figure id=\"attachment_135894\" aria-describedby=\"caption-attachment-135894\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-bracciale-con-tanzanite-waves-of-life-zaffiri-diamanti-copyright-gioiellis.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-135894\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-bracciale-con-tanzanite-waves-of-life-zaffiri-diamanti-copyright-gioiellis.jpg\" alt=\"Bracciale Waves of Life con tanzanite, zaffiri, diamanti. Copyright: gioiellis.com\" width=\"709\" height=\"714\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-bracciale-con-tanzanite-waves-of-life-zaffiri-diamanti-copyright-gioiellis.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-bracciale-con-tanzanite-waves-of-life-zaffiri-diamanti-copyright-gioiellis-298x300.jpg 298w, https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-bracciale-con-tanzanite-waves-of-life-zaffiri-diamanti-copyright-gioiellis-480x483.jpg 480w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-135894\" class=\"wp-caption-text\">Waves of Life-Armband mit Tansanit, Saphiren, Diamanten. Copyright: gioiellis.com<\/figcaption><\/figure>\n<figure id=\"attachment_135896\" aria-describedby=\"caption-attachment-135896\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-anello-con-tanzanite-waves-of-life-zaffiri-diamanti-indossato-copyright-gioiellis.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-135896\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-anello-con-tanzanite-waves-of-life-zaffiri-diamanti-indossato-copyright-gioiellis.jpg\" alt=\"Anello Waves of Life indossato: tanzanite, zaffiri, diamanti. Copyright: gioiellis.com\" width=\"709\" height=\"717\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-anello-con-tanzanite-waves-of-life-zaffiri-diamanti-indossato-copyright-gioiellis.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-anello-con-tanzanite-waves-of-life-zaffiri-diamanti-indossato-copyright-gioiellis-297x300.jpg 297w, https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/benoi-anello-con-tanzanite-waves-of-life-zaffiri-diamanti-indossato-copyright-gioiellis-480x485.jpg 480w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-135896\" class=\"wp-caption-text\">Getragener Ring \u201eWaves of Life\u201c: Tansanit, Saphire, Diamanten. Copyright: gioiellis.com<\/figcaption><\/figure>\n<p><figure id=\"attachment_135895\" aria-describedby=\"caption-attachment-135895\" style=\"width: 709px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/collana-rubini-diamanti.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-135895\" src=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/collana-rubini-diamanti.jpg\" alt=\"Collana con rubini e diamanti\" width=\"709\" height=\"653\" title=\"\" srcset=\"https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/collana-rubini-diamanti.jpg 709w, https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/collana-rubini-diamanti-300x276.jpg 300w, https:\/\/gioiellis.com\/wp-content\/uploads\/2025\/04\/collana-rubini-diamanti-480x442.jpg 480w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><\/a><figcaption id=\"caption-attachment-135895\" class=\"wp-caption-text\">Collier mit Rubinen und Diamanteni<\/figcaption><\/figure><\/p>","protected":false},"excerpt":{"rendered":"<p>Die Marke hei\u00dft Benoi, sollte aber Be-noi gelesen werden. \u201eBe\u201c, das Verb \u201esein\u201c im Englischen, und \u201enoi\u201c, das Personalpronomen im Italienischen, das uns im Englischen entspricht. Kurz gesagt bedeutet der Name, wir selbst zu sein, er spielt aber auch auf die Verbindung zwischen italienischem Design und indischer Fertigung an. Die neue Marke ist das Ergebnis der Initiative der Familie De Luca, die die Marke Cameo Italiano und das indische Modehaus Bnm ins Leben rief, das 2004 gegr\u00fcndet und von Binoy Shah und Malav Shah geleitet wird. Kurz gesagt, Benoi ist das Zusammentreffen zweier Kulturen, Indien und Italien: Die Vision eines<\/p>\n","protected":false},"author":8,"featured_media":142915,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[9760],"tags":[31],"class_list":["post-135889","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-alta-gioielleria","tag-gioielli","style--link-1"],"acf":[],"_links":{"self":[{"href":"https:\/\/gioiellis.com\/de\/wp-json\/wp\/v2\/posts\/135889","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gioiellis.com\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gioiellis.com\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gioiellis.com\/de\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/gioiellis.com\/de\/wp-json\/wp\/v2\/comments?post=135889"}],"version-history":[{"count":6,"href":"https:\/\/gioiellis.com\/de\/wp-json\/wp\/v2\/posts\/135889\/revisions"}],"predecessor-version":[{"id":142966,"href":"https:\/\/gioiellis.com\/de\/wp-json\/wp\/v2\/posts\/135889\/revisions\/142966"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gioiellis.com\/de\/wp-json\/wp\/v2\/media\/142915"}],"wp:attachment":[{"href":"https:\/\/gioiellis.com\/de\/wp-json\/wp\/v2\/media?parent=135889"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gioiellis.com\/de\/wp-json\/wp\/v2\/categories?post=135889"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gioiellis.com\/de\/wp-json\/wp\/v2\/tags?post=135889"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}